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Hi, I’m Dmitrii Polezhaev, a Senior Brand Designer with 15+ years creating brand identities, design systems and campaigns for global B2B technology companies. I work end-to-end—from visual identity and design systems to campaigns and large-scale event experiences—pairing strategic direction with hands-on production. I translate complex technical products into clear, scalable brands used across marketing, web, product and 75+ international events. During my decade at Servers.com I led three end-to-end brand evolutions, built company-wide design systems and governance, and steered creative for flagship campaigns, product launches and events including GDC, Gamescom, SiGMA and IBC. I introduced AI-assisted illustration workflows to sustain weekly output while managing multiple projects.…Hi, I’m Dmitrii Polezhaev, a Senior Brand Designer with 15+ years creating brand identities, design systems and campaigns for global B2B technology companies. I work end-to-end—from visual identity and design systems to campaigns and large-scale event experiences—pairing strategic direction with hands-on production. I translate complex technical products into clear, scalable brands used across marketing, web, product and 75+ international events. During my decade at Servers.com I led three end-to-end brand evolutions, built company-wide design systems and governance, and steered creative for flagship campaigns, product launches and events including GDC, Gamescom, SiGMA and IBC. I introduced AI-assisted illustration workflows to sustain weekly output while managing multiple projects.

Dmitrii Polezhaev

Brand Designer, Designer, Creative Director, +2

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Hi, I’m Dmitrii Polezhaev, a Senior Brand Designer with 15+ years creating brand identities, design systems and campaigns for global B2B technology companies. I work end-to-end—from visual identity and design systems to campaigns and large-scale event experiences—pairing strategic direction with hands-on production. I translate complex technical products into clear, scalable brands used across marketing, web, product and 75+ international events. During my decade at Servers.com I led three end-to-end brand evolutions, built company-wide design systems and governance, and steered creative for flagship campaigns, product launches and events including GDC, Gamescom, SiGMA and IBC. I introduced AI-assisted illustration workflows to sustain weekly output while managing multiple projects.…Hi, I’m Dmitrii Polezhaev, a Senior Brand Designer with 15+ years creating brand identities, design systems and campaigns for global B2B technology companies. I work end-to-end—from visual identity and design systems to campaigns and large-scale event experiences—pairing strategic direction with hands-on production. I translate complex technical products into clear, scalable brands used across marketing, web, product and 75+ international events. During my decade at Servers.com I led three end-to-end brand evolutions, built company-wide design systems and governance, and steered creative for flagship campaigns, product launches and events including GDC, Gamescom, SiGMA and IBC. I introduced AI-assisted illustration workflows to sustain weekly output while managing multiple projects.

Available to hire

Hi, I’m Dmitrii Polezhaev, a Senior Brand Designer with 15+ years creating brand identities, design systems and campaigns for global B2B technology companies. I work end-to-end—from visual identity and design systems to campaigns and large-scale event experiences—pairing strategic direction with hands-on production. I translate complex technical products into clear, scalable brands used across marketing, web, product and 75+ international events.

During my decade at Servers.com I led three end-to-end brand evolutions, built company-wide design systems and governance, and steered creative for flagship campaigns, product launches and events including GDC, Gamescom, SiGMA and IBC. I introduced AI-assisted illustration workflows to sustain weekly output while managing multiple projects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Head of Brand at Servers.com

January 1, 2025 - April 1, 2026

Owned the company's visual identity end-to-end, rebuilding it into a scalable design system adopted across marketing, content, web, product and events. Defined brand governance — guidelines, workflows and reusable asset libraries — enabling consistent execution across a 10+ person international marketing team. Directed brand and creative for flagship campaigns, product launches and events, including GDC 2025. Embedded AI-assisted illustration workflows into daily production.

Senior Graphic Designer at Servers.com

November 1, 2023 - January 1, 2025

Owned creative direction for campaigns and expanded the brand into a documented, reusable design system. Led visual identity for international events and product marketing, setting standards later formalised company-wide.

Visual Communication Designer at Servers.com

December 1, 2021 - November 1, 2023

Designed brand systems, campaigns and event creative across digital and print for international audiences. Drove a major brand evolution, modernising the visual language as the company scaled globally.

Graphic Design Specialist at Servers.com

December 1, 2015 - December 1, 2021

First in-house designer; established the brand's visual foundation during rapid international expansion. Delivered the company's first major brand evolution and built its early asset and template systems.

Graphic & Web Designer at Form Farm Design Studio, TV-Mark Agency & Freelance

January 1, 2012 - December 31, 2015

Early career role focused on creating brand identities and web assets, helping to establish initial templates and visual direction during a period of growth.