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Hi, I’m Megan Campbell. I’m a digital marketing professional with 5+ years of experience driving demand generation and pipeline growth in SaaS. I design data-driven, multi-channel campaigns across paid media, social, events, and cross-functional initiatives to move the needle on engagement and revenue. My approach blends strategy with hands-on execution to deliver measurable results. Collaborating with sales, content, and product teams, I translate performance insights into practical optimizations that improve efficiency and ROI. I’m passionate about building brand visibility through thoughtful storytelling and cross-team collaboration, from planning to delivery.…Hi, I’m Megan Campbell. I’m a digital marketing professional with 5+ years of experience driving demand generation and pipeline growth in SaaS. I design data-driven, multi-channel campaigns across paid media, social, events, and cross-functional initiatives to move the needle on engagement and revenue. My approach blends strategy with hands-on execution to deliver measurable results. Collaborating with sales, content, and product teams, I translate performance insights into practical optimizations that improve efficiency and ROI. I’m passionate about building brand visibility through thoughtful storytelling and cross-team collaboration, from planning to delivery.

Megan Campbell

Marketing Strategist, Growth Marketer, Product Marketer, +6

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Hi, I’m Megan Campbell. I’m a digital marketing professional with 5+ years of experience driving demand generation and pipeline growth in SaaS. I design data-driven, multi-channel campaigns across paid media, social, events, and cross-functional initiatives to move the needle on engagement and revenue. My approach blends strategy with hands-on execution to deliver measurable results. Collaborating with sales, content, and product teams, I translate performance insights into practical optimizations that improve efficiency and ROI. I’m passionate about building brand visibility through thoughtful storytelling and cross-team collaboration, from planning to delivery.…Hi, I’m Megan Campbell. I’m a digital marketing professional with 5+ years of experience driving demand generation and pipeline growth in SaaS. I design data-driven, multi-channel campaigns across paid media, social, events, and cross-functional initiatives to move the needle on engagement and revenue. My approach blends strategy with hands-on execution to deliver measurable results. Collaborating with sales, content, and product teams, I translate performance insights into practical optimizations that improve efficiency and ROI. I’m passionate about building brand visibility through thoughtful storytelling and cross-team collaboration, from planning to delivery.

Available to hire

Hi, I’m Megan Campbell. I’m a digital marketing professional with 5+ years of experience driving demand generation and pipeline growth in SaaS. I design data-driven, multi-channel campaigns across paid media, social, events, and cross-functional initiatives to move the needle on engagement and revenue. My approach blends strategy with hands-on execution to deliver measurable results.

Collaborating with sales, content, and product teams, I translate performance insights into practical optimizations that improve efficiency and ROI. I’m passionate about building brand visibility through thoughtful storytelling and cross-team collaboration, from planning to delivery.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Demand Generation Manager at 360insights

April 1, 2023 - January 1, 2026

Owned and executed full digital demand generation strategy across paid search, display, LinkedIn, and retargeting. Drove pipeline growth and lead engagement through full-funnel, multi-channel campaigns. Analyzed campaign performance, ROI, and analytics to optimize results and inform strategy. Partnered cross-functionally with sales, content, and product teams to align messaging and execution. Managed corporate social media presence and internal employee advocacy program to increase brand visibility.

Social & Events Manager at 360insights

January 1, 2022 - April 1, 2023

Planned, coordinated, and executed live and virtual events, including webinars and trade show participation. Led end-to-end event logistics, vendor coordination, scheduling, and post-event reporting. Directed corporate social media strategy with performance analytics to drive engagement and brand awareness. Optimized post-event lead follow-up by analyzing social metrics and campaign data.

Corporate Marketing Coordinator/Manager at 360insights

July 1, 2020 - January 1, 2022

Improved consistency and quality of marketing deliverables through structured content planning and cross-functional collaboration. Created and published content across corporate social media platforms. Coordinated and supported corporate marketing events, ensuring timelines and execution aligned with brand goals. Assisted in the development of presentation decks and visual assets for internal and external projects.

Client Operations Success Manager at 360insights

August 1, 2019 - July 1, 2020

Delivered client incentive programs aligned with objectives, supporting onboarding and integration timelines. Partnered with internal teams to resolve issues, improve processes, and maintain high client satisfaction. Coordinated client integrations by managing requirements, timelines, and onboarding activities.

Client Operations Support Professional at 360insights

November 1, 2018 - August 1, 2019

Supported day-to-day operations of client programs, ensuring accuracy and continuity of service. Identified, escalated, and resolved operational issues in a timely manner. Assisted with training and knowledge sharing to support team efficiency and consistency.

Customer Support Professional at 360insights

May 1, 2017 - November 1, 2018

Responded to client inquiries via phone and digital channels, providing timely and professional support. Demonstrated strong customer service, data entry, and documentation to support operational workflows.