Mariana Albuquerqe

Led a multidisciplinary creative team of approximately eight professionals including animators, illustrators, storyboard artists, editors, and musicians. Oversaw creative development and production workflows, coordinating contributors across multiple disciplines. Created original stories, characters, scripts, dialogue, and songs for children’s entertainment content, directing storytelling and character development through the production process. Composed and performed original songs for the project, reviewed creative deliverables, and guided production decisions to maintain consistency with the project’s artistic vision.

Produced written content for digital publications, blogs, social media, and audiovisual projects. Wrote and edited editorial content covering beauty, travel, and lifestyle topics. Developed scripts for academic audiovisual productions, web series, and digital video content; ghostwrote children’s books with narrative content for younger audiences; and created social media copy, captions, and scripts aligned to different brand voices and communication goals. Continued developing original long-form fiction and creative writing projects, including English-speaking professional environments where long-form content was adapted into concise short-form formats while maintaining the original message and brand voice.

Independently led content strategy, creative development, scriptwriting, video production and editing, publishing, and day-to-day social media operations across Instagram, TikTok, Facebook, Kwai, and YouTube. Managed a combined audience of approximately 2.9 million followers across five platforms and generated about 16 million Instagram views within a 90-day period through digital content production and distribution. Created original concepts, scripts, captions, and storytelling approaches tailored to each platform and audience, monitored performance and engagement to inform creative decisions, and coordinated paid brand partnerships including direct communication with advertisers, commercial negotiations, and sponsored content development.