I have over five years of experience combining marketing operations support, data analysis, and campaign QA. I started in website localization and content management, then moved into lead generation, marketing analytics, and paid media support—always focusing on accurate setups and reliable reporting. I’m detail-oriented and comfortable working with different systems. I ensure campaigns and websites are accurate, well-organized, and run efficiently, partnering with SEO and Paid Media teams to find optimization opportunities and support conversion improvements.

Monica Dinglasa

I have over five years of experience combining marketing operations support, data analysis, and campaign QA. I started in website localization and content management, then moved into lead generation, marketing analytics, and paid media support—always focusing on accurate setups and reliable reporting. I’m detail-oriented and comfortable working with different systems. I ensure campaigns and websites are accurate, well-organized, and run efficiently, partnering with SEO and Paid Media teams to find optimization opportunities and support conversion improvements.

Available to hire

I have over five years of experience combining marketing operations support, data analysis, and campaign QA. I started in website localization and content management, then moved into lead generation, marketing analytics, and paid media support—always focusing on accurate setups and reliable reporting.

I’m detail-oriented and comfortable working with different systems. I ensure campaigns and websites are accurate, well-organized, and run efficiently, partnering with SEO and Paid Media teams to find optimization opportunities and support conversion improvements.

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Language

English
Advanced

Work Experience

Meta Ads Specialist at MyPortal Marketing
May 1, 2025 - October 1, 2025
Generated and qualified B2B leads using LinkedIn Sales Navigator aligned with client-defined criteria. Managed outreach campaigns using MeetAlfred with structured messaging cadences. (Meta Ads Specialist information is present; detailed Meta Ads execution tasks are not explicitly separated from the listed responsibilities.)
Meta Ads Campaign Specialist / Social Media Manager at MyPortal Marketing Inc
April 1, 2025 - October 1, 2025
Built and maintained automated dashboards using Looker Studio and Agency Analytics; managed data collection, client tagging, analysis, and monthly performance reporting. Analyzed client performance and delivered actionable insights; supported Meta Ads campaigns and social media management.
Senior Data Analyst / QA Specialist at MyPortal Marketing Inc
October 2, 2023 - Present
Led data collection, analysis, and QA for Meta Ads and Google Ads; built Looker Studio and Agency Analytics dashboards enabling real-time insights; performed client tagging governance; ensured QA processes and delivered actionable insights for campaigns.
Lead Generation Specialist Senior Data Analyst / QA Specialist at MyPortal Marketing Inc
October 1, 2023 - Present
Lead Generation Specialist / Senior Data Analyst / QA Specialist at MyPortal Marketing Inc
October 1, 2023 - Present
Led lead-generation initiatives and performed senior data analysis and QA across campaigns. Built and maintained performance dashboards, enabling timely insights. Collaborated with client teams to drive optimization and reporting.
Marketing Data Analyst / QA Specialist at Portal Marketing
August 1, 2023 - January 1, 2026
Collected and analyzed campaign data against defined benchmarks; built and maintained performance dashboards in AgencyAnalytics and Looker Studio to track KPIs and client performance. Conducted pre- and post-launch QA for Meta and Google Ads campaigns (campaign structure, budgets, audiences, creatives, URLs, UTM parameters, and pixel tracking). Monitored budget pacing and performance trends to identify gaps early, prevent overspend, and improve efficiency. Collaborated with SEO and Paid Media teams to support optimization and conversion improvements. Documented and escalated campaign issues to ensure timely resolution and data accuracy.
Lead Generation Specialist at MyPortal Marketing
June 1, 2023 - October 1, 2023
Managed website content updates, page builds, and localization across EMEA and APAC using Salesforce CMS and MyAtlas, ensuring alignment with campaign requirements and brand guidelines. Performed manual QA testing before launch to verify functionality, links, layout, and overall user experience. Conducted landing page/content QA to support lead generation efforts.
Digital Specialist & QA Lead at MyPortal Marketing Inc
June 1, 2023 - October 1, 2023
Generated qualified leads using LinkedIn Sales Navigator; Cleaned, validated, and managed lead data in tracking sheets; Coordinated lead nurturing and hand-off with client teams; Assisted with audience targeting, placements selection, and boosting; Handled performance monitoring focusing on CTR, CPC, CPL, and lead quality.
Lead Generation Specialist at MyPortal Marketing Inc
June 1, 2023 - October 1, 2023
Led generation efforts across dental and local-service niches; coordinated Facebook Page and Business Manager assets, created/onboarded pages, and ensured pixel validation and ad account setup. Prepared accounts, managed boosting, outreach, and tracking setups, and assisted with audience targeting and placements.
Operations Manager at MyPortal Marketing Inc
June 1, 2023 - October 1, 2023
Built and monitored Meta Ads campaigns across niches including dental and local services. Coordinated Facebook Page and Business Manager assets, including Page setup, access permissions, and onboarding prior to campaign launch. Ensured Meta Pixel validation and tracking setup, supporting account gating and page readiness before activation.
Junior Digital Specialist at Data words 24/7
June 1, 2021 - May 1, 2023
Built and managed Shopify stores, including product uploads, category organization, and page setup. Updated product metadata and basic on-page SEO elements to improve site structure and search visibility. Organized navigation and product taxonomy to improve user experience and conversion flow.
Software Developer & Manual Tester at Increment Technologies
January 1, 2021 - May 1, 2021
Developed multilingual website content using Drupal 9, Salesforce CMS, and MyAtlas. Conducted manual QA for visuals, links, content, and UX; maintained 24/7 data monitoring.

Education

Certificate in Computer Technology at Passerelles Numériques
January 1, 2018 - January 1, 2022
Certificate in Computer Technology at Passerelles Numériques
January 1, 2018 - January 1, 2022
Certificate in Computer Technology at Passerelles Numeriques Scholar, University of San Carlos
January 1, 2018 - January 1, 2022
Certificate at Assa re le l? (unclear from resume)
January 11, 2030 - August 21, 2026
Certificate of Computer Technology Marketing Analytics & Performance Reporting at Passarelle? (unclear from resume) / University of San Carlos - Talamban
January 11, 2030 - August 21, 2026

Qualifications

Certificate in Computer Technology
January 1, 2018 - January 1, 2022

Industry Experience

Media & Entertainment, Professional Services, Software & Internet