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I am a dynamic and detail-oriented professional with over 8 years of remote experience in social media marketing, client engagement, and project coordination. I collaborate cross-functionally to deliver engaging campaigns and measurable results. I specialize in analyzing metrics, optimizing content, and fostering brand growth through creative, data-driven campaigns.…

Mariposa Gonzalez

Social Media Manager, Social Media Freelancer, Content Creator, +4

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I am a dynamic and detail-oriented professional with over 8 years of remote experience in social media marketing, client engagement, and project coordination. I collaborate cross-functionally to deliver engaging campaigns and measurable results. I specialize in analyzing metrics, optimizing content, and fostering brand growth through creative, data-driven campaigns.…

Available to hire

I am a dynamic and detail-oriented professional with over 8 years of remote experience in social media marketing, client engagement, and project coordination. I collaborate cross-functionally to deliver engaging campaigns and measurable results.

I specialize in analyzing metrics, optimizing content, and fostering brand growth through creative, data-driven campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Remote Community Manager at Ignite Social Media

December 1, 2024 - December 1, 2025

Managed social media engagement across Meta, X, Instagram, and TikTok for a well-known home improvement brand. Used Sprinklr to promptly respond to customer inquiries, comments, and complaints while adhering to brand voice. Collaborated with the PR team to flag harmful content/crisis events. Researched and recommended UGC that fit the brand.

Remote Social Media Manager at Typoduction

June 6, 2022 - April 8, 2025

Managed social media strategy for a national portfolio of health care facilities, including nursing homes, assisted living centers, and rehabilitation clinics. Created original content using Canva, including event promos, staff highlights, patient testimonials, and health education posts. Scheduled posts using Hootsuite and SocialPilot. Collaborated with team mates on projects via Hive, Active Collab, and Asana. Led Meta ad campaigns to boost visibility and support staffing and community outreach initiatives. Participated in weekly success meetings with C-suite executives and stakeholders to review performance and ensure ROI.

Remote Marketing Consultant at Appen

July 1, 2020 - July 1, 2022

Assessed ad copy and graphics to ensure alignment with client KPI goals. Recommended changes to ad copy/graphics to better fit client goals. Followed ad life cycles to monitor KPI goals.

Remote Social Media Manager at Tassie’s Sweet Addictions

June 30, 2016 - February 28, 2019

Managed the company's Instagram account, growing the follower base from 200 to over 2,500 in under two months through consistent content. Coordinated and promoted local sampling events, boosting in-person community engagement and attracting new clientele. Served as the first point of contact for potential clients via social media, maintaining a professional and approachable brand voice.