I am a senior graphic designer and visual content designer with a passion for crafting memorable brands across digital and print. I specialize in brand identity, marketing design, and multimedia production, translating ideas into clear, high-impact visuals that engage audiences. I thrive in cross-functional teams, bridging design and development to ensure consistency across websites, apps, and campaigns. My approach blends creativity with UX-minded thinking to deliver scalable design systems and assets that support growth. I excel at translating complex concepts into accessible visuals, collaborating with stakeholders to align design with business goals, and delivering high-quality work on time in fast-paced environments.

Melanie Rydz

I am a senior graphic designer and visual content designer with a passion for crafting memorable brands across digital and print. I specialize in brand identity, marketing design, and multimedia production, translating ideas into clear, high-impact visuals that engage audiences. I thrive in cross-functional teams, bridging design and development to ensure consistency across websites, apps, and campaigns. My approach blends creativity with UX-minded thinking to deliver scalable design systems and assets that support growth. I excel at translating complex concepts into accessible visuals, collaborating with stakeholders to align design with business goals, and delivering high-quality work on time in fast-paced environments.

Available to hire

I am a senior graphic designer and visual content designer with a passion for crafting memorable brands across digital and print. I specialize in brand identity, marketing design, and multimedia production, translating ideas into clear, high-impact visuals that engage audiences. I thrive in cross-functional teams, bridging design and development to ensure consistency across websites, apps, and campaigns. My approach blends creativity with UX-minded thinking to deliver scalable design systems and assets that support growth.

I excel at translating complex concepts into accessible visuals, collaborating with stakeholders to align design with business goals, and delivering high-quality work on time in fast-paced environments.

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Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Educational Video Producer & Coordinator at IU International University of Applied Sciences
March 1, 2024 - Present
Supporting professors and lecturers in the production of online course videos and tutorials, including live filming in the studio and ensuring engaging, high-quality instructional content. Collaborate closely with an agile team to develop content, including text, lessons, and video materials. Using tools like Adobe Premiere, After Effects, Vyond, Synthesia and Descript to create engaging animated videos. Transforming academic seminars and written knowledge into dynamic video learning materials. Serve as a communication focal point and project manager, facilitating collaboration among diverse teams within the university.
Marketing Graphic Designer at Friendsurance
December 1, 2022 - February 1, 2024
Designed impactful marketing materials for major clients like Deutsche Bank and Noris Bank, including email campaigns, landing pages, flyers, banners, and digital ads. Enhanced brand visibility and engagement by aligning with unique brand identities. Collaborated cross-functionally to boost social media presence through compelling videos and graphics, and provided valuable design insights for product planning and development.
Graphic Designer - Digital Marketing Designer at Metalita Producciones
January 1, 2018 - January 1, 2022
Led the redesign of a responsive B2B SaaS application, from onboarding to dashboards, using Figma for low- and high-fidelity prototypes, conducting usability tests, and collaborating with development teams for seamless implementation, ensuring optimal user experiences across devices. Additionally, designed the company's website and continued to create social media content, including AI-generated videos, to support branding and engagement efforts.
Freelance Graphic Designer / UX UI Designer at Freelance
February 1, 2022 - Present
Provided graphic and UI/UX design services, web assets, and social media content, including AI-generated videos to support branding and engagement.
Digital Content & Video Designer at IU International University of Applied Sciences
March 1, 2024 - Present
Produced and edited 50+ educational videos and visual content pieces, enhancing engagement and clarity across digital learning materials. Designed animations and AI-assisted video content using Adobe Premiere, After Effects, Vyond, and ElevenLabs. Translated complex academic content into clear and visually engaging formats, improving accessibility and comprehension. Collaborated with cross-functional teams to ensure visual consistency across video, written, and digital content. Coordinated projects and acted as a communication focal point across multiple stakeholders.
Freelance Visual Designer at Mi Dirección Europea
February 1, 2022 - Present
Provided freelance visual design services across branding, marketing assets, and campaigns for clients.
Graphic Designer & Community Manager at Open Mind IF
January 1, 2019 - December 1, 2021
Managed and designed content for 6+ brands, including social media, campaigns, and digital assets. Developed creative concepts and visual strategies to increase brand awareness and engagement. Designed and executed multi-channel marketing campaigns aligned with business goals. Coordinated influencer collaborations and content creation to expand reach. Managed community interaction and communication across digital platforms.

Education

Bachelor´s degree in Industrial Design at ORT
December 30, 2009
Senior Technician Degree in Graphic Design at ORT
December 30, 2015
UX Design Professional Certificat at Google Coursera
July 31, 2022
Senior Technician Degree in Graphic Design at ORT Technical Institute
January 1, 2012 - December 1, 2015
UX Design Professional Certificate at Google Coursera
April 1, 2022 - July 1, 2022
UX Design Professional Certificate at Google Coursera
April 1, 2012 - December 1, 2015
Senior Technician Degree in Graphic Design at Ort Technical Institute
April 1, 2022 - July 1, 2022

Qualifications

Senior Technician Degree in Graphic Design
January 1, 2012 - December 1, 2015
UX Design Professional Certificate
April 1, 2022 - July 1, 2022
UX Design Professional Certificate
April 1, 2012 - December 1, 2015
Senior Technician Degree in Graphic Design
April 1, 2022 - July 1, 2022

Industry Experience

Energy & Utilities, Agriculture & Mining, Education, Healthcare, Financial Services, Media & Entertainment, Retail, Transportation & Logistics, Travel & Hospitality, Real Estate & Construction, Software & Internet, Telecommunications, Professional Services