Available to hire
Hi, I’m Milene Henriques. I’m a digital strategist and content creator with 17+ years of experience in nutrition, education, and health. I build engaging online communities and develop impactful digital programs that drive real-world behavior change.
I’ve led multi-channel campaigns, grown social media to 400k followers, enrolled 36k+ students in online courses, and reached over 25 million people through digital initiatives. I adapt content strategy to audiences and cross-sector needs, spanning health care, education, and family wellbeing.
Experience Level
Expert
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Expert
Language
Portuguese
Fluent
English
Fluent
French
Advanced
Work Experience
Digital Content Creator & Nutrition Educator
January 1, 2018 - PresentBuilt and managed a robust social media presence, organically growing an audience to over 400,000 followers across multiple platforms. Developed and successfully launched 5+ online courses, achieving over 36,000 student enrollments and high completion rates. Created and curated 500+ educational content pieces, including articles, videos, infographics, and social media posts, driving significant audience engagement. Designed and executed targeted digital marketing campaigns that resulted in 40%+ year-over-year audience growth. Engaged 36,000+ families through digital programs focused on child nutrition, feeding behavior, and family wellness. Managed comprehensive email marketing campaigns with 25%+ open rates and 8%+ click-through rates. Collaborated with healthcare professionals and educators to develop evidence-based digital content, ensuring scientific accuracy and credibility. Positioned as a thought leader in maternal and child nutrition through consistent content publishing and st
Nutrition Consultant & Program Developer
January 1, 2015 - PresentDesigned and implemented 15+ educational programs and digital initiatives for healthcare and family wellness sectors, focusing on behavior change. Developed a comprehensive curriculum for online courses, workshops, and educational resources covering nutrition, child feeding, and family health. Created engaging training materials and educational resources utilized by 100+ healthcare professionals for patient and client education. Conducted 50+ workshops and webinars, reaching over 2,000 participants and fostering community engagement. Translated complex nutrition science into accessible, engaging, and actionable content for diverse audiences, enhancing comprehension and application. Managed stakeholder relationships with health organizations, schools, and community groups to expand program reach and impact.
CMO - Chief Marketing Officer
January 1, 2021 - December 31, 2023Partner responsible for advertising, marketing, and public relations at a startup. Assisted with strategies to increase the app's reach, especially through social media.
Volunteer at Canadian Healthcare/Community Organization
January 1, 2010 - January 1, 2018Contributed to community nutrition education initiatives, applying expertise in a Canadian context. Supported family wellness programs, enhancing engagement and outreach within the local community.
Chief Marketing Officer
January 1, 2021 - December 31, 2023Partner responsible for advertising, marketing, and public relations at a startup; led brand communications and growth initiatives.
Nutrition Specialist – Long-Term Care & Hospital Settings
January 1, 2010 - December 31, 2018Managed nutrition programs for 200+ residents in long-term care and 300+ hospital patients; established dietary protocols; supervised 100+ staff; ensured regulatory compliance.
Volunteer – Canadian Health Care/Community Organization
January 1, 2024 - PresentContributed to community nutrition education initiatives; supported family wellness programs and local outreach.
Education
Bachelor’s of Science in Nutrition at Brazil
January 11, 2030 - January 1, 2008Master’s Degree in Nutrition / Health Sciences at Brazil
January 11, 2030 - January 1, 2011Postgraduate Specialization in Maternal and Child Nutrition at Brazil
January 11, 2030 - January 1, 2008Qualifications
Master's Degree in Nutrition / Health Sciences
January 1, 2011 - January 1, 2011Bachelor of Science in Nutrition
January 1, 2008 - January 1, 2008Postgraduate Specialization in Maternal and Child Nutrition
January 1, 2008 - January 1, 2008Canadian Society of Nutrition Management (CSNM) Membership
January 11, 2030 - May 13, 2026Permanent Resident – Canada
January 11, 2030 - May 13, 2026First Aid & CPR Certification
January 11, 2030 - May 13, 2026Police Check – Vulnerable Sector
January 11, 2030 - May 13, 2026Industry Experience
Healthcare, Education, Life Sciences, Media & Entertainment, Professional Services, Financial Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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