Hi, I’m Mark Mayo—a Creative Director with 20+ years of experience across packaging design, brand activation, and experiential work. I love turning ideas into real, practical work that strengthens teams, builds trust with clients, and creates brand moments that actually work. I’m known for strong thinking, clear direction, and the right push to move ideas from strategy to shelf. I’ve led creative across APAC and Australia, built credible brand platforms, mentored rising talent, and kept quality and deadlines high while shaping culture. I work hands-on when it matters—ideation to visuals and copy—delivering end-to-end brand moments that connect with people and inspire teams to do their best work.…

Mark Mayo

Hi, I’m Mark Mayo—a Creative Director with 20+ years of experience across packaging design, brand activation, and experiential work. I love turning ideas into real, practical work that strengthens teams, builds trust with clients, and creates brand moments that actually work. I’m known for strong thinking, clear direction, and the right push to move ideas from strategy to shelf. I’ve led creative across APAC and Australia, built credible brand platforms, mentored rising talent, and kept quality and deadlines high while shaping culture. I work hands-on when it matters—ideation to visuals and copy—delivering end-to-end brand moments that connect with people and inspire teams to do their best work.…

Available to hire

Hi, I’m Mark Mayo—a Creative Director with 20+ years of experience across packaging design, brand activation, and experiential work. I love turning ideas into real, practical work that strengthens teams, builds trust with clients, and creates brand moments that actually work. I’m known for strong thinking, clear direction, and the right push to move ideas from strategy to shelf.

I’ve led creative across APAC and Australia, built credible brand platforms, mentored rising talent, and kept quality and deadlines high while shaping culture. I work hands-on when it matters—ideation to visuals and copy—delivering end-to-end brand moments that connect with people and inspire teams to do their best work.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Creative Director at Freelance
July 1, 2025 - Present
Hands-on creative leadership across packaging, activation, print, digital and experiential projects for clients; owned end-to-end creative and mentored teams to ensure consistent brand expression across touchpoints.
Creative Director at The Do Collective (Those That Do)
July 1, 2022 - July 1, 2025
Led creative direction for brand design, packaging, activation and experiences; built and mentored teams; established creative processes and client stewardship.
Design Director at VMLY&R Commerce
March 1, 2020 - May 1, 2022
Directed design across commerce and brand experiences, aligning cross-functional teams and developing scalable design systems and brand guidelines.
Design Director at GEOMETRY/WPP - Asia Pacific
October 1, 2018 - May 1, 2022
Led design for brand and packaging across APAC markets, collaborating with multi-brand clients to translate strategy into visual identity and execution.
Creative Director at Saltmine
June 1, 2009 - July 1, 2010
Led creative direction for campaigns and packaging, driving concept-to-creation across print, packaging and POS.
Creative Director at Freelance
January 1, 2007 - January 1, 2008
Delivered freelance brand design and packaging work for various clients, from concept through production.
Design Director at Energi Design
January 1, 2005 - January 1, 2007
Directed design for packaging and branding across multiple clients, refining craft and process.
Creative Director at Go Ballistic/ UK
January 1, 2003 - January 1, 2005
Creative director leading brand design and packaging projects in the UK market.
Creative Director at Freelance
November 1, 2017 - May 1, 2022
Freelance creative direction for client projects across brand strategy, packaging, and activation; shipped brand moments.
Creative Director at Saltmine
April 1, 2016 - January 1, 2017
Creative leadership for packaging and brand experiences; ensured quality and consistency across campaigns.
Creative Director at VIBE
May 1, 2012 - March 1, 2014
Design and creative direction for branding and packaging projects; led teams and produced final art across channels.
Design Director at SCHAWK / Anthem Worldwide
August 1, 2010 - December 1, 2011
Design Director shaping brand identities and packaging, managing design teams and client relationships.
Design Director at VIBE
May 1, 2012 - March 1, 2014
Directed creative output across packaging and brand activation; built teams and processes; ensured consistency across touchpoints.
Creative Director at The Do Collective
July 1, 2022 - July 1, 2025
Led creative direction for brand design, packaging, and brand experiences; built teams and design processes; contributed to agency growth.
Creative Director at VMLY&R Commerce
March 1, 2020 - May 1, 2022
Led creative for commerce and brand activation; directed multi-channel campaigns; collaborated with executive stakeholders; delivered end-to-end brand moments.
Creative Director at Geometry/WPP - Asia Pacific
October 1, 2018 - May 1, 2022
Head of creative for the APAC region; focused on brand experience, packaging and in-store activation; nurtured design culture and processes.
Design Director at Saltmine
June 1, 2009 - July 1, 2010
Led design direction for Saltmine, driving packaging and branding initiatives; mentored designers and ensured high-quality output.
Creative Director at Schawk / Anthem Worldwide
August 1, 2010 - December 31, 2011
Creative leadership across multiple accounts; brand design and packaging; contributed to global brand work.

Education

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Qualifications

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Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Retail, Manufacturing, Software & Internet, Other

Skills

Experience Level