Hi there! I’m Matthew Ketchum, a versatile creative professional based in the Chicago area with a background spanning advertising, audio production, and education. I’ve spent over two decades shaping compelling campaigns, crafting engaging audio for radio and TV, and leading teams as a media director. My experience runs from agency work and marketing to classroom support and student intervention, which has given me a unique blend of communication, empathy, and project leadership. I thrive when turning ideas into polished, measurable results—whether it’s a catchy script, a high-quality sound design, or a smooth-running production. I’m passionate about collaborating with clients and colleagues to deliver impact, storytelling, and practical solutions that resonate with audiences.

Matthew Ketchum

Hi there! I’m Matthew Ketchum, a versatile creative professional based in the Chicago area with a background spanning advertising, audio production, and education. I’ve spent over two decades shaping compelling campaigns, crafting engaging audio for radio and TV, and leading teams as a media director. My experience runs from agency work and marketing to classroom support and student intervention, which has given me a unique blend of communication, empathy, and project leadership. I thrive when turning ideas into polished, measurable results—whether it’s a catchy script, a high-quality sound design, or a smooth-running production. I’m passionate about collaborating with clients and colleagues to deliver impact, storytelling, and practical solutions that resonate with audiences.

Available to hire

Hi there! I’m Matthew Ketchum, a versatile creative professional based in the Chicago area with a background spanning advertising, audio production, and education. I’ve spent over two decades shaping compelling campaigns, crafting engaging audio for radio and TV, and leading teams as a media director. My experience runs from agency work and marketing to classroom support and student intervention, which has given me a unique blend of communication, empathy, and project leadership.

I thrive when turning ideas into polished, measurable results—whether it’s a catchy script, a high-quality sound design, or a smooth-running production. I’m passionate about collaborating with clients and colleagues to deliver impact, storytelling, and practical solutions that resonate with audiences.

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Experience Level

Expert
Intermediate

Language

English
Fluent

Work Experience

Electronic Media Director at Aronson Advertising
January 1, 2011 - December 31, 2020
Executed creative development, scripting and production of broadcast ad campaigns. Directed and recorded talent in-studio and on-set. Performed voice overs for radio, television and on-hold messages. Commended for producing exciting, effective audio productions. Managed agency Electronic Media Department for over 2 years.
Senior Copywriter/ Audio Production Director at M.A.N. Marketing, Inc.
January 1, 2002 - December 31, 2011
Wrote print and web copy, press releases and hundreds of radio and television commercials. Directed and recorded talent in-studio and on-set for Empire Today and Chevrolet. Prepared questions and conducted pre-interviews for video testimonials. Performed voice overs in various styles for a diverse set of clients.
Language Instructor at Berlitz Poland
January 1, 1997 - December 31, 2001
Instructed students of all ages in ESL.
Senior Copywriter/Audio Production Director at MAN Marketing, Inc.
January 1, 2002 - January 1, 2011
Wrote print and web copy, press releases and hundreds of radio and television commercials. Directed and recorded talent in-studio and on-set. Performed voice-overs for radio and TV spots. Recommended and produced engaging audio productions. Managed agency Electronic Media Department for over 2 years.

Education

Bachelor of Arts in Journalism / Communications, Minor in Advertising/Public Relations at University of St. Francis
January 11, 2030 - March 9, 2026
Master Recording Program II at Conservatory of Recording Arts & Sciences
January 11, 2030 - March 9, 2026
Bachelor of Arts in Journalism/Communications, Minor in Advertising/Public Relations at University of St. Francis, Joliet, IL
January 11, 2030 - May 12, 2026
Master Recording Program II at Conservatory of Recording Arts & Sciences, Tempe, AZ
January 11, 2030 - May 12, 2026

Qualifications

Master Recording Program II
January 11, 2030 - March 9, 2026
Master Recording Program II
January 11, 2030 - May 12, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Other