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I’m Max Martinez, a digital designer and creative leader with 20 years of experience turning complex ideas into distinct brands, web experiences, and digital products. I work across strategy, brand identity, product UX/UI, creative direction, Webflow development, and AI-assisted workflows—taking projects from early concept through launch. I’ve led brand and product transformations during hypergrowth, building scalable creative systems for startups and global teams. My work has spanned AI and eCommerce platforms, healthcare experiences, cybersecurity, supply chain, self-custody crypto, fintech, and more—always focused on clarity, craft, and consistent design systems. I’m Webflow Partner certified, fluent in English and Spanish, and comfortable partnering closely with founders, marketing, and engineering to ship high-impact experiences.…I’m Max Martinez, a digital designer and creative leader with 20 years of experience turning complex ideas into distinct brands, web experiences, and digital products. I work across strategy, brand identity, product UX/UI, creative direction, Webflow development, and AI-assisted workflows—taking projects from early concept through launch. I’ve led brand and product transformations during hypergrowth, building scalable creative systems for startups and global teams. My work has spanned AI and eCommerce platforms, healthcare experiences, cybersecurity, supply chain, self-custody crypto, fintech, and more—always focused on clarity, craft, and consistent design systems. I’m Webflow Partner certified, fluent in English and Spanish, and comfortable partnering closely with founders, marketing, and engineering to ship high-impact experiences.

Max Martinez

Designer, Brand Designer, Product Designer, +2

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I’m Max Martinez, a digital designer and creative leader with 20 years of experience turning complex ideas into distinct brands, web experiences, and digital products. I work across strategy, brand identity, product UX/UI, creative direction, Webflow development, and AI-assisted workflows—taking projects from early concept through launch. I’ve led brand and product transformations during hypergrowth, building scalable creative systems for startups and global teams. My work has spanned AI and eCommerce platforms, healthcare experiences, cybersecurity, supply chain, self-custody crypto, fintech, and more—always focused on clarity, craft, and consistent design systems. I’m Webflow Partner certified, fluent in English and Spanish, and comfortable partnering closely with founders, marketing, and engineering to ship high-impact experiences.…I’m Max Martinez, a digital designer and creative leader with 20 years of experience turning complex ideas into distinct brands, web experiences, and digital products. I work across strategy, brand identity, product UX/UI, creative direction, Webflow development, and AI-assisted workflows—taking projects from early concept through launch. I’ve led brand and product transformations during hypergrowth, building scalable creative systems for startups and global teams. My work has spanned AI and eCommerce platforms, healthcare experiences, cybersecurity, supply chain, self-custody crypto, fintech, and more—always focused on clarity, craft, and consistent design systems. I’m Webflow Partner certified, fluent in English and Spanish, and comfortable partnering closely with founders, marketing, and engineering to ship high-impact experiences.

Available to hire

I’m Max Martinez, a digital designer and creative leader with 20 years of experience turning complex ideas into distinct brands, web experiences, and digital products. I work across strategy, brand identity, product UX/UI, creative direction, Webflow development, and AI-assisted workflows—taking projects from early concept through launch.

I’ve led brand and product transformations during hypergrowth, building scalable creative systems for startups and global teams. My work has spanned AI and eCommerce platforms, healthcare experiences, cybersecurity, supply chain, self-custody crypto, fintech, and more—always focused on clarity, craft, and consistent design systems. I’m Webflow Partner certified, fluent in English and Spanish, and comfortable partnering closely with founders, marketing, and engineering to ship high-impact experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Digital Designer & Webflow Developer at Found Health · Metabolic Care Platform & Service

March 1, 2025 - August 1, 2026

Led digital design and development for a metabolic care experience balancing clinical credibility with human warmth. Structured core journeys around assessment, clinician review, personalized treatment plans, and ongoing care. Built reusable component systems supporting evolving treatments, campaigns, and growth initiatives while maintaining consistency.

Digital Designer & Webflow Developer at XGen AI (acquired by Zovu)

January 1, 2025 - April 1, 2025

Refreshed brand and digital experience to position a composable eCommerce AI platform for enterprise. Translated search, recommendations, and conversational shopping into product-led narratives. Designed and built a reusable Webflow system supporting product education, customer proof, and demo conversion flows.

Lead Product Designer at Rockwallet · Self-custody Cryptocurrency Wallet

July 1, 2024 - December 1, 2024

Led end-to-end product design for a non-custodial mobile crypto wallet focused on simplicity, security, and user control. Simplified onboarding and transaction flows for buying, selling, sending, receiving, and swapping digital assets. Partnered with product and engineering to translate regulated, high-stakes requirements into clear and consistent interfaces.

Founding Designer at Teammate(s) / Superduper (acquired by Life 360)

July 1, 2024 - August 1, 2026

Led design across B2B AI-workforce and B2C family-management products from early concept through acquisition. Created brand identities, onboarding journeys, product UX/UI, and websites that made complex automation approaches feel approachable and actionable. Built scalable product experiences through close collaboration with founders and engineering on product direction.

Digital Designer & Webflow Developer at MetaGravity · Distributed Agentic AI & Gaming Infrastructure

February 1, 2024 - March 1, 2024

Turned a refreshed brand direction into a complete Webflow site about one month ahead of GDC launch. Balanced gaming energy with enterprise clarity to explain large-scale multiplayer infrastructure to technical decision-makers. Designed responsive page systems, product storytelling, and visual assets for conference launch and future marketing.

Digital Designer & Webflow Developer at Risk Ledger · Supply Chain Cybersecurity SaaS Platform

May 1, 2023 - December 1, 2023

Refreshed brand identity after Series A to strengthen credibility with enterprise cybersecurity buyers. Designed product and marketing visuals that clarified collaborative supplier due diligence and supply-chain risk. Built a new Webflow site and reusable brand system for consistent content and campaign publishing.

Digital Designer & Webflow Developer at The X Company · Premium Coliving Club & Platform

March 1, 2021 - September 1, 2023

Reimagined the digital experience for member clubs combining coliving, coworking, fitness, hospitality, and community. Designed and built immersive microsites with custom navigation, galleries, virtual tours, and interactive storytelling. Evolved the homepage into a dynamic, media-led experience reflecting the energy of the X spaces and community.

Creative Lead at Omnipresent (acquired by Deel)

March 1, 2021 - February 1, 2023

Translated a newly launched identity into a scalable creative system across the website, campaigns, content, and brand. Brought website design and development into Webflow, removing bottlenecks and increasing publishing speed. Built reusable templates and workflows that expanded marketing autonomy as the organization scaled.

Digital Designer & Creative Lead at CertiPay · Payroll & HR Software

February 1, 2021 - February 1, 2023

Developed comprehensive design direction for payroll and workforce management across brand, product, and front-end. Designed CertiPay One dashboards and workflows in partnership with product and engineering teams to clarify complex HR processes. Established reusable visual patterns and implementation guidance for a more consistent customer experience.

Creative Developer at Ecom Aero · Private Aviation Booking Platform

January 1, 2020 - June 1, 2020

Designed UX and UI for a private aviation booking system used by aircraft charter operators. Turned complex booking and operational requirements into clear, responsive product workflows. Partnered with product and engineering leads on front-end implementation from concept through working product.

Creative Developer at Jammb er / Mosaic · Creative Arts & Music Tech SaaS

May 1, 2016 - February 1, 2020

Led product design and front-end development across Jammb er’s marketing site and two music-industry applications. Designed workflows for song creation, rights management, split payments, and production collaboration. Partnered with product and back-end engineering to turn complex requirements into cohesive, responsive interfaces.

Product Designer at Zapper · Consumer Payments Mobile App & Platform

March 1, 2016 - January 1, 2017

Designed UX and UI for consumer payment experiences serving merchants, retailers, and mobile customers. Simplified payment and rewards journeys into clear interface patterns for mobile use. Collaborated with product and engineering stakeholders to translate fintech requirements into polished, consistent screens.

Founding Designer & Developer at Gusher · Startup Equity Platform

November 1, 2015 - November 1, 2020

Led product strategy and design for a platform helping teams launch startups using equity instead of traditional funding. Designed onboarding and marketplace workflows for founders, contributors, and startup teams. Shipped the digital experience across brand, product, and full-stack development with founders and engineering.

Founding Designer & Developer at Movy · Video Messaging Mobile App & Platform

February 1, 2013 - January 1, 2017

Led product design and development for an early cross-platform asynchronous video-messaging product. Designed private and group messaging, sharing, and video-creation experiences, then shipped the MVP. Contributed core product innovation that resulted in a granted U.S. patent for manipulating and concatenating video.

Design Director & Founding Designer at Joyce Co. · Venture Studio

September 1, 2007 - November 1, 2015

Served as design and technical partner across Joyce Co. and portfolio companies including Exert, Uzurp, and Upvice. Led brand identity, product strategy, UX, eCommerce, and full-stack development from early concept through launch. Built consumer and financial products including a smart body coolant system, advisor data database, and investor-advisor network.

Digital Designer & Creative Lead at Freelance · Brand, Web & Product Design Studio

August 1, 2006 - Present

Led brand, web, and product engagements from strategy through launch for startups and growth-stage teams. Designed and built responsive Webflow sites with scalable CMS setups, SEO/AEO-ready structure, and consistent brand systems across touchpoints. Used AI-assisted workflows to accelerate research, ideation, prototyping, and production without compromising craft, partnering directly with founders, marketing leads, and product teams to deliver launch-ready experiences.