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Hi, I'm Gabriela Yánez, a UI/UX Designer passionate about creating user-centric solutions in fast-paced startup environments. I specialize in brand identity systems and interactive prototypes that boost engagement and enhance usability. I enjoy leading design direction and working closely with cross-functional teams including developers, product managers, and marketers. With experience across tech, lifestyle, and culture sectors, I leverage AI tools to speed up ideation and improve workflows. I thrive on collaboration and am always eager to deliver seamless, engaging digital experiences that meet both user needs and business goals.…Hi, I'm Gabriela Yánez, a UI/UX Designer passionate about creating user-centric solutions in fast-paced startup environments. I specialize in brand identity systems and interactive prototypes that boost engagement and enhance usability. I enjoy leading design direction and working closely with cross-functional teams including developers, product managers, and marketers. With experience across tech, lifestyle, and culture sectors, I leverage AI tools to speed up ideation and improve workflows. I thrive on collaboration and am always eager to deliver seamless, engaging digital experiences that meet both user needs and business goals.

Gabriela Yánez

Graphic Designer, UI Designer, UX Designer, +3

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Hi, I'm Gabriela Yánez, a UI/UX Designer passionate about creating user-centric solutions in fast-paced startup environments. I specialize in brand identity systems and interactive prototypes that boost engagement and enhance usability. I enjoy leading design direction and working closely with cross-functional teams including developers, product managers, and marketers. With experience across tech, lifestyle, and culture sectors, I leverage AI tools to speed up ideation and improve workflows. I thrive on collaboration and am always eager to deliver seamless, engaging digital experiences that meet both user needs and business goals.…Hi, I'm Gabriela Yánez, a UI/UX Designer passionate about creating user-centric solutions in fast-paced startup environments. I specialize in brand identity systems and interactive prototypes that boost engagement and enhance usability. I enjoy leading design direction and working closely with cross-functional teams including developers, product managers, and marketers. With experience across tech, lifestyle, and culture sectors, I leverage AI tools to speed up ideation and improve workflows. I thrive on collaboration and am always eager to deliver seamless, engaging digital experiences that meet both user needs and business goals.

Available to hire

Hi, I’m Gabriela Yánez, a UI/UX Designer passionate about creating user-centric solutions in fast-paced startup environments. I specialize in brand identity systems and interactive prototypes that boost engagement and enhance usability. I enjoy leading design direction and working closely with cross-functional teams including developers, product managers, and marketers.

With experience across tech, lifestyle, and culture sectors, I leverage AI tools to speed up ideation and improve workflows. I thrive on collaboration and am always eager to deliver seamless, engaging digital experiences that meet both user needs and business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

UI UX Designer - Freelance at Freelance

August 1, 2022 - Present

Lead creative direction for B2B & B2C clients' brands across tech, lifestyle, and culture sectors by defining visual tone and art direction. Designed responsive web and mobile experiences from scratch, including wireframes, UI design, and scalable design systems. Collaborated with developers, marketers, and product teams to ensure seamless implementation. Reduced design-to-dev handoff friction through standardized documentation. Conducted user interviews and usability testing to refine user flows. Helped reduce product delivery time by up to 50% using AI-accelerated workflows. Enabled 70% increase in client onboarding satisfaction with simplified UX flows. Supported data standardization improving review response rates by over 10%.

Visual & Motion Designer at The George Agency, Barcelona

August 31, 2022 - July 24, 2025

Designed responsive websites and digital marketing assets consistent with brand identity to boost engagement. Created animations and motion graphics for campaigns, increasing user interaction. Produced marketing materials including presentations, infographics, and newsletters that supported lead generation and storytelling. Supported internal design reviews and contributed to branding projects for B2B clients.

Documentary Archive Researcher at Fine Point Films, Belfast

May 31, 2020 - July 24, 2025

Coordinated logistics for location scouting and research with production teams. Researched, sourced, curated, and managed visual assets for documentary film productions. Sourced and sequenced key archival footage to enhance narrative clarity and emotional tone.