Available to hire
Freelance copywriter and content creator who doubles down on brand voice: I figure out what your brand needs to say, then say it in a way that sounds like you.
Background across fashion PR, sports journalism (75+ published articles), and end-to-end brand copy, with a double degree in Media & Communications and English from the University of Sydney, plus an AI for business certification from Stanford.
Experience Level
Work Experience
PR Intern at GANNI Copenhagen
January 1, 2026 - January 1, 2026Editorial Intern & Journalist at Zero Digital Sports
January 1, 2025 - January 1, 2025Published 75+ articles, delivering timely reporting, features, and match previews under tight editorial deadlines. Managed social media, content, and a custom-built website for a Warner-signed singer-songwriter, and co-wrote songs for Warner Studios (APRA-registered) plus edited film and video content.
Content Contributor at Pretty Sporty
January 1, 2024 - PresentCreates editorial and social content, including voice-led copy and formats such as Instagram Stories, grid posts, and Substack essays.
Content Editor/Contributor (Content Creator) at Lily Wallace
January 1, 2024 - PresentContent contributor focused on voice-led editorial and social content.
Copywriter & Practice Coach at Byron Bay, Australia (freelance)
January 1, 2023 - January 1, 2026Works across brand voice, website and marketing copy, monthly newsletters, promotional materials, and learning-module content. Develops and maintains brand tone of voice, and uses what the brand needs to communicate to deliver copy in the brand’s style.
Supports end-to-end copywriting for a medical-coaching brand: website/marketing copy, monthly newsletters, promotional materials, and learning-module content. Produces weekly company-wide reports and drafts press releases for a Danish fashion house, and collaborates with partner brands including Disney and Barbour. Assists on-site across Paris and Copenhagen Fashion Week (including shoot management and the Disney × Ganni 'Daisy Duck' activation).
Education
B. Media & Communications (Advanced Studies) at University of Sydney
January 1, 2020 - January 1, 2024B. Arts (English) at University of Sydney
January 1, 2020 - January 1, 2024Understanding Artificial Intelligence at Stanford University
January 1, 2025 - January 1, 2025Adobe Creative Suite Certification at Adobe
January 1, 2025 - January 1, 2025The Science of Well-Being at Yale University
January 1, 2020 - January 1, 2020Qualifications
Stanford certification in AI for business
January 1, 2025 - January 1, 2025SKILLS Copywriting (Brand voice & messaging; PR & communications; Editorial & journalism; Content & social; Adobe Creative Suite; AI-assisted workflows)
January 11, 2030 - July 31, 2026Adobe Creative Suite Certification
January 1, 2025 - January 1, 2025Industry Experience
Media & Entertainment, Education, Professional Services, Other
Experience Level
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