Melanie Peluso
Hello! I’m Melanie, a senior-level creative specializing in brand identity, graphic design, art direction, and creative leadership.
About
Hello! I’m Melanie, a senior-level creative specializing in brand identity, graphic design, art direction, and creative leadership. I love combining these disciplines to craft brands that are both compelling and authentic.
- 12 years' experience
- Joined October 2025
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Financial Services
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Work experience· 6 roles
Graphic design, art direction, and brand identity work for various clients.
Hired and managed graphic design team; managed style guides and produced marketing assets for growing brand portfolio (Early Warning, Paze, Zelle); art directed photography and video; collaborated with agencies to maintain strong brand equity across all materials; established efficient new creative workflow process to fulfill a growing volume of design needs; managed stakeholder relationships across the organization.
Designed B2B- and consumer-facing marketing assets for Zelle and Early Warning; art directed Zelle photography and video; led Early Warning brand refresh; managed style guides for both brands.
Education
Studio Art & Marketing (Graphic Design emphasis)
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