Hello, I’m Miranda Lek, an Art Director with 11 years of experience in the design and advertising industry. I thrive in fast-paced environments and enjoy guiding a project from concept to delivery, turning ideas into polished visuals across campaigns and brand identities.

Miranda Lek

Hello, I’m Miranda Lek, an Art Director with 11 years of experience in the design and advertising industry. I thrive in fast-paced environments and enjoy guiding a project from concept to delivery, turning ideas into polished visuals across campaigns and brand identities.

Available to hire

Hello, I’m Miranda Lek, an Art Director with 11 years of experience in the design and advertising industry. I thrive in fast-paced environments and enjoy guiding a project from concept to delivery, turning ideas into polished visuals across campaigns and brand identities.

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Language

English
Fluent

Work Experience

Art Director at Bacon Creatives
September 1, 2022 - Present
Conceptualising and designing key visuals for client's campaigns across various media including corporate stationery, eDMs, brochures, POSM, digital web banners, social media posts, and wall murals. Preparing concept proposals and decks for presentation. Handling photo manipulation, final artwork, storyboarding, motion graphics and animation, video editing, and art directing during photo/video shoots including sourcing props.
Art Director at Smallshop Communications
September 30, 2022 - July 27, 2025
Created key visuals for client's campaigns in a wide range of media such as corporate stationery, newspaper/magazine print ads, brochures, signages, POSM, digital web banners, and social media posts. Prepared concept proposals and decks for presentation. Designed logos and branding identity, handled photo manipulation and redesigning of clients’ existing logos. Managed final artwork and assisted during production shoots by sourcing props and helping with wardrobe.
Senior Graphic Designer at Smallshop Communications
June 30, 2018 - July 27, 2025
Graphic Designer at Smallshop Communications
December 31, 2017 - July 27, 2025
Graphic Design Intern at Step Up International
September 30, 2015 - July 27, 2025
Created visuals and vector graphics for usage on the company’s website and materials. Liaised with mystery shoppers, allocating and managing their schedules.
Freelance Graphic Designer at Self-employed
January 1, 2025 - Present
Handle design process from conceptualisation to delivery; conceptualise and design key visuals for clients across corporate stationery, eDMs, brochures, POSM, digital web banners, social media posts, and wall murals. Prepare concept proposals and decks; photo manipulation; final artwork; storyboarding; motion graphics and animation; video editing; art directing during shoots and prop sourcing.
Art Director at Smallshop Communications
July 1, 2018 - September 30, 2022
Creating key visuals for client campaigns across media (stationery, print ads, brochures, signage, POSM, digital banners, social media posts). Prepare concept proposals and decks; logo design and branding identity; photo manipulation; redesigning client logos; final artwork; assisting during production shoots with prop sourcing and wardrobe.
Senior Graphic Designer
January 1, 2018 - June 30, 2018
Contributed design expertise across campaigns, including concept visuals, DI, and production support.
Graphic Designer
December 1, 2015 - December 31, 2017
Created visuals and client materials for a range of media; involved in branding and logo redesign tasks.

Education

Advanced Diploma at First Media Design School
January 1, 2013 - December 31, 2015
GCE 'O' Levels at Dunearn Secondary School
January 1, 2007 - December 31, 2011
Advanced Diploma, Visual Communications (Graphic Design) at First Media Design School
January 1, 2013 - December 31, 2015
GCE 'O' Levels at Dunearn Secondary School
January 1, 2007 - December 31, 2011
Certificate in Digital Video Design at Nanyang Academy of Fine Arts
June 1, 2022 - April 7, 2026

Qualifications

Certificate in Digital Video Design
June 1, 2022 - June 30, 2022
Certificate in Digital Video Design
June 1, 2022 - April 7, 2026
Advanced Diploma, Visual Communications (Graphic Design)
January 1, 2013 - December 31, 2015

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Retail