I’m a Spanish creative director and brand strategist with 20+ years of experience leading brand strategy, marketing, and art direction across international markets. I build integrated 360° campaigns (ATL, BTL, digital, social, content, trade marketing, and corporate communications) that combine strong storytelling with strategic precision—always aiming for measurable growth in awareness, customer engagement, and business results.
I’ve worked with clients across Spain and Latin America, and I’m now based in Spain, helping SMEs, founders, and growing brands turn business challenges into clear positioning, compelling narratives, and effective marketing execution. I also enjoy shaping premium brand launches and identities—from visual systems and packaging to omnichannel communication—while bringing a people-first mindset to every project (and yes, I’m a devoted dog lover and cinema enthusiast).
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