Results-driven marketing leader with extensive experience in ideating, creating, and executing high-impact omni-channel campaigns that drive awareness, engagement, and brand growth. Uses data and insights to inform creative strategy and deliver measurable commercial impact.

MEGAN MCGILL

Results-driven marketing leader with extensive experience in ideating, creating, and executing high-impact omni-channel campaigns that drive awareness, engagement, and brand growth. Uses data and insights to inform creative strategy and deliver measurable commercial impact.

Available to hire

Results-driven marketing leader with extensive experience in ideating, creating, and executing high-impact omni-channel campaigns that drive awareness, engagement, and brand growth. Uses data and insights to inform creative strategy and deliver measurable commercial impact.

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Work Experience

Brand Manager at Brillband
August 1, 2025 - Present
Lead creative strategy for paid and organic social across the business. Plan, design, and implement integrated digital campaigns; analyze and report on paid and organic performance for actionable insights. Create and manage content plans and monthly content calendars. Set and manage social team OKRs/KPIs. Identify and execute events and activations, mentor junior team members, and advise and coordinate creative deliverables meeting brand guidelines. Manage brand and influencer partnerships, oversee agency relationships, shoot/create/edit content for paid and organic campaigns, and write/direct TV and radio adverts. Develop and implement brand strategy, manage brand guidelines, and ensure emails, social, web pages, and OOH assets are on brand. Manage marketing exec and growth manager to create a collaborative marketing team, manage campaigns, and oversee influencer outreach and creative concept development. Film and edit video content for organic and social, create front-facing content,
Campaign Creative Manager at E-commerce, events and hospitality company
November 1, 2021 - August 1, 2025
Result-driven marketing leader responsible for ideating, creating, and executing high-impact omni-channel campaigns. Uses data and insights to inform creative strategy and deliver measurable commercial impact, driving awareness, engagement, and brand growth.
Marketing & Exec Assistant at Progresso Group / Cleanship
January 1, 2018 - January 1, 2021
Marketing and executive assistant role (maritime engineering startup based in Glasgow).

Education

Modern Apprencticeship (Criminal Procedure) at The Crown Office and Procurator Fiscal Service (in association with City of Glasgow College)
January 11, 2030 - July 8, 2026
Intermediate 2 qualifications at Arran High School
January 11, 2030 - July 8, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Travel & Hospitality