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I'm a Digital Marketing Manager with more than 17 years in the business, motivated to deliver results through responsibility, strategic thinking, organization, and initiative to create mutual added value. I excel in cross-functional collaboration and data-driven decision-making, with hands-on experience in site content, social media, digital budgets, CRM, analytics, and partner/dealer coordination across SEAT and CUPRA brands. I value creativity, proactivity, and teamwork to drive successful campaigns and connected retail experiences.…I'm a Digital Marketing Manager with more than 17 years in the business, motivated to deliver results through responsibility, strategic thinking, organization, and initiative to create mutual added value. I excel in cross-functional collaboration and data-driven decision-making, with hands-on experience in site content, social media, digital budgets, CRM, analytics, and partner/dealer coordination across SEAT and CUPRA brands. I value creativity, proactivity, and teamwork to drive successful campaigns and connected retail experiences.

Marisa Carpinteiro

Content Strategist, Community Manager, Digital Marketer, +7

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I'm a Digital Marketing Manager with more than 17 years in the business, motivated to deliver results through responsibility, strategic thinking, organization, and initiative to create mutual added value. I excel in cross-functional collaboration and data-driven decision-making, with hands-on experience in site content, social media, digital budgets, CRM, analytics, and partner/dealer coordination across SEAT and CUPRA brands. I value creativity, proactivity, and teamwork to drive successful campaigns and connected retail experiences.…I'm a Digital Marketing Manager with more than 17 years in the business, motivated to deliver results through responsibility, strategic thinking, organization, and initiative to create mutual added value. I excel in cross-functional collaboration and data-driven decision-making, with hands-on experience in site content, social media, digital budgets, CRM, analytics, and partner/dealer coordination across SEAT and CUPRA brands. I value creativity, proactivity, and teamwork to drive successful campaigns and connected retail experiences.

Available to hire

I’m a Digital Marketing Manager with more than 17 years in the business, motivated to deliver results through responsibility, strategic thinking, organization, and initiative to create mutual added value.

I excel in cross-functional collaboration and data-driven decision-making, with hands-on experience in site content, social media, digital budgets, CRM, analytics, and partner/dealer coordination across SEAT and CUPRA brands. I value creativity, proactivity, and teamwork to drive successful campaigns and connected retail experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Spanish; Castilian

Advanced

Portuguese

Fluent

Work Experience

Digital Marketing / Digital Projects Manager at SIVA Porsche Holding

January 1, 2021 - Present

Leading digital initiatives for SEAT and CUPRA brands; responsible for site content management, social media strategy, digital budget management, digital retail management, social media campaign management, apps and connectivity tools management, dealer coordination in digital and connectivity projects, ambassadors management, analytics, and Adwords briefing/review.

Digital Marketing / Digital Projects Manager at SEAT Portugal

January 1, 2015 - January 1, 2021

Definition and strategy of social media networks, content management and online campaigns, KPIs analysis and CRM management.

Channel Manager at Tropigalia ( Mozambique )

January 1, 2014 - January 1, 2014

Trade Marketing Retail and Diplomatic channels.

Digital Marketing at SEAT Portugal

January 1, 2008 - January 1, 2013

Brand digital management. Site and social media campaigns, management, and implementation of BTL materials.

Public relations at Media Spa

January 1, 2007 - January 1, 2008

Definition of the strategy, planning and management of boutique and hair spa in a 5-star hotel. Procedure strategy and internal communication, press strategy.