Marketing, branding, and customer-service professional with experience across end-to-end content strategy, lead generation, and community engagement. Builds data-driven funnel systems and automation to improve client journeys and retention while optimizing multi-platform social growth.…

Michelle Ranah Moreno

Marketing, branding, and customer-service professional with experience across end-to-end content strategy, lead generation, and community engagement. Builds data-driven funnel systems and automation to improve client journeys and retention while optimizing multi-platform social growth.…

Available to hire

Marketing, branding, and customer-service professional with experience across end-to-end content strategy, lead generation, and community engagement. Builds data-driven funnel systems and automation to improve client journeys and retention while optimizing multi-platform social growth.

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Skills

Experience Level

Microsoft Word
Expert
Branding
Expert
Microsoft Excel
Expert
Canva
Expert
Instagram
Expert
Microsoft Powerpoint
Expert
Tiktok
Expert
CapCut
Intermediate
LinkedIn
Intermediate
SEO
Intermediate
Zapier
Intermediate
Airtable
Intermediate
Slack Workflow
Intermediate
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Language

English
Fluent
Tagalog
Fluent

Work Experience

Client Success & Social Media Manager at Map The Unknown ( @maptheunknown ) & Kanaway EcoVILLA ( @kanawayvilla )
January 1, 2024 - Present
For Map The Unknown - Managed end-to-end client journey and engagement by helping create automations, value-added bonuses, and funnel improvements to reduce friction in onboarding and increase retention. Drove revenue growth with early sales contributions and multi-month revenue impact within a small team. Increased Instagram reach by optimizing strategic content and engagement. Relaunched TikTok and YouTube Shorts with high-volume short-form production to expand visibility. Grew lead pipeline by boosting total contacts and new contacts, generating 1,800+ warm leads within three months, and supported lead generation and lead nurturing through conversations and content-driven workflows. For Kanaway Eco Villa - Managed the end-to-end digital presence and online booking operations of a remote beachfront eco-villa in Antique, overseeing Airbnb, Booking.com, Agoda, social media, guest communications, and digital marketing. Expanded Airbnb from 1 to 4 optimized listings, launched Booking.com and Agoda, and grew Instagram from 0 to 2,000+ followers. Strengthened the property's online positioning and content strategy, helping attract international guests and generate consistent bookings despite its remote location and lack of natural tourist foot traffic. Managed the digital guest journey from initial inquiry and booking through post-stay engagement and supported peak performance of 24 booked days out of 30 from 0-2 bookings per month.
Content Manager at Carnival Cruise Line
January 1, 2019 - January 1, 2023
Owned marketing and brand execution for guest-facing communications and internal content management, including program updates and daily newsletters. Helped personalize guest experiences via in-app recommendations and coordinated content across multiple channels (printed materials, app, signage, TV programming, and more). Supported business operations with meetings, reviewing financial reports, and evaluating goals. Advocated for guest and employee well-being and contributed to sales improvement and overall customer satisfaction.
Guest Services Supervisor at Carnival Cruise Line
January 1, 2015 - January 1, 2019
Delivered guest service leadership, handled complaints and resolved issues efficiently to ensure timely satisfaction. Managed team motivation and execution using internal systems, upheld company standards, and ensured guest safety through compliance. Recognized for positive guest feedback and managed sensitive situations as a group coordinator and supervisor for an onboard charter. Earned repeated nominations and promotions based on performance, including a fast-track promotion to supervisor.

Education

Bachelor of Science in Hotel and Restaurant Management at University of Regina Carmeli (Lac Consolacion University Philippines)
January 1, 2007 - January 1, 2011

Qualifications

LinkedIn: Social Media Marketing (Managing Online Communities)
February 1, 2024 - July 24, 2026
LinkedIn: SEO Foundations
February 1, 2024 - July 24, 2026
LinkedIn: How to Research and Write Using Generative AI Tools
February 1, 2024 - July 24, 2026
LinkedIn: E-commerce Fundamentals
February 1, 2024 - July 24, 2026
HarvardX: Exercising Leadership (Foundational Principles)
July 1, 2020 - July 24, 2026
Delivering a Difficult Message with Diplomacy (Carnival Cruise Line training)
April 1, 2016 - July 24, 2026
Introduction to Sales (Carnival Cruise Line training)
July 1, 2014 - July 24, 2026
Customer Service (Carnival Cruise Line training)
July 1, 2014 - July 24, 2026
Dealing with Difficult People (Carnival Cruise Line training)
August 1, 2014 - July 24, 2026
Managing Change (Carnival Cruise Line training)
August 1, 2014 - July 24, 2026
Management Skills (Carnival Cruise Line training)
July 1, 2014 - July 24, 2026

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Retail
    Hospitality Growth & Marketing Consultant — Selected Work
    A specialized portfolio showcasing my hands-on experience helping hospitality properties strengthen their digital presence, booking channels, guest journey, and online visibility. My work includes managing and optimizing OTA listings, expanding booking channels, developing social media strategies, growing online audiences, creating guest-facing digital resources, and improving the overall digital experience from discovery and booking through the guest stay. This portfolio highlights my work with Kanaway Eco Villa and my approach to helping hospitality businesses turn their unique properties and guest experiences into stronger online visibility and booking opportunities. resume graphicdesigner videoeditor pdf pitchdeck…
    Kanaway Eco Villa - Guest Information & Booking Materials

    Designed and developed a collection of guest-facing digital and print materials for Kanaway Eco Villa, including booking confirmation materials, room rate guides, food and beverage menus, and other guest information resources. Created clear, visually engaging materials that helped guests easily understand accommodation options, pricing, amenities, and available services while maintaining a cohesive brand experience from booking to arrival.

    https://www.instagram.com/kanawayvilla?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

    Marketing, Content & Client Success Portfolio
    A collection of selected work and professional experience spanning hospitality, content management, digital marketing, client success, and business growth. This portfolio highlights my work with international hospitality operations, digital content and guest experience at Carnival Cruise Line, client success and growth initiatives for online coaching businesses, and digital marketing and booking management for a remote eco-villa. Together, these projects reflect my ability to combine strategic thinking, creative execution, relationship management, and operational support to help businesses improve their customer experience and grow. graphicdesigner videoeditor resume pitchdeck…
    Kanaway Eco Villa — Digital Guest Information Hub

    Designed and built a digital guest information hub for Kanaway Eco Villa, combining Linktree, Canva, written content, and curated resources into one centralized pre-arrival and in-stay guide. Created the full guest-facing experience: from content and visual design to information architecture and links—to make essential property information easily accessible and improve the overall guest journey.

    https://www.twine.net/signin