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I am Marta Lora Salgado, a Colombian-born, naturalized Canadian graphic designer passionate about the intersection of digital aesthetics and artisanal craftsmanship. Since immigrating to Canada in 2017, I have expanded my expertise into high-end leatherwork, refining my meticulousness and ability to deliver high-quality, durable products. I merge vector precision with tactile textures and work fluently in English, French, and Spanish. I am known for strong communication and teamwork, turning concepts into memorable visual and tactile experiences.…I am Marta Lora Salgado, a Colombian-born, naturalized Canadian graphic designer passionate about the intersection of digital aesthetics and artisanal craftsmanship. Since immigrating to Canada in 2017, I have expanded my expertise into high-end leatherwork, refining my meticulousness and ability to deliver high-quality, durable products. I merge vector precision with tactile textures and work fluently in English, French, and Spanish. I am known for strong communication and teamwork, turning concepts into memorable visual and tactile experiences.

Marta Lora Salgado

Graphic Designer, Brand Designer, Logo Designer, +2

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I am Marta Lora Salgado, a Colombian-born, naturalized Canadian graphic designer passionate about the intersection of digital aesthetics and artisanal craftsmanship. Since immigrating to Canada in 2017, I have expanded my expertise into high-end leatherwork, refining my meticulousness and ability to deliver high-quality, durable products. I merge vector precision with tactile textures and work fluently in English, French, and Spanish. I am known for strong communication and teamwork, turning concepts into memorable visual and tactile experiences.…I am Marta Lora Salgado, a Colombian-born, naturalized Canadian graphic designer passionate about the intersection of digital aesthetics and artisanal craftsmanship. Since immigrating to Canada in 2017, I have expanded my expertise into high-end leatherwork, refining my meticulousness and ability to deliver high-quality, durable products. I merge vector precision with tactile textures and work fluently in English, French, and Spanish. I am known for strong communication and teamwork, turning concepts into memorable visual and tactile experiences.

Available to hire

I am Marta Lora Salgado, a Colombian-born, naturalized Canadian graphic designer passionate about the intersection of digital aesthetics and artisanal craftsmanship.

Since immigrating to Canada in 2017, I have expanded my expertise into high-end leatherwork, refining my meticulousness and ability to deliver high-quality, durable products. I merge vector precision with tactile textures and work fluently in English, French, and Spanish. I am known for strong communication and teamwork, turning concepts into memorable visual and tactile experiences.

Skills

Editorial Illustration

Experience Level

Expert

Expert

Expert

Intermediate

Editorial Illustration

Intermediate

Infographic

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

French

Advanced

Work Experience

Art Director & Brand Designer at Tica Design+Leather

January 1, 2025 - Present

Conceptualized and executed the complete branding for a luxury artisan market, including logo design, color theory, and typography. Managed digital design for an e-commerce platform, marketing collateral, and packaging. Translated digital assets into physical production tools using laser engraving and heat-embossing.

Leather Artisan at Atelier Hotel Motel

January 1, 2024 - Present

Passport holders production using traditional French leather work techniques. Edge saddle finishing, machine stitching; maintaining high quality standards.

Leather Artisan / Instructor at CMCM – Centre des Métiers du Cuir de Montréal

January 1, 2024 - Present

Teaching leisure courses in machine sewing: tote bags and zippered pouches. Teaching small leather goods and hand-stitching techniques.

Poster Designer at Centre Pauline-Julien

January 1, 2018 - January 1, 2018

Poster design for the J’étudie-Je travaille en francais campaign.

Editorial Graphic Designer at Welcome Publishing House, Colombia

June 1, 2008 - April 1, 2017

Maintained close collaboration with the chief editor to ensure high-quality layout and design. Page layout, photo retouching, advertising design, and preparation of print-ready PDFs for over 110 published editions.

Freelance Graphic Designer – Visual Communication at Self-employed / Freelance (Colombia & Canada)

January 1, 2007 - Present

Graphic design and visual communication services for diverse clients, including editorial design, branding, and digital marketing collateral. Designed and managed the e-commerce site ticadesignleather.com, focusing on user experience and visual storytelling. Translated vector assets into production-ready tools and coordinated with marketing teams to ensure brand consistency across digital and print materials.