Michael Martinez
I’m Michael Martinez, a freelance content creator, social media editor, and designer based in Santa Rosa.
About
I’m Michael Martinez, a freelance content creator, social media editor, and designer based in Santa Rosa. I turn client photos, footage, and brand assets into scroll-stopping Reels, TikToks, carousels, static posts, and Stories—plus the hooks, captions, and calls to action that help them perform.
I manage calendars end-to-end, handle approvals and revisions, and keep publishing organized across multiple brands. I also use generative AI tools daily to speed up concepting and production while maintaining a polished, lifestyle-friendly brand feel—backed by 7+ years of professional design experience and a track record of measurable growth for arts and community organizations.
- 8 years' experience
- Joined October 2026
Industry experience
- Media & Entertainment
- Education
- Non-Profit Organization
- Professional Services
More experts in Santa Rosa, United States
Work experience· 5 roles
Created and taught a Filmmakers Club and a Comic Book Club, coaching youth through shooting and editing short videos to build creative and technical skills.
Led a full rebrand and website redesign, supporting marketing and conversion goals. Improved performance metrics including form submissions up 60% week-over-week and monthly visitors up 25%.
Created short-form vertical video, carousels, static posts, and Stories for multiple client brands at once (including an art gallery, an event production company, and an animal rescue). Rebuilt Art Object Gallery’s dormant Instagram with a new visual identity, achieving 200% follower growth at launch and 80% growth in views among non-followers. Relaunched Heart Dog Harbor’s social presence with weekly Reels and photo posts, driving 90.8% follower growth. Wrote hooks, captions, and CTAs in each brand’s voice; researched trends and competitor content; and managed calendars, approvals, revisions, scheduling, and reporting. Used generative AI tools daily to brainstorm concepts, draft copy, and speed up production while maintaining quality.
Education
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