I’m a UI/UX Designer with 3 years of experience, strongly focused on UX. In my recent role, I played a central role in the redesign of a fintech platform - from discovery research, developing (stakeholder and user interviews, surveys, competitor analysis, affinity and empathy mappings, user personas, journey maps, user flows) to usability testing with tools like Google Analytics, Zoom, Maze, and Hotjar. I translated insights into high-fidelity prototypes in Figma that improved clarity, accessibility, and user trust. I also have experience in designing Web3 platforms, for instance an educational platform from scratch, including a dedicated testnet environment that increased user engagement by 20%. I initiated and ran research studies with 30+ participants, translating findings into actionable recommendations that shaped the roadmap of the platform. I created the information architecture of the platform based on the research, stakeholder and developers' feedback, and also created a scalable design system based on atomic design principles and with the help of AI, ensuring consistency across products. My academic background in Intercultural Communication and a Master’s in Methodology of Sociological Research gave me a strong foundation in human behavior, research methods, and cultural perspectives. This shapes how I approach design - always data-driven, user-centred, and inclusive.

Meri Sargsyan

I’m a UI/UX Designer with 3 years of experience, strongly focused on UX. In my recent role, I played a central role in the redesign of a fintech platform - from discovery research, developing (stakeholder and user interviews, surveys, competitor analysis, affinity and empathy mappings, user personas, journey maps, user flows) to usability testing with tools like Google Analytics, Zoom, Maze, and Hotjar. I translated insights into high-fidelity prototypes in Figma that improved clarity, accessibility, and user trust. I also have experience in designing Web3 platforms, for instance an educational platform from scratch, including a dedicated testnet environment that increased user engagement by 20%. I initiated and ran research studies with 30+ participants, translating findings into actionable recommendations that shaped the roadmap of the platform. I created the information architecture of the platform based on the research, stakeholder and developers' feedback, and also created a scalable design system based on atomic design principles and with the help of AI, ensuring consistency across products. My academic background in Intercultural Communication and a Master’s in Methodology of Sociological Research gave me a strong foundation in human behavior, research methods, and cultural perspectives. This shapes how I approach design - always data-driven, user-centred, and inclusive.

Available to hire

I’m a UI/UX Designer with 3 years of experience, strongly focused on UX.
In my recent role, I played a central role in the redesign of a fintech platform - from discovery research, developing (stakeholder and user interviews, surveys, competitor analysis, affinity and empathy mappings, user personas, journey maps, user flows) to usability testing with tools like Google Analytics, Zoom, Maze, and Hotjar. I translated insights into high-fidelity prototypes in Figma that improved clarity, accessibility, and user trust.
I also have experience in designing Web3 platforms, for instance an educational platform from scratch, including a dedicated testnet environment that increased user engagement by 20%. I initiated and ran research studies with 30+ participants, translating findings into actionable recommendations that shaped the roadmap of the platform. I created the information architecture of the platform based on the research, stakeholder and developers’ feedback, and also created a scalable design system based on atomic design principles and with the help of AI, ensuring consistency across products.
My academic background in Intercultural Communication and a Master’s in Methodology of Sociological Research gave me a strong foundation in human behavior, research methods, and cultural perspectives. This shapes how I approach design - always data-driven, user-centred, and inclusive.

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Language

Armenian
Fluent
English
Fluent
Russian
Advanced

Work Experience

UI/UX Designer at Boshhh group
January 1, 2025 - Present
Played a central role in the redesign of boshhh mobile platform - a fintech product offering credit-boosting SIM/eSIM plans and financial health management tools. Completed UX research process including user interviews, surveys, competitor analysis, affinity and empathy mappings. Analyzed customer journey maps and user flows to reveal areas for improvement. Created user personas to guide redesign decisions aligning business requirements with user needs. Identified feature gaps in financial health tracking products allowing the development of actionable tools for user pain points. Transferred research findings into sketches, wireframes, and interactive UI prototypes ensuring consistency and usability. Collaborated directly with stakeholders, development, and marketing teams to maintain a scalable design system supporting the product experience.
UI/UX Designer (Remote) at Saorsa
January 1, 2025 - August 13, 2025
Initiated user research studies involving over 30 participants through surveys and five in-depth interviews, uncovering core unmet needs informing the updated product roadmap and sprint planning. Designed a user-centric Web 3 education platform supporting blockchain learning in a risk-free testnet environment. Created user personas, information architecture in FigJam, wireframes, interactive prototypes, and reusable UI components in Figma. Improved overall engagement by 20% through seamless experience and intuitive navigation.
UI/UX Designer (Part-time) at Pixel IT Company
March 1, 2024 - August 13, 2025
Designed low- to mid-fidelity wireframes and interactive prototypes in Figma supporting user flow planning and early design validation. Contributed to building and updating UI components ensuring visual consistency through the team’s design system. Supported development of responsive interfaces adapting layouts for desktop and mobile experiences. Participated in weekly cross-functional sessions with developers to streamline iterations and enhance user experience across three main platform features.
UI/UX Designer at Boshhh group
January 1, 2025 - October 31, 2025
Led redesign of the boshhh mobile platform, a fintech product with credit-boosting SIM/eSIM plans and financial health management tools. Conducted UX research including user interviews and surveys and competitor analysis; developed personas and customer journey maps; identified feature gaps in financial health tracking; translated findings into sketches, wireframes and interactive UI prototypes; collaborated with stakeholders, development and marketing to implement a scalable design system that underpins the new product experience.
UI/UX Designer at Saorsa
January 1, 2025 - January 1, 2025
Initiated user research studies involving 30+ participants through surveys and five in-depth interviews; designed a user-centric Web 3 educational platform using risk-free testnet; created personas and information architecture in FigJam; built wireframes and interactive prototypes and reusable UI components in Figma; improved engagement by 20% through intuitive navigation.
UI/UX Designer at Pixel IT Company
September 1, 2023 - September 1, 2023
Designed low to mid-fidelity wireframes and interactive prototypes in Figma; contributed to building and updating UI components and design system; supported responsive interfaces, adapting layouts for desktop and mobile; participated in weekly cross-functional sessions with developers to streamline iterations and enhance UX across three platform features.

Education

Bachelor's Degree at Brusov State University
January 1, 2015 - January 1, 2019
UI/UX Design course at Pixel Design Academy
November 1, 2023 - March 1, 2024
UI/UX Design course at Academy Xi
October 1, 2022 - April 1, 2023
UI/UX Design course at Pixel Design Academy
June 1, 2022 - October 1, 2022
UI/UX Design course at Academy Xi
January 1, 2022 - June 1, 2022
Methodology of Sociological Research at Yerevan State University
January 1, 2019 - January 1, 2021
Intercultural Communication and Translation at Brusov State University
January 1, 2015 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Education, Professional Services, Media & Entertainment