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I am a strategic performance marketing specialist with proven expertise in managing and scaling high-converting paid media campaigns across Meta (Facebook & Instagram) and Google platforms. I drive measurable revenue growth for ecommerce and international brands through data-driven optimization, advanced audience segmentation, and conversion-focused strategies. I bring a strong analytical mindset and a commitment to maximizing ROAS and sustainable business growth.…I am a strategic performance marketing specialist with proven expertise in managing and scaling high-converting paid media campaigns across Meta (Facebook & Instagram) and Google platforms. I drive measurable revenue growth for ecommerce and international brands through data-driven optimization, advanced audience segmentation, and conversion-focused strategies. I bring a strong analytical mindset and a commitment to maximizing ROAS and sustainable business growth.

Mahboob Hussain

Digital Marketer, Social Media Freelancer, Social Media Manager, +7

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I am a strategic performance marketing specialist with proven expertise in managing and scaling high-converting paid media campaigns across Meta (Facebook & Instagram) and Google platforms. I drive measurable revenue growth for ecommerce and international brands through data-driven optimization, advanced audience segmentation, and conversion-focused strategies. I bring a strong analytical mindset and a commitment to maximizing ROAS and sustainable business growth.…I am a strategic performance marketing specialist with proven expertise in managing and scaling high-converting paid media campaigns across Meta (Facebook & Instagram) and Google platforms. I drive measurable revenue growth for ecommerce and international brands through data-driven optimization, advanced audience segmentation, and conversion-focused strategies. I bring a strong analytical mindset and a commitment to maximizing ROAS and sustainable business growth.

Available to hire

I am a strategic performance marketing specialist with proven expertise in managing and scaling high-converting paid media campaigns across Meta (Facebook & Instagram) and Google platforms.

I drive measurable revenue growth for ecommerce and international brands through data-driven optimization, advanced audience segmentation, and conversion-focused strategies. I bring a strong analytical mindset and a commitment to maximizing ROAS and sustainable business growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Urdu

Fluent

Work Experience

Freelance at Freelance

February 7, 2025 - February 7, 2026

Performance Marketing Specialist at Meta & Google Ads Ecommerce Expert

January 1, 2024 - January 1, 2026

Planned, executed, and optimized multichannel paid advertising campaigns across Meta and Google platforms. Managed international Shopify ecommerce accounts focused on revenue growth and ROAS improvement. Implemented advanced tracking systems, including Meta Pixel and Google conversion tracking. Conducted structured A/B testing on creative, targeting strategies, and bidding models, delivering consistent growth in qualified traffic, lead acquisition, and online sales performance.

Performance Marketing Specialist

January 1, 2024 - December 31, 2026