Matt has worked in the creative industry for over 25 years and counts some of the world's well-known brands among the organisations he has worked with. His passion lies within the spheres of Branding and User Experience design or UX for short. Working from a belief that users are never the problem when a digital interaction goes wrong, Matt strives to understand problems before providing considered solutions. UX design and branding dovetail naturally because a good user experience starts with an engaging visual representation of your business or organisation.…

mattLaakvand

Matt has worked in the creative industry for over 25 years and counts some of the world's well-known brands among the organisations he has worked with. His passion lies within the spheres of Branding and User Experience design or UX for short. Working from a belief that users are never the problem when a digital interaction goes wrong, Matt strives to understand problems before providing considered solutions. UX design and branding dovetail naturally because a good user experience starts with an engaging visual representation of your business or organisation.…

Available to hire

Matt has worked in the creative industry for over 25 years and counts some of the world’s well-known brands among the organisations he has worked with. His passion lies within the spheres of Branding and User Experience design or UX for short.

Working from a belief that users are never the problem when a digital interaction goes wrong, Matt strives to understand problems before providing considered solutions. UX design and branding dovetail naturally because a good user experience starts with an engaging visual representation of your business or organisation.

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Language

English
Fluent

Work Experience

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Education

BA Hon Communication Design at The University of Portsmouth
June 30, 2002

Qualifications

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Industry Experience

Non-Profit Organization, Healthcare, Travel & Hospitality, Professional Services, Government, Other
    uniE621 AB Performance Training & Coaching
    The Backstory Alison Berrisford, a science-based performance trainer, approached us to rebrand her business as a personal trainer. Alison, already a PT for elite and semi-elite athletes had ambitions to increase her portfolio of clients at this level. The Challenge It was important to establish a new brand which spoke to Alison’s expert service while at the same time, not alienating her everyday clientele of gymgoers and fitness enthusiasts. The Solution After careful consideration, information gathering and research into her industry, we delivered a robust brand which took the essence of her previous branding and positioned her as the professional she is. We then applied her branding to her brand touch points, The most important of which was her website which we completely redesigned and built in Webflow. The Impact Since the launch, Alison has increased the number of professional and semi-elite athletes which include race drivers and football players. Alison has become so busy that she has now closed her books and has individuals on a waiting list.…