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Brand and visual designer specialising in translating brand strategy into cohesive visual identity systems and marketing creative. Comfortable owning projects from concept through final execution, bridging design craft with client servicing and marketing strategy. Experienced across trade and retail activations for luxury and lifestyle partners, including global eyewear houses. Also founded and led a multidisciplinary creative studio covering branding, visual identity, packaging, digital content, and marketing design.…Brand and visual designer specialising in translating brand strategy into cohesive visual identity systems and marketing creative. Comfortable owning projects from concept through final execution, bridging design craft with client servicing and marketing strategy. Experienced across trade and retail activations for luxury and lifestyle partners, including global eyewear houses. Also founded and led a multidisciplinary creative studio covering branding, visual identity, packaging, digital content, and marketing design.

Mique

Creative Director, Marketing Strategist, Brand Strategist, +7

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Brand and visual designer specialising in translating brand strategy into cohesive visual identity systems and marketing creative. Comfortable owning projects from concept through final execution, bridging design craft with client servicing and marketing strategy. Experienced across trade and retail activations for luxury and lifestyle partners, including global eyewear houses. Also founded and led a multidisciplinary creative studio covering branding, visual identity, packaging, digital content, and marketing design.…Brand and visual designer specialising in translating brand strategy into cohesive visual identity systems and marketing creative. Comfortable owning projects from concept through final execution, bridging design craft with client servicing and marketing strategy. Experienced across trade and retail activations for luxury and lifestyle partners, including global eyewear houses. Also founded and led a multidisciplinary creative studio covering branding, visual identity, packaging, digital content, and marketing design.

Available to hire

Brand and visual designer specialising in translating brand strategy into cohesive visual identity systems and marketing creative. Comfortable owning projects from concept through final execution, bridging design craft with client servicing and marketing strategy.

Experienced across trade and retail activations for luxury and lifestyle partners, including global eyewear houses. Also founded and led a multidisciplinary creative studio covering branding, visual identity, packaging, digital content, and marketing design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Senior Marketing Specialist (Eyewear Creations) at Eyewear Creations

September 1, 2025 - Present

Designed and art-directed brand presence materials—including retail displays, trade booth visuals, and event collateral—for the Malaysia Optical Fair and retail activations with luxury eyewear partners, including LVMH-owned houses and Japanese brand Four Nines. Translated global brand guidelines into localized visual systems while balancing international brand equity with Malaysia market sensibilities. Managed multiple stakeholders, timelines, and deliverables, producing customised creative solutions that elevated in-store retail experience and brand perception. Directed cohesive visual storytelling across trade and retail touchpoints from concept through final execution. Supported programmatic media planning and buying across digital platforms with emphasis on visual asset performance and creative optimisation; assisted with performance analysis, reporting, and campaign optimisation. Collaborated with internal teams to align media strategy and creative execution to broader marke

Senior Marketing Specialist at Eyewear Creations

September 1, 2025 - Present

Led end-to-end creation for industry and retail initiatives, from concept ideation through final execution. Designed and executed brand presence for Malaysia Optical Fair and retail events for luxury eyewear partners, including Bulgarian and Fendi, aligning global brand guidelines with local market needs. Managed multiple stakeholders, timelines, and deliverables while providing customized creative solutions to enhance retail experience and brand perception. Supported trade and retail marketing efforts through cohesive visuals storytelling and campaign execution.

Marketing Executive at INCREDICA MARKETING SDN BHD

July 1, 2023 - July 1, 2025

Conducted client meetings to understand business objectives and proposed tailored marketing and creative solutions. Sourced and selected products aligned with client, market, and consumer demand. Designed marketing materials and campaigns across print and digital touch-points. Managed B2B marketing initiatives, building and maintaining strong client relationships. Supported business growth through strategic marketing planning and creative execution.

Creative & Marketing Strategist at Professional UT Bhd

January 1, 2023 - June 1, 2025

Developed marketing campaigns and communications for client campaigns across social and digital media. Executed design assets using Adobe Creative Suite while aligning with campaign strategy.

Graphic Designer at SCAPES

May 1, 2022 - May 1, 2023

Supported programmatic media planning and buying across digital platforms, focusing on visual asset performance and creative optimisation. Assisted with performance analysis, reporting, and optimisation of media campaigns. Collaborated with internal teams to align media strategy and creative execution with broader marketing objectives, contributing to client contract renewal. Ran internal programmatic and design workshops to teach teammates platform fundamentals and creative best practices.

Programmatic Associate at Dentsu International

May 1, 2022 - May 31, 2023

Supported integrated marketing initiatives with emphasis on designing and producing digital creative assets for social and digital campaigns, executing according to campaign strategy and brand guidelines. Contributed creative direction and concepts across client campaigns with varied briefs. Created visual assets for marketing campaigns and social media platforms and supported campaign concepting and strategy development. Coordinated with internal marketing teams to align content creation and brand communications. Spearheaded art direction for seasonal retail campaigns, contributing to increased mall visits.

Founder and Designer at Spread Studio

December 1, 2021 - Present

Founded and led a multidisciplinary creative studio specialising in branding, visual identity, packaging, digital content, and marketing design. Managed end-to-end creative projects from strategy and concept development through production and client delivery across multiple industries. Built and maintained client relationships, overseeing project management, business development, and creative direction to ensure high-quality outcomes and repeat partnerships.

Digital Executive, Visuals & Media at Lewis

January 1, 2021 - June 30, 2021

Designed visual and digital content assets for integrated marketing and communications campaigns across social and digital channels. Executed design work in alignment with campaign strategy and brand guidelines, and contributed creative direction and concepts for client campaigns across social/digital touchpoints. Worked across multiple well-known brands, adapting visual style to client requirements. Created and delivered marketing campaign assets and social media creatives, supporting campaign strategy development and collaborating with internal marketing teams.

Digital Executive, Visuals & Media at TEAM LEWIS

July 1, 2017 - June 1, 2021

Supported integrated marketing and communications campaigns across social and digital channels. Executed design assets using Adobe Creative Suite aligned to campaign strategy and brand guidelines. Contributed creative direction and concepts across client campaigns spanning social and digital media touchpoints. Created marketing campaign and social assets translating campaign concepts into final creative execution. Contributed creative concepts supporting campaign strategy development and collaborated with internal marketing teams on content creation and brand communications. Spearheaded art direction for two seasonal retail campaigns, contributing to increased mall visits.

Graphic Designer at SCAPES G

July 1, 2017 - December 1, 2017

Created visual assets for marketing campaigns and social media platforms. Supported campaign strategy development through creative concepts and execution. Collaborated with internal teams on content creation and brand communications.