Maureen Placente
Product Designer with over 10 years of experience shaping early-stage product vision, strategy, and concept development within SaaS and tech companies.
About
Product Designer with over 10 years of experience shaping early-stage product vision, strategy, and concept development within SaaS and tech companies. Formerly a Lead Product Designer at Xero and Optimal Workshop, I specialise in working upstream—defining problems, exploring future concepts, and building alignment before products are built. My work blends research, strategy, and storytelling to create clear, compelling design directions in ambiguous environments.
- 12 years' experience
- Joined January 2026
Languages
- EnglishFluent
- FrenchAdvanced
Industry experience
- Software & Internet
- Education
- Professional Services
- Media & Entertainment
- Healthcare
More experts in Wellington, New Zealand
Work experience· 6 roles
Currently helping drive quality of execution to deliver meaningful experiences, conducting research, analysing data, and mentoring teams.
Responsible for creating user experiences, conducting customer research, and ensuring a consistent user experience across platforms.
Worked with the marketing team on a variety of materials, maintaining and redesigning company websites.
Education· 5
Certifications and awards
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