Available to hire
I’m Marta, a social media and communication professional with over twelve years of international experience across luxury hospitality, consumer brands, and B2B projects. I’m naturally creative and strongly driven, and I genuinely enjoy building meaningful connections through dynamic storytelling—turning strategy into visual editorial content that audiences love.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Advanced
Spanish; Castilian
Intermediate
Work Experience
Social Media Manager / Communication & Events Manager at Villa & Palazzo Aminta, Hotel Beauty & Spa - S tr e sa I t a ly
January 1, 2023 - January 1, 2025Managed social media and communication activities while supporting events and brand presence in the hotel context, ensuring coherent storytelling and strong audience engagement.
Social Media Manager / Communication & Events Manager at Villa & Palazzo Aminta, Hotel Beauty Spa - Strès
January 1, 2023 - December 31, 2025Managed social media and communication alongside events; supported brand storytelling in the beauty and hospitality context with content direction and editorial planning.
Social Media Manager / Communication & Events Manager at Alessi - Newell’s partner (Milan)
January 1, 2023 - January 1, 2025Supported ongoing social media management and communication delivery across brand and event needs. Continued editorial planning, content production coordination, and cross-team alignment, including coordination of creative and production workflows. Worked on client communications, reporting, and campaign execution across multiple markets.
Trade Marketing Manager at Alessi, Newell’s partner - Milano
January 1, 2021 - January 1, 2023Supported trade marketing activities with an emphasis on communication planning, campaign coordination, and delivery against timelines, objectives, and budgets.
Social Media Manager / B2B Projects Coordinator at Ales si - Milano
January 1, 2021 - January 1, 2023Coordinated B2B social media projects and partnerships, supporting editorial planning, content development, and cross-team collaboration to deliver consistent brand communication.
Trademark Marketing Manager at Alessi, Newell’s partner - Milano
January 1, 2021 - December 31, 2023Supported trademark marketing activities with communication development across international markets; contributed to campaign supervision across digital and traditional channels and ensured timely delivery of communication objectives.
Social Media Manager / B2B Projects Coordinator at Alessi - Milano
January 1, 2021 - December 31, 2023Coordinated B2B projects and partnerships, managed client communication and reporting, planned editorial content, supported campaign communication, and oversaw project supervision including budgets and timelines.
Social Media Manager / Communication & Events Manager at Alessi - Newell’s partner (Milan)
January 1, 2021 - January 1, 2023Managed social media and communication initiatives for the brand, supporting both messaging and event coordination. Led editorial planning and development of communication strategy, overseeing content creation and visual storytelling. Coordinated internal and external teams (creative, technical, suppliers) to ensure deadlines, objectives, and budget control. Strengthened client relationships through reporting and proactive communication. Delivered social media storytelling for multiple international brands and supported B2B project coordination and partnerships.
Trade Marketing Manager at Alessi, Newell’s partner
January 1, 2021 - January 1, 2023Led trade marketing and communication activities across international markets. Managed social media communication and storytelling, supported editorial planning and the development of communications strategy for multiple brands. Coordinated creative and technical teams, suppliers, and partners while ensuring delivery of objectives, timelines, and budget control. Worked closely with client relations for reporting and communication, including coordination of campaigns across different geographies and supervision of advertising/digital/TV campaign execution.
Social Media Manager / Marketing Manager at Villa & Palazzo Aminta, Hotel Beauty & Spa - Stresa (VB), Italy
January 1, 2021 - PresentGestione social media, marketing e progetti B2B per hotel di lusso; coordinamento team interni ed esterni, sviluppo di piani di comunicazione, gestione newsletter e campagne digitali.
Marketing Manager & B2B Projects Coordinator at Villa & Palazzo Aminta, Stresa
January 1, 2021 - December 31, 2023Gestione e coordinamento di campagne di marketing e progetti B2B; gestione social media, newsletter e lanci prodotto; coordinazione di team interni (creativi, tecnici, fornitori) e controllo budget e scadenze.
Freelance Social Media Manager | Content Creator | Brand Communication | Project Manager
January 1, 2020 - January 1, 2026Delivered end-to-end event and social media management, from concept to execution, including coordination of creative/technical teams, operational supervision, client relationship management, and editorial strategy. Produced content for multiple international brands and supported communication planning across markets.
Freelance Social Media Manager / Content Creator / Brand Communication Project Manager
January 1, 2020 - December 31, 2026Delivered end-to-end event and social media content work: concept-to-execution project management, coordination of creative/technical/supplier teams, operational supervision (deadlines, objectives, budget control), client communication, and luxury-hospitality storytelling.
Project Director at Ogilvy & Mather - Paris
January 1, 2015 - December 31, 2019Directed social media and brand communication projects in international markets; coordinated creative and production teams; supervised advertising/digital/TV campaigns, supported market research, and managed client relationships including reporting and budget control.
Senior Project Manager / Social Media Manager at Alessi
January 1, 2015 - January 1, 2019Coordinated social media strategy development and editorial planning. Managed project organization and communication for international trade fairs. Oversaw budget monitoring and project supervision, client communication, and team coordination (creative, technical, suppliers). Delivered product launch communications and digital storytelling, newsletter creation and visual communication management, and coordinated B2B projects, partnerships, and communication support during Milan Design Week events.
Senior Project Manager at AMV BBDO - London
January 1, 2009 - January 1, 2015Managed cross-team coordination between accounts, creative and suppliers, oversaw production operations, and handled timelines, budgets, and production workflows. Supported coordination of creative teams, producers, and business directors; organized photo shoots and creative assets.
Project Coordinator / Senior Project Manager at Wieden & Kennedy - Amsterdam
January 1, 2009 - PresentCoordinated between account teams, creative teams, and suppliers, supporting workflow planning, production timing, budget estimates, and day-to-day operational supervision for advertising and digital projects.
Senior Project Manager at AMVB BD0 - London
January 1, 2009 - December 31, 2015Oversaw coordination among account teams, creative, and suppliers; planned workflows and production schedules; coordinated budget estimates; supervised operations and production; supported supplier relationships and campaign coordination including specific market activities.
Senior Project Manager / Senior Project Manager (digital production supervision) at Wieden & Kennedy - Amsterdam
January 1, 2009 - December 31, 2015Coordinated between account teams, creative teams, and suppliers; planned workflow and production timing; managed budget estimates with photographers and external agencies; supervised operations and production; coordinated advertising projects and digital deliverables.
Senior Project Manager at Wieden & Kennedy - Amsterdam
January 1, 2009 - January 1, 2015Oversaw production and trafficking/coordination activities. Managed production workflows and delivery timelines, coordinating with creatives and stakeholders to ensure efficient execution and on-time outputs.
Senior Project Manager at Alessi
January 1, 2009 - January 1, 2015Managed communications and campaign coordination for major international brands in different markets. Included planning for brands such as Dove (Unilever), Dove Hair in Asia, and support for advertising, digital, and TV campaign supervision. Worked on client management, team coordination, budget supervision, and delivery of communication planning across multiple locations and markets. Coordinated creative teams, producers, and business directors; ensured campaign execution quality and alignment with strategy.
Senior Project Manager at McCann Erickson, Milan
January 1, 2009 - December 31, 2015Coordinamento di campagne creative, gestione di progetti e relazioni con clienti; controllo budget e scadenze; supporto alle fasi operative.
Production Coordinator at Gyordvy & Mather HealthCare - London
January 1, 2005 - January 1, 2009Supported digital and advertising projects, including coordination of production workflows and campaign execution, as part of healthcare communications efforts.
Social Media Manager (Photography/Video project coordination) at AMartar
January 1, 2005 - PresentProvided social media project management alongside creative production coordination. Organized photography productions and managed creative assets, collaborating with account teams, creatives, producers, and business directors. Planned workflows, coordinated suppliers, estimated budgets with photographers and agencies, and supervised daily production operations.
Project Manager (tools/IT studies mentioned) at AMartar ogn a Social Media Manager
January 1, 2005 - PresentRoles and responsibilities described as social media and project/event management, including complete event management from concept to execution and coordination of internal and external teams. Oversaw operations following project management principles, ensuring deadlines, objectives, and budget control. Managed client relationships, reporting, and communication across campaign deliverables.
Production & Traffic Coordinator / Senior Project Manager at McCann Erickson
January 1, 2005 - January 1, 2009Coordinated production workflows and traffic for communication projects. Planned and managed advertising and digital project execution, ensured production timing, and supported creative teams and designers. Collaborated with account teams, creative teams, and suppliers to keep projects aligned with deadlines and budgets.
Marketing Manager at Dove / Unilever, Milan
January 1, 2005 - December 31, 2009Pianificazione e gestione di campagne pubblicitarie, tempistica delle attività e deliverables; coordinamento di team cross-funzionali.
Production & Traffic Coordinator at McCann Erickson - Milano
January 1, 2004 - December 31, 2009Coordinated advertising production workflows and timing; supported supervision of operations and production; collaborated with creative teams and design resources; managed suppliers and helped coordinate production for photography and creative assets.
Production & Traffic Coordinator at McCann Erickson - Milan
January 1, 2004 - January 1, 2009Coordinated production and traffic processes for communications projects. Supported cross-functional teams to manage planning, resources, timelines, and delivery of campaign assets across internal departments and external partners.
Project Manager / Social Media Manager (Project & Event Management) at AMVA BD O - London
January 1, 2004 - January 1, 2005Planned and supervised event and project execution from conception to delivery. Coordinated internal and external teams (creative, technical, suppliers), managed deadlines, objectives, and budget control, and supported client relationship management through reporting and communication. Led operational supervision following project management principles and ensured smooth, on-time delivery of projects.
Project Director at Ogilvy & Mather – Paris
January 1, 2002 - December 31, 2003Leadership di campagne creative e gestione di team internazionali; supervisione di tempi, budget e deliverables, collaborando con clienti internazionali.
Education
Master in Social Media Management at Università degli Studi di Milano
January 11, 2030 - February 18, 2026Master in Social Media Management at Università degli Studi di Milano
January 11, 2030 - April 2, 2026Master in Social Media Management at Scienze umanistiche per comunicazione
January 1, 2021 - January 1, 2023Master’s Degree in Social Media Management at 24 O Re Business School - Milan
January 1, 2000 - January 1, 2001Bachelor’s Degree in Humanities for Communication at University of Milan
January 1, 1994 - January 1, 1997Education at University of Milan Education
January 1, 2002 - January 1, 2003Education at College of Communication - London UK
January 1, 2002 - January 1, 2003Cambridge English (C1 Advanced / C2 Proficiency) at Cambridge Exams
January 11, 2030 - July 7, 2026Master’s Degree in Social Media Management at 24 O RE Business School
January 1, 2000 - January 1, 2001Bachelor’s Degree in Humanities for Communication at University of Milan
January 1, 1994 - January 1, 1997Education at University of Milan Education
January 1, 2002 - January 1, 2003Education at College of Communication
January 1, 2002 - January 1, 2003Cambridge exam (C1 Advanced / C2 Proficiency) at Cambridge Exams
January 11, 2030 - July 7, 2026Master’s Degree at 24 O'Re Business School - Milan
January 1, 2000 - December 31, 2001Bachelor’s Degree at University of Milan
January 1, 1994 - December 31, 1997Education at EDUCA TION / University of Milan / Monza or related (as stated: University of Milan EDUCATION 2002-2003)
January 1, 2002 - December 31, 2003Course/Program at College of Communication - London (UK)
January 1, 2002 - December 31, 2003Master’s Degree in Social Media Management at 24 O RE B usin ess S ch ool - M ila n
January 1, 2000 - January 1, 2001Bachelor’s Degree in Humanities for Communication at University of Milan
January 1, 1994 - January 1, 1997Additional education at EDUCA TION2002 - 2003 Colle ge o f C om munic a tio n - L o n don U K
January 1, 2002 - January 1, 2003Additional education at Communication Cambridge Exams
January 11, 2030 - September 30, 2026Qualifications
Master in Social Media Management
January 1, 2021 - January 1, 2023Cambridge English Exam C1 Advanced
January 11, 2030 - July 7, 2026Cambridge English Exam C2 Proficiency
January 11, 2030 - July 7, 2026Cambridge English: C1 Advanced
January 11, 2030 - July 7, 2026Cambridge English: C2 Proficiency
January 11, 2030 - July 7, 2026Informatics / IT computer tools (training)
January 1, 2002 - January 1, 2003Cambridge English: C1 Advanced
January 11, 2030 - September 30, 2026Cambridge English: C2 Proficiency
January 11, 2030 - September 30, 2026Cambridge English: C1 Advanced
January 11, 2030 - September 30, 2026Cambridge English: C2 Proficiency
January 11, 2030 - September 30, 2026IT P roficiency (informal listing)
January 11, 2030 - September 30, 2026Industry Experience
Media & Entertainment, Professional Services, Travel & Hospitality, Software & Internet, Retail, Education, Consumer Goods
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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