Hi, I’m Md. Arman Hossen, a Performance Marketing & Web Analytics Specialist with three years of hands-on experience optimizing paid media campaigns and implementing advanced tracking solutions. I have a proven track record of boosting CTR and conversions through data-driven strategies, and I’m skilled in Google Ads, Meta Ads, GA4, and GTM. I’m passionate about turning analytics into actionable insights that drive lead generation and revenue growth. I thrive on turning complex data into clear, actionable recommendations that improve campaign performance and business outcomes. I enjoy collaborating across teams to align marketing initiatives with broader business goals and continuously improve measurement, attribution, and optimization practices.

Md. Arman Hossen

Hi, I’m Md. Arman Hossen, a Performance Marketing & Web Analytics Specialist with three years of hands-on experience optimizing paid media campaigns and implementing advanced tracking solutions. I have a proven track record of boosting CTR and conversions through data-driven strategies, and I’m skilled in Google Ads, Meta Ads, GA4, and GTM. I’m passionate about turning analytics into actionable insights that drive lead generation and revenue growth. I thrive on turning complex data into clear, actionable recommendations that improve campaign performance and business outcomes. I enjoy collaborating across teams to align marketing initiatives with broader business goals and continuously improve measurement, attribution, and optimization practices.

Available to hire

Hi, I’m Md. Arman Hossen, a Performance Marketing & Web Analytics Specialist with three years of hands-on experience optimizing paid media campaigns and implementing advanced tracking solutions. I have a proven track record of boosting CTR and conversions through data-driven strategies, and I’m skilled in Google Ads, Meta Ads, GA4, and GTM. I’m passionate about turning analytics into actionable insights that drive lead generation and revenue growth.

I thrive on turning complex data into clear, actionable recommendations that improve campaign performance and business outcomes. I enjoy collaborating across teams to align marketing initiatives with broader business goals and continuously improve measurement, attribution, and optimization practices.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Team Lead, Digital Marketing & IT at ABP
August 1, 2024 - Present
Led digital marketing and IT initiatives across ABP, including building the ABP BD website, implementing a ticketing system and LMS, and overseeing hosting, cPanel, backups, and security.
Senior Executive, Marketing & Branding at ABP
August 1, 2024 - September 18, 2025
Increased digital campaign ROI by 30% by managing and optimizing Google and Meta Ads for ABP. Implemented GA4 tracking, set up GTM and GA4 for user behavior tracking; designed and launched email campaigns achieving a 40% open rate; coordinated 30+ webinars across social media platforms.
Executive, Marketing & Branding at ABP
January 1, 2024 - September 18, 2025
Increased digital campaign ROI by 30% by managing and optimizing Google and Meta Ads for ABP. Implemented GTM and GA4 tracking; improved data accuracy and landing pages optimization.

Education

Bachelor of Business Administration (BBA) in Accounting at University of Dhaka
January 1, 2018 - September 18, 2025
Higher Secondary Certificate (HSC) in Business Studies at Notre Dame College, Dhaka
July 1, 2015 - September 18, 2025
Secondary School Certificate (SSC) at Shamsul Hoque Khan School & College
January 1, 2013 - September 18, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services