Hi there! I'm Michelle Macias, a graduate student at Arizona State University pursuing a Master of Science in Entrepreneurship Innovation and Venture Development. I love turning ideas into actionable strategies, building partnerships, and delivering high-impact content that engages diverse audiences. My experience spans client management, marketing, and content creation across the education and tech-adjacent spaces. I'm fluent in English and Spanish, have led teams of content creators, and have supported outreach initiatives across multiple platforms and regions, including Paris. I thrive in collaborative settings and enjoy using data to optimize campaigns and outreach strategies. I'm excited to bring a creative, results-driven approach to new opportunities.

Michelle Macias

Hi there! I'm Michelle Macias, a graduate student at Arizona State University pursuing a Master of Science in Entrepreneurship Innovation and Venture Development. I love turning ideas into actionable strategies, building partnerships, and delivering high-impact content that engages diverse audiences. My experience spans client management, marketing, and content creation across the education and tech-adjacent spaces. I'm fluent in English and Spanish, have led teams of content creators, and have supported outreach initiatives across multiple platforms and regions, including Paris. I thrive in collaborative settings and enjoy using data to optimize campaigns and outreach strategies. I'm excited to bring a creative, results-driven approach to new opportunities.

Available to hire

Hi there! I’m Michelle Macias, a graduate student at Arizona State University pursuing a Master of Science in Entrepreneurship Innovation and Venture Development. I love turning ideas into actionable strategies, building partnerships, and delivering high-impact content that engages diverse audiences. My experience spans client management, marketing, and content creation across the education and tech-adjacent spaces.

I’m fluent in English and Spanish, have led teams of content creators, and have supported outreach initiatives across multiple platforms and regions, including Paris. I thrive in collaborative settings and enjoy using data to optimize campaigns and outreach strategies. I’m excited to bring a creative, results-driven approach to new opportunities.

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Language

English
Fluent
Spanish; Castilian
Fluent
French
Beginner

Work Experience

Marketing Specialist Lead at TRIO, Tempe Arizona
May 1, 2025 - August 27, 2025
Created and managed weekly content calendars across various social media platforms. Trained and supervised a team of 8 content creators. Ensured the TRIO demographic was well-informed on events and activities across four ASU campuses.
Junior Content Writer and Editor at Visionary Marketing, Paris France
April 1, 2023 - August 27, 2025
Translated over 100 B2B terms from French to English. Identified trends in business news to optimize website results. Developed marketing strategies to maintain partnerships with foreign companies. Utilized SEO, HTML/CSS, and CMS platforms to market the website.
Intern, Entrepreneurship Program Assistant at Better Business Bureau, Phoenix AZ
December 1, 2022 - August 27, 2025
Conducted interviews to evaluate business owners' fit for the small business program. Organized Excel calendars for over 20 gatherings. Analyzed weekly meetings with staff from all 15 departments. Promoted company events on social media and websites.
Client Management Associate at VISASQ / Coleman Research
August 1, 2025 - November 1, 2025
Sourced and recruited 600+ expert leads daily across diverse sectors, performed vetting and qualification to prepare high-quality client consultations. Managed 8+ concurrent client projects end-to-end, including cold outreach, expert follow-ups, scheduling, and ongoing communication to ensure timely project fulfillment. Built and maintained relationships with industry professionals while staying current on financial markets and trends to optimize targeting and outreach strategy.
Marketing Specialist Lead at TRIO
August 1, 2024 - May 1, 2025
Developed and managed weekly multi-platform content calendars to maintain a consistent brand presence. Led and trained a team of 8 content creators, increasing social engagement by 40%. Monitored Adobe Analytics to optimize campaigns, boosting student engagement across all 4 ASU campuses.
Junior Content Writer and Editor at Visionary Marketing
February 1, 2023 - April 1, 2023
Translated and localized 100+ B2B business terms from French to English. Researched and published content on business trends to drive SEO performance. Developed marketing strategies to maintain partnerships with foreign companies; marketed the website via SEO, HTML/CSS, and CMS platforms to enhance digital visibility.

Education

Masters of Science at W.P. Carey School of Business, Ira A. Fulton Schools of Engineering, and Herberger Institute for Design and the Arts, Arizona State University
August 1, 2024 - August 1, 2025
Bachelor of Science at W.P. Carey School of Business, Arizona State University
August 1, 2020 - August 1, 2024
Master of Science at Arizona State University, W. P. Carey School of Business
August 1, 2020 - August 1, 2024
Bachelor of Science in Entrepreneurship at Arizona State University
January 11, 2030 - December 30, 2025
Certificate in International Business at Arizona State University
January 11, 2030 - December 30, 2025

Qualifications

Entrepreneurship Certificate, International Business
January 11, 2020 - August 27, 2025

Industry Experience

Education, Professional Services, Media & Entertainment, Non-Profit Organization, Real Estate & Construction, Software & Internet, Other