A jack of all trades & firm believer everything is figureoutable. Years of agency work in corporate USA scarred me. My nightmares are still haunted by slack pings. So now I only work with people & companies I love. I also refuse to get on 4am calls. Let's create something cool together. (: Graphic Design. Web Design. Copywriting. Media Strategy & Buying. Analytics.…

Maggie Kilpatrick

PRO

A jack of all trades & firm believer everything is figureoutable. Years of agency work in corporate USA scarred me. My nightmares are still haunted by slack pings. So now I only work with people & companies I love. I also refuse to get on 4am calls. Let's create something cool together. (: Graphic Design. Web Design. Copywriting. Media Strategy & Buying. Analytics.…

Available to hire

A jack of all trades & firm believer everything is figureoutable.

Years of agency work in corporate USA scarred me. My nightmares are still haunted by slack pings. So now I only work with people & companies I love. I also refuse to get on 4am calls.

Let’s create something cool together. (:

Graphic Design. Web Design. Copywriting. Media Strategy & Buying. Analytics.

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Work Experience

Founder & Growth Lead at Conscious Clicks
January 1, 2025 - Present
Founded a growth studio focused on helping premium and experience-led brands attract the right customers and scale sustainably. Aligned brand positioning, messaging, and performance marketing to drive stronger commercial outcomes. Identified and optimised customer journey friction points, improving conversion and engagement.
Meta Team Lead | Media Buying at Tierra
January 1, 2023 - January 1, 2025
Led Meta performance strategy across multiple brands, managing spend with a focus on revenue growth and efficiency. Identified disconnects between engagement and on-site experience, driving funnel improvements. Collaborated cross-functionally to improve alignment between creative, targeting, and conversion outcomes.

Education

Bachelor of Arts in Communication at Arizona State University
January 1, 2014 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Consumer Goods, Real Estate & Construction
    uniE621 Original Watercolour Greeting Cards
    Some of my favourite work starts with a paintbrush. This collection of hand-painted greeting cards — sailboats, canoes, lazy beach days — proves that my creative range goes well beyond the digital. Each piece was painted by hand, scanned, and finished for print. Analog soul, professional execution, and a reminder that the best details are always hand-made. designer branding graphicdesigner…
    uniE621 Wildly Good Dogs | Printed Market Collateral Design
    Brand consistency doesn't stop at the logo. This pricing menu extends the Wildly Good Dogs retro-camp aesthetic into print: checker borders, wobbly hand-lettered type, and a cosy illustrated pup that fits perfectly alongside the main brand. Functional, charming, and unmistakably on-brand. graphicdesigner designer…
    uniE621 Nurtured Vitality | Monthly Promotional Flyer Design
    Promotional doesn't have to mean pushy. This monthly remedy flyer proves that sales collateral can be soft, editorial, and still totally effective. I combined a film-negative photo strip, layered typography, and the brand's botanical palette to make a flyer that feels less like a discount and more like a discovery. graphicdesigner designer…
    uniE621 Nurtured Vitality | Printed Thank You Card
    This thank you card uses pressed florals, mixed typography, and a soft, textured palette to extend the Nurtured Vitality brand right into the customer's hands. Quiet, beautiful, and exactly the kind of detail that turns a first order into a loyal customer. graphicdesigner designer…
    uniE621 Maggie Kilpatrick | Personal Brand Monogram Logo
    When the client is yourself, there's nowhere to hide. My personal brand mark is a study in doing more with less. M and K, oversized and overlapping, with tonal variation where they meet that adds depth to a bold design. Periwinkle and terracotta, confidence and restraint. logo graphicdesigner branding…
    uniE621 No Sip Saturdays | Concept Logo for a Mimosa & Brunch Blog
    Concept projects are where you get to have the most fun, and this one delivered. I designed a logo that walks the line between editorial elegance and brunch-table joy: clinking flutes, warm gold accents, soft blue type, and a blush backdrop that practically smells like orange juice. Proof that even a "concept" deserves a fully considered brand. logo graphicdesigner branding…
    uniE621 Posture Pal | Playful Brand Logo Design
    The whole concept lives in a single letter. For this posture corrector brand, I designed a logo where the "P" starts hunched and, guided by a cheerful yellow arrow, straightens right up. It's the product's entire promise told in typography. Soft, playful, and genuinely clever. The kind of logo where once you see it, you can't unsee it. logo graphicdesigner branding…
    uniE621 Core State Curation | Logo Design for a Therapy Practice
    Three stones, perfectly balanced. Simple in concept, considered in execution. I designed this logo around softly overlapping organic shapes that give the classic cairn a modern, therapeutic feel. Dusty rose, sage, and steel blue sit together in harmony, grounded by strong uppercase type. Calm, assured, and exactly right for the brand. logo graphicdesigner branding…
    uniE621 Where Good Grows | Substack Profile Illustration
    Honey jars, butterflies, strawberries, sea otters, a little crescent moon... this profile image for a Substack celebrating good things had to be a good thing. I curated and arranged a constellation of hand-picked watercolour illustrations, each one a tiny love letter to everyday joy. Delicate, whimsical, and completely scroll-stopping. graphicdesigner designer branding…
    uniE621 Conscious Clicks | Brand Logo for a Conservation Marketing Studio
    The brief: feel like New Zealand, but make it cheeky. I designed a logo built around a hand-illustrated kea clutching a hiking boot — playful, purposeful, and unmistakably Aotearoa. Paired with bold script lettering and mountain peaks, it captures the spirit of a studio doing seriously good work with a grin on its face. logo graphicdesigner illustrator…
    uniE621 Wildly Good Dogs | Retro Badge Logo Design
    Nostalgia, but make it fetch. This dog bandana brand wanted the feel of vintage camp patches and golden summer days. So I delivered exactly that. A hand-illustrated portrait of their real-life golden, Rooster, sits front and centre in a classic badge composition with worn textures and retro typography. Good vibes, great dog, even better logo. logo graphicdesigner illustrator…
    uniE621 Nurtured Vitality | Logo Design for a Homeopathic Dispensary
    The brief? Create a logo with a tree of life element that doesn't feel overdone. Challenge accepted. I blended soft botanicals, roots, and a tender mother-child motif into a design that's rich with meaning and feels like a natural extension of the brand. The result: a brand mark that feels like it grew organically from the heart of the business. logo graphicdesigner branding…