Please have a look at some selected projects in my portfolio by following this link:
https://www.twine.net/signin
- Product Designer
- UI Designer
- UX Designer
I’m a Senior Product Designer with 6+ years of building end-to-end product experiences across B2B SaaS, AI-powered tools, and high-growth consumer apps.
I’m a Senior Product Designer with 6+ years of building end-to-end product experiences across B2B SaaS, AI-powered tools, and high-growth consumer apps. I run Discovery with curiosity, design with purpose, and iterate like it’s a team sport. With a psychology background and a love for data, I turn insights into seamless user journeys that drive real business value. I collaborate best with PMs, Engineers, and Data Scientists, and I’ve helped scale design systems and agile processes across fintech, health-tech, and security tech.
Please have a look at some selected projects in my portfolio by following this link:
https://www.twine.net/signin
Led end-to-end product design of MVP self-service platform for SMEs, including onboarding flows, account setup, and activation for 100+ employees. Conducted user research and created personas to inform design decisions. Built wireframes, prototypes, and high-fidelity UI in Figma, aligned with business goals and technical constraints. Redesigned AI-powered risk-prediction flows to improve information architecture and reduce manual steps. Developed a referral program based on competitive insights and usability best practices, achieving a 15–20% activation uplift. Collaborated with engineers and product managers in an Agile environment. Advocated for user-centered design and fostered design culture across teams.
Led discovery workshops and user research to define personas and jobs-to-be-done, translating insights into a 30-page MVP for 100+ enterprise clients through intuitive experiences. Delivered end-to-end product design from concept to launch, onboarding 5 enterprise clients. Evolved scalable atomic design system based on Ant Design, ensuring cross-platform consistency with high-fidelity UI components. Collaborated with engineering to refine core product features, raising engagement by 19% through iterative design improvements and usability testing. Advocated for cross-functional collaboration and user-centered design.
Built a comprehensive design system across consumer-facing security product features and marketing website. Conducted user research, ideation sessions, and usability testing to identify user needs and validate solutions. Created end-to-end user flows, wireframes, prototypes, and high-fidelity UI designs with full documentation. Collaborated with cross-functional teams to translate business requirements into intuitive interfaces.
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