I’m a multidisciplinary senior creative with 20 years experience helping bring complex ideas to life through clear, cohesive creative. My background spans brand development, product design, digital content, healthcare communications, and campaign strategy. I take a hands-on, collaborative approach to every project, combining creativity with clarity, and strategy with storytelling, to create work that resonates. If you’re looking for a creative partner who’s practical, passionate, and experienced in both the creative and strategic sides of visual communication, I’d love to connect. Portfolio website – _Website not available. Sign in: https://www.twine.net/signup_

Matt Swords

I’m a multidisciplinary senior creative with 20 years experience helping bring complex ideas to life through clear, cohesive creative. My background spans brand development, product design, digital content, healthcare communications, and campaign strategy. I take a hands-on, collaborative approach to every project, combining creativity with clarity, and strategy with storytelling, to create work that resonates. If you’re looking for a creative partner who’s practical, passionate, and experienced in both the creative and strategic sides of visual communication, I’d love to connect. Portfolio website – _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m a multidisciplinary senior creative with 20 years experience helping bring complex ideas to life through clear, cohesive creative. My background spans brand development, product design, digital content, healthcare communications, and campaign strategy. I take a hands-on, collaborative approach to every project, combining creativity with clarity, and strategy with storytelling, to create work that resonates.

If you’re looking for a creative partner who’s practical, passionate, and experienced in both the creative and strategic sides of visual communication, I’d love to connect.

Portfolio website – Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent

Work Experience

Founder and Lead Creative at Happen Creative
January 1, 2021 - Present
Founder and lead creative for a communications agency delivering the full spectrum of brand experience. Specialises in bridging the gap between clinical data and human empathy, specifically within the pharma, healthcare, and public sectors. Directs the end-to-end creative lifecycle: overseeing brand architecture, UX/UI digital ecosystems, and niche 'human-centric' production.
Art Director / Freelance Creative at Sword House Creative
January 1, 2018 - December 31, 2021
Specialising in art direction and brand development with a diverse client base including NSW Treasury, Nature Conservation Council, Byron Bay Brewery, Lion Co and Malt Shovel Tap House. Responsible for brand strategy, timelines, cost estimates, and multi-project workflows; leads collaboration with developers, marketers and account managers; ensures brand consistency across marketing touchpoints.
Art Director at Vivacity Health
January 1, 2014 - January 1, 2017
Art director for a healthcare-focused marketing and communications company, liaising with external strategy teams to develop end-to-end creative solutions; managed workflow for in-house designers and external partners; involved in UI design and production.
Senior Creative at Boost Media International
January 1, 2013 - January 1, 2014
Senior Creative responsible for creative direction of campaigns/programmes for Australasia, the United States and Europe; coordinated with accounts, strategy, and copywriters; ensured brand consistency across programs; oversaw timelines and multi-project workflows; recruited and managed third-party vendors.
Senior Creative at Reed Exhibitions
January 1, 2007 - January 1, 2013
Led the creative team, including concept development, exhibition branding, and production for events such as Salon Melbourne and Life Instyle; managed design concepts for magazines, large-format signage, and photography; progressed from freelance artworker to senior designer.

Education

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Qualifications

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Industry Experience

Healthcare, Life Sciences, Government, Media & Entertainment, Professional Services