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I’m Michelle Silver, an Art Director & Brand Designer with over 15 years of experience in creating impactful brand experiences. I specialize in developing scalable brand identity systems and integrated campaigns that resonate with target audiences. My journey has led me to work with diverse clients, from global hospitality brands to cultural organizations, guiding them from strategy inception through execution. I love collaborating with teams to bring creative visions to life, combining strategic thinking with distinctive visual storytelling.
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Work Experience
Art Director at Surface Design Association
March 1, 2017 - PresentExecuted board-approved redesign of fiber art magazine the Surface Design Journal based on target audience and member demographic research. Delivered quarterly editorial art direction and production while collaborating with the Executive Director, Editor, and other team members.
Design Director at The Legal Aid Society
March 1, 2024 - PresentSpearhead the art direction for the 150th Anniversary 'Reimagine Justice' brand campaign, collaborating cross-functionally to establish a cohesive design strategy and messaging across all touchpoints.
Creative Director at Hudson Creative
September 1, 2021 - April 1, 2024Led all creative direction for Wolfgang Puck Catering account, overseeing digital marketing campaigns and managing various creatives. Transitioned from UI Designer focusing on web design projects.
Print and Digital Designer at Jim Kempner Fine Art
March 1, 2014 - September 1, 2014Facilitated all in-house marketing and design, including social media and website. Designed exhibition catalogs, notably a 60-page book of Robert Rauschenberg's clay work.
Designer at David Burke Group/Craveable Hospitality Group
June 1, 2014 - June 1, 2018Lead designer for the umbrella corporation, handling rebranding and design for various restaurant properties and events. Created cohesive identities across multiple platforms.
Art Director, Branding at Live Nation / C3 Presents
October 1, 2022 - December 1, 2023Spearheaded the branding for Catbird Music Festival, developing visual identity and strategies while conducting comparative analysis of major music festivals.
Senior Designer at Patina Restaurant Group
October 1, 2012 - June 1, 2014Lead in-house graphic designer for 20 East Coast properties, developing marketing collateral and visual identities for new and existing restaurants.
Creative Director at Michelle Silver Design
March 1, 2009 - PresentFreelance design and art direction services in branding, digital design, print design, and marketing campaigns. Guided clients through strategy conception to launch.
Education
BS in Advertising at Boston University
August 24, 2005 - May 1, 2009Qualifications
Industry Experience
Non-Profit Organization, Media & Entertainment, Professional Services, Retail, Consumer Goods, Real Estate & Construction, Travel & Hospitality, Education
Experience Level
Expert
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