Hi, I’m McKenzie Skelton, a versatile marketer focused on building brands, growing audiences, and delivering measurable results across social media, influencer partnerships, and ecommerce. I’m passionate about turning creativity into strategies that connect with people and drive business outcomes. I thrive in collaborative environments where I can blend storytelling with data to optimize campaigns and scale growth. Beyond marketing, I love mentoring teams, experimenting with new formats, and crafting authentic brand experiences that resonate across platforms. I’m always exploring new ways to tell compelling stories through short-form video, creative content, and innovative campaigns.

McKenzie Skelton

Hi, I’m McKenzie Skelton, a versatile marketer focused on building brands, growing audiences, and delivering measurable results across social media, influencer partnerships, and ecommerce. I’m passionate about turning creativity into strategies that connect with people and drive business outcomes. I thrive in collaborative environments where I can blend storytelling with data to optimize campaigns and scale growth. Beyond marketing, I love mentoring teams, experimenting with new formats, and crafting authentic brand experiences that resonate across platforms. I’m always exploring new ways to tell compelling stories through short-form video, creative content, and innovative campaigns.

Available to hire

Hi, I’m McKenzie Skelton, a versatile marketer focused on building brands, growing audiences, and delivering measurable results across social media, influencer partnerships, and ecommerce. I’m passionate about turning creativity into strategies that connect with people and drive business outcomes. I thrive in collaborative environments where I can blend storytelling with data to optimize campaigns and scale growth.

Beyond marketing, I love mentoring teams, experimenting with new formats, and crafting authentic brand experiences that resonate across platforms. I’m always exploring new ways to tell compelling stories through short-form video, creative content, and innovative campaigns.

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Language

English
Fluent

Work Experience

Digital Marketing Sales Manager at Lead Boss Pro
November 1, 2022 - Present
Manage and optimize paid campaigns across Meta, Google Ads, TikTok, and email to drive customer acquisition and enrollment growth. Personally closed over $3.5M in sales through data-driven marketing strategies, CRM management, and strong client engagement. Conduct ongoing campaign testing, KPI tracking, and A/B experiments to improve efficiency and scale. Build reports that translate raw data into actionable insights to guide strategy and improve ROI.
Entrepreneur & Business Owner at The Photograph Film Co.
June 1, 2022 - Present
Founded and operate an e-commerce brand specializing in sustainable film cameras. Develop and execute social, video, and digital ad campaigns driving brand awareness and online sales. Manage financial operations including budgeting, forecasting, and expense tracking to ensure profitability and efficiency.
Administrative Support at Brigham Young University
July 1, 2024 - Present
Support senior leadership in the Advancement VP’s office by streamlining operations, managing executive communications, and coordinating cross-functional projects. Maintain confidentiality and accuracy in managing sensitive information.
Operations Specialist, Cancer Clinic at Mayo Clinic Hospital
November 1, 2022 - August 28, 2025
Collected and analyzed operational data to identify performance gaps and implement improvements. Improved workflows by partnering cross-functionally with clinical staff to streamline operations. Trained and mentored new hires to maintain consistency and performance standards.
Door-to-Door Sales Representative & Manager at EcoShield Pest Solutions
August 1, 2021 - August 28, 2025
Personally acquired new customers in a highly competitive door-to-door sales environment, consistently ranking among top performers. Built resilience, adaptability, and strong communication skills by closing hundreds of accounts face-to-face. Promoted to Sales Manager leading a team of 25+ reps, implementing training and coaching that boosted overall sales efficiency. Contributed to a $1.2M revenue increase within five months by refining customer acquisition and retention strategies.
Influencer Marketing & Talent Recruiting at The Creative Agency
November 1, 2025 - Present
Source creators for brand partnerships, identifying talent aligned with campaign goals and target audiences. Analyze creator engagement metrics, audience demographics, and content quality to assess partnership potential. Coordinate with creators and talent managers to execute influencer campaigns and ensure timely delivery of campaign deliverables.
Social Media & Marketing Manager at KLEN.CO
August 1, 2024 - Present
Lead social media and digital marketing strategy across Instagram, TikTok, and LinkedIn to support brand awareness and product discovery. Produce short-form video, educational content, and product demonstrations highlighting the benefits of chemical-free steam cleaning. Develop and execute content calendars aligned with marketing campaigns and product launches.
Sales & Marketing Manager at Lead Boss Pro
July 1, 2022 - Present
Generated $4M+ in personal revenue through consultative digital marketing sales and customer acquisition. Advise business owners on growth strategies including paid advertising, lead generation, and campaign optimization. Manage Meta advertising campaigns and monitor performance metrics to improve lead generation and marketing efficiency. Partner with clients to refine digital marketing strategy and scale acquisition outcomes.
Founder at The Photograph Film Co.
June 1, 2022 - Present
Founded and operate a direct-to-consumer ecommerce brand specializing in reusable 35mm film cameras. Develop brand positioning, website experience, and product marketing strategy. Lead digital marketing initiatives across TikTok and Instagram to drive brand awareness and product discovery. Oversee creative production including short-form video and visual content used across social and marketing channels.
Sales Manager at EcoShield Pest Solutions
February 1, 2019 - August 1, 2022
Generated revenue through door-to-door sales and direct client acquisition in a highly competitive market. Promoted to Sales Manager, recruiting, training, and managing a team of 20+ sales representatives. Led and trained a team responsible for generating $2M+ in revenue during a five-month sales season.
Volunteer Representative at SERVICE Program, Mayo Clinic Hospital
March 1, 2019 - March 1, 2020
Coordinated program activities supporting individuals with disabilities in workplace development. Assisted with training, mentorship, and daily program operations within a hospital environment.

Education

Bachelor of General Studies, Business at Brigham Young University
January 11, 2030 - January 1, 2025
Bachelor of General Studies, Business at Brigham Young University – Marriott School of Business
January 11, 2030 - March 10, 2026

Qualifications

LinkedIn Marketing Strategy Certification
January 11, 2030 - March 10, 2026
Google Ads & Analytics Certifications
January 11, 2030 - March 10, 2026
Marketing Analytics Foundation by Meta
January 11, 2030 - March 10, 2026

Industry Experience

Education, Healthcare, Retail, Professional Services, Consumer Goods, Software & Internet, Media & Entertainment