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Hi, I’m Mónica Candray, a visual creator and copywriter blending branding, campaign development, and social media content across retail, beauty, automotive, and tech. I thrive at combining strategic thinking with creative execution to deliver work that resonates with audiences while staying true to brand guidelines. With experience in agency settings, creative direction, and team leadership, I bring hands-on design, illustration, and storytelling to every project.…Hi, I’m Mónica Candray, a visual creator and copywriter blending branding, campaign development, and social media content across retail, beauty, automotive, and tech. I thrive at combining strategic thinking with creative execution to deliver work that resonates with audiences while staying true to brand guidelines. With experience in agency settings, creative direction, and team leadership, I bring hands-on design, illustration, and storytelling to every project.

Mónica Candray

Freelance Digital Illustrator, Comic Illustrator, Illustrator, +4

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Hi, I’m Mónica Candray, a visual creator and copywriter blending branding, campaign development, and social media content across retail, beauty, automotive, and tech. I thrive at combining strategic thinking with creative execution to deliver work that resonates with audiences while staying true to brand guidelines. With experience in agency settings, creative direction, and team leadership, I bring hands-on design, illustration, and storytelling to every project.…Hi, I’m Mónica Candray, a visual creator and copywriter blending branding, campaign development, and social media content across retail, beauty, automotive, and tech. I thrive at combining strategic thinking with creative execution to deliver work that resonates with audiences while staying true to brand guidelines. With experience in agency settings, creative direction, and team leadership, I bring hands-on design, illustration, and storytelling to every project.

Available to hire

Hi, I’m Mónica Candray, a visual creator and copywriter blending branding, campaign development, and social media content across retail, beauty, automotive, and tech.
I thrive at combining strategic thinking with creative execution to deliver work that resonates with audiences while staying true to brand guidelines. With experience in agency settings, creative direction, and team leadership, I bring hands-on design, illustration, and storytelling to every project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Copywriter / Creative Producer at Ogilvy El Salvador

January 1, 2024 - Present

Developed concepts and campaigns for brands including BAC, CitiBank, Buffalo Wings, Chevrolet, BMW, Lactolac, and CORSATUR, CEPA, XEDEX, Rinso, and BWM. Wrote scripts for TV, radio, OOH, and social media campaigns. Contributed to creative direction in audiovisual productions. Collaborated with multidisciplinary teams to execute integrated campaigns.

Creative Designer at Elaniin Tech Company

January 1, 2022 - January 1, 2024

Designed assets for social media, web, app, and OOH campaigns for Mercandu.com (El Salvador and Honduras). Developed visual content for retail, beauty, and tech industries. Led the design team for Mercandú Honduras. Directed audiovisual productions and supported campaign execution.

Graphic Designer / Visual Creative at Rodolfos Beauty / Carbazel

January 1, 2020 - January 1, 2022

Designed social media content, branding, and printed materials for beauty and barber supply brands. Developed catalog layouts and environmental design assets. Led creative direction for multi-media productions. Created content for brands including Wahl Clippers, Wella, Level3, Clubman, and Elegance.

Freelance Creative & Illustrator at Freelance / Independent

January 1, 2017 - Present

Created illustrations, storyboards, and visual content for editorial, audiovisual, and digital projects. Collaborated with production teams and agencies across multiple industries.