I’m a results-driven SEO and performance marketing specialist with 6+ years of experience helping brands improve search rankings, visibility, and organic growth across technical, on-page, and off-page domains. I thrive in remote, multicultural environments and am skilled at turning data into actionable strategies that drive traffic, leads, and conversions. I’m proficient with GA4, GTM, Looker Studio, SEMrush, Ahrefs, Screaming Frog, and Google Ads, and I collaborate with content, development, and design teams to embed SEO into every digital project. I’m comfortable managing migrations and performance optimizations to preserve search visibility and indexing, and I provide clear, KPI-driven reporting to stakeholders.

Md Abdullah Al Kafi

I’m a results-driven SEO and performance marketing specialist with 6+ years of experience helping brands improve search rankings, visibility, and organic growth across technical, on-page, and off-page domains. I thrive in remote, multicultural environments and am skilled at turning data into actionable strategies that drive traffic, leads, and conversions. I’m proficient with GA4, GTM, Looker Studio, SEMrush, Ahrefs, Screaming Frog, and Google Ads, and I collaborate with content, development, and design teams to embed SEO into every digital project. I’m comfortable managing migrations and performance optimizations to preserve search visibility and indexing, and I provide clear, KPI-driven reporting to stakeholders.

Available to hire

I’m a results-driven SEO and performance marketing specialist with 6+ years of experience helping brands improve search rankings, visibility, and organic growth across technical, on-page, and off-page domains. I thrive in remote, multicultural environments and am skilled at turning data into actionable strategies that drive traffic, leads, and conversions.

I’m proficient with GA4, GTM, Looker Studio, SEMrush, Ahrefs, Screaming Frog, and Google Ads, and I collaborate with content, development, and design teams to embed SEO into every digital project. I’m comfortable managing migrations and performance optimizations to preserve search visibility and indexing, and I provide clear, KPI-driven reporting to stakeholders.

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Experience Level

Language

English
Fluent
German
Advanced

Work Experience

Junior SEO and Performance Marketing Specialist at Peak Ace AG
June 1, 2024 - Present
Execute SEO strategies to improve website visibility, organic traffic, and keyword rankings across multiple client projects. Conduct technical SEO audits identifying issues related to crawlability, indexing, site structure, and content optimization. Perform keyword research, search intent analysis, and competitor benchmarking to support sustainable growth initiatives. Implement on-page SEO improvements including metadata optimization, internal linking, and content recommendations. Monitor website performance using Google Analytics 4, Google Search Console, and Google Tag Manager. Build performance reports and dashboards to track KPIs, traffic trends, user engagement, and conversions. Manage and optimize Google Ads campaigns focused on lead generation, traffic acquisition, and conversion improvement. Collaborate with content, development, and design teams to integrate SEO best practices into digital projects. Support website migration and technical optimization projects to maintain sear
Search Engine Optimization Analyst at PreneurLab Tech
January 1, 2016 - May 1, 2020
Conducted keyword research, competitor analysis, and SERP analysis to support SEO campaigns across multiple projects. Performed technical SEO audits and resolved on-page and indexing issues to improve overall website performance. Optimized page titles, meta descriptions, headings, URL structures, and internal linking architecture. Monitored website performance using Google Analytics and Google Search Console and provided actionable recommendations. Assisted in content optimization initiatives aligned with keyword strategy and user search intent. Supported website migration and SEO implementation projects while maintaining ranking stability. Prepared regular SEO reports highlighting performance trends, keyword rankings, and optimization opportunities. Collaborated with content creators and developers to implement SEO recommendations effectively.

Education

Master of Arts in International Marketing and Media Management at HMKW University of Applied Sciences
January 1, 2020 - January 1, 2024
Bachelor of Business Administration in Marketing at National University, Bangladesh
January 11, 2030 - January 1, 2015

Qualifications

Google Digital Marketing and E-Commerce Professional Certificate
January 11, 2030 - July 2, 2026
Google Analytics 4 (GA4) Essential Training
January 11, 2030 - July 2, 2026
Google Ads Essential Training
January 11, 2030 - July 2, 2026
Google Ads Search Certification
January 11, 2030 - July 2, 2026
Fundamentals of Digital Marketing (Google)
January 11, 2030 - July 2, 2026
SEO Certification
January 11, 2030 - July 2, 2026
SEO: Keyword Strategy
January 11, 2030 - July 2, 2026
SEO: Link Building
January 11, 2030 - July 2, 2026
Marketing Tools: SEO
January 11, 2030 - July 2, 2026
SEO: Optimize Your Social Media Profiles
January 11, 2030 - July 2, 2026
HubSpot Content Marketing Certification
January 11, 2030 - July 2, 2026
Social Media Marketing Certification
January 11, 2030 - July 2, 2026
Getting Started with Power BI Desktop (Coursera)
January 11, 2030 - July 2, 2026
Excel Skills for Business: Essentials (Macquarie University)
January 11, 2030 - July 2, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Other