Maggie Kilpatrick

Available to hire

Eight years of agency life taught me two things: how to write copy that actually converts, and that 4am client calls are a dealbreaker.

About

Eight years of agency life taught me two things: how to write copy that actually converts, and that 4am client calls are a dealbreaker.

I write copy for brands that want to sound like real people, not our new little robot friends. If you’re in the market for ad scripts, landing pages, web copy, or emails, then I’m your girl. I’m a classically trained performance marketer, which means I write with the end in mind. Not only will it look and sound good, it’ll make people take action.

I also help combat the robot takeover with voiceover work. Because while our AI buddies have their place, reading words in a way that makes people actually feel something isn’t one of them. American-accented, New Zealand-based, recording clean professional audio from a home studio.

If you’re looking to bring a little more life and a lot more love to your project’s words, written or spoken, we were meant to be.

  • Joined April 2026

Languages

  • EnglishFluent
  • FrenchBeginner

Industry experience

  • Travel & Hospitality
  • Consumer Goods
  • Real Estate & Construction

Projects · 2

Brand consistency doesn't stop at the logo. This pricing menu extends the Wildly Good Dogs retro-camp aesthetic into print: checker borders, wobbly hand-lettered type, and a cosy illustrated pup that fits perfectly alongside the main brand. Functional, charming, and unmistakably on-brand. graphicdesigner designer

  • Graphic Designer

When the client is yourself, there's nowhere to hide. My personal brand mark is a study in doing more with less. M and K, oversized and overlapping, with tonal variation where they meet that adds depth to a bold design. Periwinkle and terracotta, confidence and restraint. logo graphicdesigner branding

  • Graphic Designer

Work experience

Founder & Growth Lead · Conscious ClicksJan 2025 – Present · 1 yr 11 mos

Founded a growth studio focused on helping premium and experience-led brands attract the right customers and scale sustainably. Aligned brand positioning, messaging, and performance marketing to drive stronger commercial outcomes. Identified and optimised customer journey friction points, improving conversion and engagement.

Meta Team Lead | Media Buying · TierraJan 2023 – Jan 2025 · 2 yrs 1 mo

Led Meta performance strategy across multiple brands, managing spend with a focus on revenue growth and efficiency. Identified disconnects between engagement and on-site experience, driving funnel improvements. Collaborated cross-functionally to improve alignment between creative, targeting, and conversion outcomes.

Education

Bachelor of Arts in Communication · Arizona State University2014 – 2018

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