I am a results-driven, self-motivated, and resourceful Digital Marketing & Communications Strategist with over 10 years of experience specializing in SEO, social media, PPC, content marketing, online reputation management, and campaign strategy. I have a proven track record of developing data-driven marketing plans, managing cross-functional teams, and optimizing customer journeys to deliver measurable ROI. I excel at aligning digital tactics with strategic business goals, conducting campaign analysis, and elevating brand performance across all platforms. I am passionate about creating impactful marketing campaigns that increase reach and engagement while fostering strong client relationships and leading teams to success.

Megha Dogra

I am a results-driven, self-motivated, and resourceful Digital Marketing & Communications Strategist with over 10 years of experience specializing in SEO, social media, PPC, content marketing, online reputation management, and campaign strategy. I have a proven track record of developing data-driven marketing plans, managing cross-functional teams, and optimizing customer journeys to deliver measurable ROI. I excel at aligning digital tactics with strategic business goals, conducting campaign analysis, and elevating brand performance across all platforms. I am passionate about creating impactful marketing campaigns that increase reach and engagement while fostering strong client relationships and leading teams to success.

Available to hire

I am a results-driven, self-motivated, and resourceful Digital Marketing & Communications Strategist with over 10 years of experience specializing in SEO, social media, PPC, content marketing, online reputation management, and campaign strategy. I have a proven track record of developing data-driven marketing plans, managing cross-functional teams, and optimizing customer journeys to deliver measurable ROI.

I excel at aligning digital tactics with strategic business goals, conducting campaign analysis, and elevating brand performance across all platforms. I am passionate about creating impactful marketing campaigns that increase reach and engagement while fostering strong client relationships and leading teams to success.

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Work Experience

Marketing Manager at ABM College
May 1, 2024 - Present
Leading integrated communications and marketing plans aligned with strategic business goals to enhance brand presence across digital, traditional, and social channels. Collaborating cross-functionally with teams and stakeholders to define project objectives, track timelines, and budgets. Managing content creation, campaign briefs, data analysis from various analytics and survey tools, and comparing campaign results to KPIs to improve outcomes. Managing paid media campaigns, landing page design/testing, conversion funnel optimization, and overseeing a team of PPC specialists, designers, and content creators.
SEO & Digital Marketing Specialist at ABM College
April 30, 2024 - August 26, 2025
Developed and executed integrated communications and marketing plans, created content briefs for email, video, website, social media, and led SEO and content optimization strategies. Managed paid media and conversion funnel refinement. Analyzed campaign performance, CTR, conversion metrics, and performed A/B testing for creative assets, coordinating with internal and external teams.
Digital Marketing / SEO Account Manager at Loud Reputation
June 30, 2021 - August 26, 2025
Created and executed localized and geo-targeted SEO strategies for multi-location businesses. Managed web content, analytics, keyword research, and on-page optimization for WordPress, WIX, and Shopify CMS platforms. Led social media management, campaign planning, and PPC execution. Generated monthly traffic and performance reports, evaluated ROI, and realigned marketing efforts as needed. Maintained regular client communications for feedback and approval.
Digital Marketing Account Manager at SEO Discovery
December 31, 2015 - August 26, 2025
Oversaw teams of over 40 members across SEO, PPC, and social campaigns. Created digital marketing roadmaps tailored to geo-location and performance metrics. Delivered marketing reports on customer behavior, organic growth, and technical SEO diagnostics. Managed sales funnel tracking, client meetings, and ongoing campaign evaluation.
SEO Lead at EzRankings
August 31, 2012 - August 26, 2025
Directed a team of 9 in executing SEO, SMO, and PPC strategies. Monitored KPIs and ROI, provided strategic recommendations, managed social engagement, email campaigns, blog promotions, and analytics.
Senior SEO Analyst at Wildnet Tech
January 31, 2010 - August 26, 2025
Developed Google AdWords and SEO campaigns for hospitality clients. Produced performance reports and regularly optimized campaigns.
Senior SEO Analyst at Cogniter Technologies
August 31, 2008 - August 26, 2025
Executed technical and off-page SEO campaigns. Managed social bookmarking, video marketing, blog promotions, and YouTube SEO.
SEO Analyst at A1 Technology
July 31, 2007 - August 26, 2025
Conducted full-cycle SEO audits and link-building campaigns. Promoted websites via blogs, RSS feeds, and forum submissions.
Marketing Manager at ABM College
May 1, 2024 - Present
Lead the development and execution of integrated communications and marketing plans aligned with strategic business goals, enhancing the brand's presence across digital, traditional, and social channels. Collaborate cross-functionally to define project objectives, track timelines and budgets, and ensure timely delivery.
SEO & Digital Marketing Specialist at ABM College
April 30, 2024 - August 26, 2025
Developed and executed digital marketing strategies including SEO, content optimization, paid media management (Google Ads, YouTube, Facebook, Instagram), landing page design/testing, and conversion funnel refinement. Managed PPC specialists and content creators to deliver high-performing campaigns and analyzed metrics such as CTR and conversion rates to improve campaign outcomes.
Digital Marketing / SEO Account Manager at Loud Reputation
June 1, 2021 - August 26, 2025
Created localized and geo-targeted SEO strategies for multi-location businesses, managed content and keyword research, led social media campaigns, and executed PPC strategies. Generated traffic and performance reports and maintained client communication for feedback and approval.
Digital Marketing Account Manager at SEO Discovery
December 31, 2015 - August 26, 2025
Oversaw a team of over 40 in SEO, PPC, and social campaigns. Created tailored digital marketing roadmaps based on geo-location and performance metrics. Managed campaign evaluation, sales funnel tracking, and client meetings.
SEO Lead at EzRankings
August 31, 2012 - August 26, 2025
Directed a team of 9 to execute SEO, SMO, and PPC strategies. Managed KPIs and ROI tracking, social engagement, email campaigns, and analytics.
Senior SEO Analyst at Wildnet Tech
January 31, 2010 - August 26, 2025
Developed Google AdWords and SEO campaigns for hospitality clients, produced performance reports, and optimized campaigns regularly.
Senior SEO Analyst at Cogniter Technologies
August 31, 2008 - August 26, 2025
Executed technical and off-page SEO strategies including social bookmarking, video marketing, blog promotion, and YouTube SEO.
SEO Analyst at A1 Technology
July 31, 2007 - August 26, 2025
Conducted full-cycle SEO audits and link-building campaigns, promoted websites via blogs, RSS feeds, and forum submissions.

Education

Digital Marketing Certificate at University of Calgary
January 1, 2021 - January 1, 2021
MSc. Computer Science & Engineering at Punjab Technical University, India
January 1, 2005 - January 1, 2005
BSc. Computer Science at Punjabi University, India
January 1, 2002 - January 1, 2002
Digital Marketing Certificate at University of Calgary
January 1, 2021 - December 31, 2021
MSc. Computer Science & Engineering at Punjab Technical University, India
January 1, 2005 - December 31, 2005
BSc. Computer Science at Punjabi University, India
January 1, 2002 - December 31, 2002

Qualifications

Google AdWords Certified
January 11, 2030 - August 26, 2025
Google Analytics Certified
January 11, 2030 - August 26, 2025
HubSpot Social Media Certified
January 11, 2030 - August 26, 2025
Google AdWords Certified
January 11, 2030 - August 26, 2025
Google Analytics Certified
January 11, 2030 - August 26, 2025
HubSpot Social Media Certified
January 11, 2030 - August 26, 2025

Industry Experience

Education, Professional Services, Software & Internet, Retail, Travel & Hospitality, Media & Entertainment