M

moredani

ProAvailable to hire

Hi, I’m Dani Morales, a multifaceted Art Director who channels conceptual ideas into bold styling, thoughtful editing, and compelling visuals that move the industry forward.

About

Hi, I’m Dani Morales, a multifaceted Art Director who channels conceptual ideas into bold styling, thoughtful editing, and compelling visuals that move the industry forward. I’m passionate about building connections between viewers and experiences, and I thrive on creating work that resonates culturally.

I’ve collaborated with Creative Directors and photographers to develop cohesive editorial concepts and elevate brand storytelling. I conduct trend research to stay ahead of industry developments, inform styling decisions, and drive successful campaigns for a diverse client roster, from fashion houses to retailers. Clients include Century 21, Target, Ann Taylor, The Outlet, Saks, Barney’s, Zumba, Scotch & Soda.

  • Joined November 2025

Languages

  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Professional Services
  • Retail

Projects · 2

Birkenstock

Birkenstock 360 ad campaign photo branding designer artdirector

  • Art Director

Work experience

Brand Designer · The GildedDec 2023 – Dec 2023 · 1 mo

Created branding assets and design systems; developed visually engaging marketing materials such as brochures, posters, and social media graphics; oversaw content for multiple platforms; collaborated with internal teams and external agencies to maintain brand consistency and relevance.

Art Director · MullenLoweNov 2023 – Nov 2023 · 1 mo

Freelance art direction for campaigns; developed cohesive visuals and 360 campaigns; collaborated with cross-functional teams; produced brochures, posters, and social media graphics; managed multi-channel campaigns for clients including KFC, Banner Health, E*Trade, and Grey Goose; ensured brand consistency across platforms.

Fashion Stylist & Art Director · FreelanceJan 2016 – Nov 2025 · 9 yrs 11 mos

Implemented innovative design concepts to enhance brand identity and drive engagement for multiple clients. Collaborated with cross-functional teams to develop and execute 360 campaigns. Managed cross-channel campaigns including digital marketing, social media, and traditional advertising. Clients included KFC, Banner Health, E*Trade, and Grey Goose.

Education

Art Direction Portfolio Program · Miami Ad School2021 – 2023
Graphic Design · Shillington School of Design2020 – 2021

Certifications and awards

D&AD Pencil2021 – 2025
New York Advertising Award2022 – 2025
Summit Gold Award2021 – 2025

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