Hi, I’m Matt Rivera, an Emmy Award–winning producer, editorial leader and digital strategist based in Washington, DC. I drive collaboration, insight, and trust for news and media platforms by building high-performing teams, transforming legacy programs into digital-first powerhouses, and scaling distribution across linear, social, digital, and audio. I specialize in audience growth, brand development, and cross-platform storytelling, guided by data-backed insights. I’m always looking ahead at emerging editorial tools and digital workflows to inform future growth opportunities and nurture a culture of collaboration and excellence.

Matt Rivera

Hi, I’m Matt Rivera, an Emmy Award–winning producer, editorial leader and digital strategist based in Washington, DC. I drive collaboration, insight, and trust for news and media platforms by building high-performing teams, transforming legacy programs into digital-first powerhouses, and scaling distribution across linear, social, digital, and audio. I specialize in audience growth, brand development, and cross-platform storytelling, guided by data-backed insights. I’m always looking ahead at emerging editorial tools and digital workflows to inform future growth opportunities and nurture a culture of collaboration and excellence.

Available to hire

Hi, I’m Matt Rivera, an Emmy Award–winning producer, editorial leader and digital strategist based in Washington, DC. I drive collaboration, insight, and trust for news and media platforms by building high-performing teams, transforming legacy programs into digital-first powerhouses, and scaling distribution across linear, social, digital, and audio.

I specialize in audience growth, brand development, and cross-platform storytelling, guided by data-backed insights. I’m always looking ahead at emerging editorial tools and digital workflows to inform future growth opportunities and nurture a culture of collaboration and excellence.

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Work Experience

Director, Editorial Operations at NBC News Politics
January 1, 2024 - January 1, 2025
Led analytics-driven strategy for NBC News polling coverage, increasing page views by 200%, time spent by 145%, and social engagement across programming through SEO-forward editorial planning and AI/LLM-driven discovery workflows. Drove 150% audience growth for NBC News's flagship politics newsletter by rebranding, targeted surveys, and product A/B testing. Oversaw a 30-producer team across 8 states to accelerate Election Day coverage and misinformation reporting, and built a real-time editorial workflow bridging National Security, Technology, Standards and Decision Desk with on-air teams. Expanded reach for VIP interviews through cross-network workflow upgrades and introduced editorial tools and AI-based features to improve search accuracy and quality control.
Editorial Director, Content Strategy at NBC News, Meet the Press
January 1, 2021 - January 1, 2024
Elevated Meet the Press to the #1 Sunday show brand across digital metrics by unifying cross-network KPIs and optimizing audience experience on desktop, mobile, and apps. Built a 15-person hybrid production unit to manage end-to-end production and distribution across video, social, and audio. Expanded Meet the Press audio to become a top NBC News podcast and top 20 on Apple Podcasts, growing reach and engagement by 140% year over year. Created revenue streams through client-facing partnerships, including original sponsorship franchises, a commerce storefront, and high-profile live events.
Senior Digital Producer at NBC News, Meet the Press
January 1, 2015 - January 1, 2021
Transformed Meet the Press into a 360-platform brand (cable, social, video, live events, newsletters) using audience analytics and cross-platform distribution pipelines. Reduced per-unit production costs by integrating DC-based workflows with network operations. Earned the franchise's first Emmy for Meet the Press Reports, and expanded the premium VOD library by launching AFI collaboration for an original documentary showcase. Packaged and published high-performing video content through optimized search and platform frameworks.
Senior Producer, Original Video at NBC News Digital
January 1, 2010 - January 1, 2015
Generated new revenue streams by developing bespoke original reporting packages across linear, digital editorial and video; produced accessible, high-impact content translating technology, policy and innovation for national platforms; grew multi-platform video reach.

Education

Bachelor of Art (BA), Journalism and Mass Communications at New York University
January 11, 2030 - January 12, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment