MINERVA CASTILLO
I’m Minerva Castillo, a marketing and digital management professional based in Valencia, Spain, with hands-on experience building and scaling a direct-to-consumer brand from 0 to 1,000+ units sold per month.
About
I’m Minerva Castillo, a marketing and digital management professional based in Valencia, Spain, with hands-on experience building and scaling a direct-to-consumer brand from 0 to 1,000+ units sold per month. I led the full product-to-cash cycle—designing and launching handmade products, running digital marketing, managing customer care, and keeping tight financial control using data and reporting.
In parallel, I’ve been managing digital marketing and financial operations for a home renovation company generating around €150,000/month, including budgeting, cash flow oversight, and multi-project tracking. I also bring luxury brand marketing training from Istituto Marangoni in London, and I’m now looking to bring a data-driven content strategy, growth mindset, and strong brand management skills to a new team.
- 6 years' experience
- Joined July 2026
Skills· 15
Languages
- EnglishAdvanced
- Spanish; CastilianFluent
- Catalan; ValencianFluent
- GermanIntermediate
Industry experience
- Media & Entertainment
- Consumer Goods
- Retail
- Professional Services
- Education
- Real Estate & Construction
More experts in Valencia, Spain
Work experience
Manage digital marketing and financial control for a home renovation company generating ~€150,000/month. Own budgeting and cash flow tracking, invoicing and payment monitoring, and oversee up to 10 active projects simultaneously. Grew the company’s Instagram community by 10x (100 to 1,000 followers in 3 months) through a dedicated content strategy and consistent social media management.
Founded and ran a sustainable D2C fashion & home brand (handmade tote bags and soy-wax candles) for five years. Designed and produced products, managed the full product cycle, and drove direct sales. Achieved 1,000+ candles sold in a single month (January 2025) while overseeing artisanal production and direct-sales logistics. Built repeat-customer retention through personalized care and post-sale follow-up, including an institutional sale to a European Union body.
Education· 6
Certifications and awards
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