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I'm Micaiah Wiafe, a multidisciplinary XR designer and creative technologist who blends art direction, immersive technology, and storytelling to craft brands and cultural experiences that resonate with diverse audiences. With 7+ years across advertising, gaming, and XR innovation, I specialize in AR/VR activations, cross-platform narratives, and interactive experiences that connect people through play, culture, and shared moments.…I'm Micaiah Wiafe, a multidisciplinary XR designer and creative technologist who blends art direction, immersive technology, and storytelling to craft brands and cultural experiences that resonate with diverse audiences. With 7+ years across advertising, gaming, and XR innovation, I specialize in AR/VR activations, cross-platform narratives, and interactive experiences that connect people through play, culture, and shared moments.

Micaiah Wiafe

Art Director, Graphic Designer, 3D Designer, +2

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I'm Micaiah Wiafe, a multidisciplinary XR designer and creative technologist who blends art direction, immersive technology, and storytelling to craft brands and cultural experiences that resonate with diverse audiences. With 7+ years across advertising, gaming, and XR innovation, I specialize in AR/VR activations, cross-platform narratives, and interactive experiences that connect people through play, culture, and shared moments.…I'm Micaiah Wiafe, a multidisciplinary XR designer and creative technologist who blends art direction, immersive technology, and storytelling to craft brands and cultural experiences that resonate with diverse audiences. With 7+ years across advertising, gaming, and XR innovation, I specialize in AR/VR activations, cross-platform narratives, and interactive experiences that connect people through play, culture, and shared moments.

Available to hire

I’m Micaiah Wiafe, a multidisciplinary XR designer and creative technologist who blends art direction, immersive technology, and storytelling to craft brands and cultural experiences that resonate with diverse audiences. With 7+ years across advertising, gaming, and XR innovation, I specialize in AR/VR activations, cross-platform narratives, and interactive experiences that connect people through play, culture, and shared moments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Production Technician at ASU 365 Community Union

February 1, 2026 - Present

Managed video signal routing and playback for live broadcasts and VIP events at Mountain America Stadium; designed and implemented complex AV signal flows, production hardware management, and multi-camera workflows; supported load-in/load-out and teardown for heavy production setups.

Founder & XR Developer at Brainwave Interactive LLC

July 1, 2025 - Present

Produced augmented reality experiences for music concerts in Detroit and Accra, collaborating with vendors, concert production crews, and Snapchat Growth team to engage thousands of festivalgoers with culture-driven AR storytelling; developed interactive AR filters (SnapAR lenses) for brands.

Snap AR Developer at Snap Inc (Freelance)

November 1, 2023 - Present

Developed and deployed real-time AR experiences for live video displays at activations; supported AR glasses demonstrations at conferences, collaborating with Snapchat’s Developer Relations and Brand Experience teams, handling technical questions, guest flow, device configuration, sanitation, troubleshooting, and accessibility considerations. Delivered AR development training and technical support during workshops and creator events.

XR Developer at Endless Games & Learning Lab @ ASU

January 1, 2025 - May 1, 2025

Developed educational games in Unity focused on interactive storytelling within 3D environments; supported Unity-based events, game jams, and hackathons with technical setup, testing, and live demonstrations; taught Unity3D development at workshops for high school students during a multi-week summer program.

Multimedia & Communications Specialist at EdPlus @ ASU

August 1, 2023 - September 1, 2025

Produced and edited multimedia content for Mastercard Foundation’s Baobab e-learning platform, ensuring assets met ASU accessibility and brand standards; streamlined post-production workflows using AI-driven tools to reduce editing turnaround; collaborated with instructional designers to produce course assets.

Associate Art Director at Innova DDB

June 1, 2022 - June 1, 2023

Directed visual strategy and supervised design for print and digital campaigns, ensuring user engagement across experiential, web, and social channels.

Creative Technologist at SnooCODE

June 1, 2020 - June 1, 2022

Designed UI and marketing assets for proprietary mobile applications, enhancing UX across platforms; collaborated with software engineers, researchers, and data scientists to implement responsive design solutions recognized by the World Summit Awards for innovation.

Graphic Designer at JNP Productions

September 1, 2017 - June 1, 2020

Conceptualized art direction concepts for a serialized YouTube show; directed, photographed, and retouched images of the cast for campaigns across social platforms; created motion graphics, static artwork, merch, and ads.

Graphic Designer at Bloom Interactive

September 1, 2017 - August 1, 2018

Developed graphic artworks (digital and OOH) for ad campaigns of agency clients.