I build visual identities that tell your story and help brands stand out through strategic design and powerful visual storytelling. I bring a strong emphasis on emotion-led visuals and clear brand narratives to every project, ensuring aesthetics align with business goals. My signature Soul-Letters© approach explores the deep connection between feelings and visual expression, bridging strategy and design to deliver identities that resonate and convert. As a Senior Graphic & Creative Designer, I collaborate across markets to drive high-impact branding. I mentor teams, lead full-cycle brand development from concept to delivery, and translate complex briefs into compelling visual stories for global brands.

Mimi di Ciaula

I build visual identities that tell your story and help brands stand out through strategic design and powerful visual storytelling. I bring a strong emphasis on emotion-led visuals and clear brand narratives to every project, ensuring aesthetics align with business goals. My signature Soul-Letters© approach explores the deep connection between feelings and visual expression, bridging strategy and design to deliver identities that resonate and convert. As a Senior Graphic & Creative Designer, I collaborate across markets to drive high-impact branding. I mentor teams, lead full-cycle brand development from concept to delivery, and translate complex briefs into compelling visual stories for global brands.

Available to hire

I build visual identities that tell your story and help brands stand out through strategic design and powerful visual storytelling. I bring a strong emphasis on emotion-led visuals and clear brand narratives to every project, ensuring aesthetics align with business goals. My signature Soul-Letters© approach explores the deep connection between feelings and visual expression, bridging strategy and design to deliver identities that resonate and convert.

As a Senior Graphic & Creative Designer, I collaborate across markets to drive high-impact branding. I mentor teams, lead full-cycle brand development from concept to delivery, and translate complex briefs into compelling visual stories for global brands.

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Language

Italian
Fluent
English
Fluent
Greek, Modern
Advanced

Work Experience

Graphic & Creative Designer / Owner at Mimi Graphic & Web Design
January 1, 2008 - Present
Owner and remote Senior Creative Consultant leading visual identity and digital projects for global brands (e.g., Epson Japan, MTV, Nickelodeon, Douglas). Responsibilities include bridging strategy and design across Italy and Greece to deliver high-impact branding and full-cycle brand development from concept to delivery.
Art Director at Freelance
January 1, 2008 - Present
Graphic and web design consultant for Epson Japan, MTV Italia, Nickelodeon, Douglas Perfumery; a broad range of freelance projects between Greece and Italy.
Art Director at Free Lance (Epson Japan, MTV Italia, Nickelodeon, Douglas Perfumery)
January 1, 2008 - Present
Graphic and web design consultant; freelance projects between Greece and Italy.
Art Director // Free Lance at Self-employed
January 1, 2008 - Present
Graphic and web design consultant for Epson Japan, MTV Italia, Nickelodeon, Douglas Perfumery; a lot of freelance projects between Greece and Italy.
Art Director at Matrix Communication - Virgilio Web Services - Milan
December 31, 2007 - September 30, 2025
Graphic Design, Brand and Identity, Interface Design, Usability.
Art Director at Matrix Communication - Virgilio Web Services, Milan
December 31, 2007 - September 30, 2025
Graphic Design, Brand and Identity, Interface Design, Usability.
Art Director at Matrix Comminication - Virgilio Web Services - Milan
December 31, 2007 - August 3, 2025
Graphic Design, Brand and Identity, Interface Design, Usability.
Art Director at MATRIX COMMUNICATION - VIRGILIO WEB SERVICES
January 1, 2000 - January 1, 2008
Oversaw graphic design projects focusing on brand identity, interface design, and usability to enhance client engagement and satisfaction. Included concept development, stakeholder management, and production oversight to ensure high-quality outputs for a large online audience.
Senior Graphic Designer at Design Continuum
December 31, 1999 - September 30, 2025
Collections and graphics for Atomic, Skis e Skiboots; Oxygen, Ozone, Head; Boehringer Mannheim medical graphics; Epson packaging ( Millennium Edition ).
Senior Graphic Designer at Design Continuum - Milan / Boston
December 31, 1999 - September 30, 2025
Atomic, Skis e Skiboots - collections; Oxygen, colour & graphics; Head, Skis - colour & graphics; Boehringer Mannheim, medical colour & graphics; Epson Sylus Photo 750 Millennium Edition packaging / graphics.
Senior Graphic Designer at Design Continuum - Milan / Boston
December 31, 1999 - August 3, 2025
Worked on collections and graphic design for Atomic, skis & skiboots collections (1998/1999 - 1999/2000), Oxygen, colour & graphics Ozone inline skates, Head skis colour & graphics, medical colour & graphics for Boehringer Mannheim, and packaging/graphics for Epson Stylus Photo 750 Millennium Edition which won the Industrie Forum Design Hannover Product Design Award 2000.
Graphic Designer at Matteo Thun
December 31, 1997 - September 30, 2025
Packaging and design work for Illy Caffè, Flos Arteluce, Appia Tognana, Swiss Nature cosmetics, Zepter (Zurigo).
Graphic Designer at Matteo Thun - Milan
December 31, 1997 - September 30, 2025
Clients: Illy Caffè, packaging Illy collection; Flos Arteluce, packaging; Appia Tognana, packaging; Swiss Nature cosmetics - Zepter - Zurigo.
Graphic Designer at Mattero Thun - Milan
December 31, 1997 - August 3, 2025
Clients included Illy caffè (packaging Illy collection 1996), Flos Arteluce (packaging table lamp Appia), Tognana (packaging), and Swiss Nature cosmetics - Zepter - Zurich.
Art Director at DESIGN CONTINUUM
January 1, 1997 - January 1, 1999
Designed graphics across various collections and created packaging and visual content; contributed to medical and consumer product visuals and branding initiatives.
Graphic Designer at MATTEO THUN & PARTNERS
January 1, 1996 - January 1, 1997
Supported product design teams by developing applied graphics, layouts, patterns, and branding details for high-end products and accessories; prepared presentation materials and visual documentation for client meetings.

Education

Degree at Istituto Europeo di Design – Milan
January 1, 1995 - December 31, 1995
Professional training at Istituto Europeo di Design, Milan
January 1, 1995 - January 1, 1995
Diploma in Graphic Design at Istituto Europeo di Design – Milan
January 1, 1995 - September 30, 2025
Stage / Workshop – Fortuny Graphic at Glasgow School of Art
January 11, 2030 - September 30, 2025
Workshop – Zuppa Digitale at Venice
January 11, 2030 - September 30, 2025
Life, Death and Fashion at Fabrica
January 11, 2030 - September 30, 2025
Graphic Design at Istituto Europeo di Design (IED)
January 1, 1991 - January 1, 1995
Master in Product Graphic at IED - Istituto Europeo di Design, Milan
January 1, 2002 - January 1, 2002
Master in Product Graphic at IED - Istituto Europeo di Design, Milan
January 1, 2003 - January 1, 2003
Logotype design and corporate identity at IED - Venice
January 11, 2030 - June 20, 2026

Qualifications

Stage c/o Glasgow School of Art
January 11, 2030 - August 3, 2025
Workshop "Fortuny Graphic" // Palazzo Fortuny // Venice
January 11, 2030 - August 3, 2025
Workshop "Zuppa Digitale" // Venice
January 11, 2030 - August 3, 2025
Workshop "Life, Death and Fashion" // Fabrica
January 11, 2030 - August 3, 2025
Stage c/o Glasgow School of Art
January 11, 2030 - September 30, 2025
Workshop 'Fortuny Graphic' - Palazzo Fortuny, Venice
January 11, 2030 - September 30, 2025
Workshop 'Zuppa Digitale' - Venice
January 11, 2030 - September 30, 2025
Workshop 'Life, Death and Fashion' - Fabrica
January 11, 2030 - September 30, 2025
Fortuny Graphic Workshop
January 11, 2030 - September 30, 2025
Zuppa Digitale Workshop
January 11, 2030 - September 30, 2025
Life, Death and Fashion
January 11, 2030 - September 30, 2025
Graphic Design Diploma
January 1, 1991 - January 1, 1995
Master in Product Graphic (IED)
January 1, 2002 - January 1, 2002
Master in Product Graphic (IED)
January 1, 2003 - January 1, 2003
Logotype design and corporate identity
January 11, 2030 - June 20, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Professional Services, Travel & Hospitality, Software & Internet