Marketing-savvy social media and content professional based in Seoul, focused on digital marketing strategy, content creation, and end-to-end campaign execution. Over 8+ years in blockchain and 10+ years working in customer-focused environments, combining creativity with data-driven performance optimization.

Martyna Basara

Marketing-savvy social media and content professional based in Seoul, focused on digital marketing strategy, content creation, and end-to-end campaign execution. Over 8+ years in blockchain and 10+ years working in customer-focused environments, combining creativity with data-driven performance optimization.

Available to hire

Marketing-savvy social media and content professional based in Seoul, focused on digital marketing strategy, content creation, and end-to-end campaign execution. Over 8+ years in blockchain and 10+ years working in customer-focused environments, combining creativity with data-driven performance optimization.

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Language

English
Fluent
Polish
Fluent

Work Experience

Social Media Manager at Bitget
April 1, 2024 - December 1, 2025
Led end-to-end social media campaigns and influencer partnerships; developed digital marketing strategies; produced content independently (scripting, recording, editing); managed multi-channel campaigns; tracked performance with real-time insights; coordinated with product, PR, design, and regional teams to ensure integrated campaigns; reported results to the CMO.
Campign Manager at Phemex
June 1, 2019 - December 1, 2020
Built and managed marketing campaign operations (details not fully specified in the provided text).
Campaign Manager at Phemex
June 1, 2019 - December 1, 2020
Led campaigns from concept to performance analysis; executed viral marketing initiatives; collaborated cross-functionally with product, PR, and design; managed campaign budgets and timelines; represented projects at events; drove outreach and engagement.
Partnership Manager at Uber
August 1, 2018 - May 1, 2019
Led partnership operations including day-to-day EM EA operations with workflow management, quality assurance, and scheduling across Admin/HR functions. Drove improvements to regional safety and risk policies and enhanced processes across multiple business lines. Managed cross-functional, EM EA-wide projects related to fraud prevention and account security. Defined team strategy, aligned KPIs/priorities with regional objectives, and managed partnership lifecycle. Budgeting and reporting responsibilities were mentioned within the same block of experience.
CS & Risk Operations (EMEA) at Uber
August 1, 2018 - May 1, 2019
Acted as primary liaison between the team and EMEA operations; delivered actionable insights to senior stakeholders; oversaw day-to-day operations (workflow management, QA, scheduling) across Admin/HR; improved regional safety and risk policies; drove cross-functional process improvements.
Partnership Manager at Dimension Chain
July 1, 2014 - August 1, 2018
Managed partnership lifecycle including sourcing, due diligence, and integration; developed strategic roadmaps and growth opportunities; led influencer partnerships and cross-functional collaboration for integrated campaigns.
Membership/Partnership (exact title unclear) at Sheep
January 1, 2013 - January 1, 2015
Managed relationships with clients/investors/strategic partners and supported community growth initiatives through media planning and strategic budget allocation aligned with key products and events. Oversaw budgeting, expense tracking, reporting, and auditing processes; defined quarterly and annual performance goals aligned with company mission and objectives. Represented the company at major blockchain/Web3 events (e.g., ChinaJoy, Shanghai International Blockchain Week) and supported hiring plans and onboarding for team expansion.
Partnership Manager at Membersheep
January 1, 2013 - December 1, 2015
Led partnership initiatives, including outreach and program development; contributed to growth and cross-team collaboration; supported events and campaigns.
Manager (exact title unclear) at Company not explicitly stated in the provided text
January 1, 2010 - January 1, 2013
Managed and grew global social media channels (X, YouTube, TikTok, Instagram), increased reach and engagement via data-driven strategies, executed content and campaign work, and coordinated resources for campaign execution (as stated in the earliest block).

Education

Bachelor of Arts at Reputation/School not explicitly stated (degree mentioned: Tourism)
January 1, 2021 - January 1, 2023
Master of Arts (International Business) at Regulation/School not explicitly stated (Rzeżów University appears in text)
January 1, 2023 - January 1, 2024

Qualifications

Bachelor of Arts, Tourism
January 1, 2021 - January 1, 2023

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Financial Services