Over 5 years in brand & digital marketing across financial services, investments, and fashion retail—focused on campaign coordination, content strategy, and stakeholder engagement. I’m a detail-driven marketer who keeps brands consistent across channels and ensures approvals, publishing, and reporting run smoothly. I manage social media calendars, website content, and media booking while supporting internal and external communication campaigns and rebranding/product launch projects. I collaborate closely with design, copywriting, and communications teams to deliver integrated marketing outcomes.

Meghan Wilsnagh

Over 5 years in brand & digital marketing across financial services, investments, and fashion retail—focused on campaign coordination, content strategy, and stakeholder engagement. I’m a detail-driven marketer who keeps brands consistent across channels and ensures approvals, publishing, and reporting run smoothly. I manage social media calendars, website content, and media booking while supporting internal and external communication campaigns and rebranding/product launch projects. I collaborate closely with design, copywriting, and communications teams to deliver integrated marketing outcomes.

Available to hire

Over 5 years in brand & digital marketing across financial services, investments, and fashion retail—focused on campaign coordination, content strategy, and stakeholder engagement. I’m a detail-driven marketer who keeps brands consistent across channels and ensures approvals, publishing, and reporting run smoothly.

I manage social media calendars, website content, and media booking while supporting internal and external communication campaigns and rebranding/product launch projects. I collaborate closely with design, copywriting, and communications teams to deliver integrated marketing outcomes.

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Language

English
Fluent
Afrikaans
Intermediate

Work Experience

Marketing Practitioner at Old Mutual Wealth
January 1, 2024 - Present
Collaborated closely with the design team to brief, submit collateral for approvals, and publish content online or in print. Oversaw media bookings and campaign scheduling for multiple assets and news channels. Managed social media calendars and coordinated 3 weekly posts across LinkedIn, Instagram and Facebook. Maintained website content through Umbraco and Contentstack, showcasing new product offerings, articles and events. Supported brand governance and documentation approvals including trademarks processes. Coordinated stakeholders across 5 brands and 5 teams to ensure marketing content and campaign assets were reviewed, approved and published on schedule, and supported retirement, investment, wealth and internal/external communications campaign work and rebranding/product launch initiatives.
Freelance Marketing Consultant at Freelance
June 1, 2022 - January 1, 2024
Managed social media accounts, internal campaigns, rebranding proposals and website maintenance for multiple international clients in South Africa, America, and the UK. Coordinated ongoing digital marketing tasks including content support and marketing updates across client websites and social platforms.
Freelance Marketing Consultant at Various international clients (remote)
June 1, 2022 - January 1, 2024
Managed social media accounts, internal campaigns, rebranding proposals and website maintenance for multiple international clients in South Africa, America and the UK.
Social Media Manager & Marketing Assistant at Ubuntu Invest
January 1, 2022 - January 1, 2024
Managed social media calendars and content creation across Instagram and Facebook. Handled daily user management in comments and DMs to increase interactions, continuously reporting and monitoring for fake accounts to maintain integrity of the business’s online presence. Planned in-person client and platform-user events in Cape Town and Johannesburg at hotel venues; attendance of approximately 100 people resulted in approximately 20% new users. Developed email marketing journeys and chatbot communications for monthly new users across platforms.
Marketing Assistant at That Shoe Lady
December 1, 2020 - December 1, 2021
Planned and scheduled Instagram stories and feed posts daily to help grow followers to 100k from 65k within 6 months. Managed user interactions in comments and DMs. Managed blog posts and newsletters. Coordinated models and set preparation for weekly photoshoots showcasing new products for website and social media images. Conducted market research on trends and styles to inform new content and photo shoot ideas and strategies.

Education

BCom Honours in Management at University of the Western Cape
September 1, 2022 - December 1, 2023
BCom in Digital Marketing at Vega School
January 1, 2017 - December 1, 2019
BCom Honours in Management at University of the Western Cape
September 1, 2022 - December 1, 2023
BCom in Digital Marketing at Vega School
January 1, 2017 - December 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Retail, Media & Entertainment, Professional Services