Mike Kooiman

Available to hire

I'm a well-rounded, organized designer and art director with a track record of elevating brand identities and creating digital experiences.

About

I’m a well-rounded, organized designer and art director with a track record of elevating brand identities and creating digital experiences. Based in Minneapolis, I’ve led design teams at MSPC and City Pages, setting standards for quality and building scalable processes. I thrive on collaboration across disciplines to deliver beautiful, effective work that aligns with business goals.

I enjoy guiding interactive design, UX considerations, and video production from concept to delivery, while maintaining brand integrity and a user-centered focus across channels.

  • Joined October 2025

Industry experience

  • Software & Internet
  • Financial Services
  • Healthcare
  • Non-Profit Organization
  • Computers & Electronics
  • Media & Entertainment
  • Professional Services

Projects · 11

I’m passionate about creating great infographics and data visualizations—it’s a lost art!

  • Graphic Designer
  • Illustrator

This infographic was designed to support website content. #graphicdesigner #illustrator

  • Graphic Designer

This infographic was designed to support website content.

  • Art Director
  • Banner Ad Designer
  • Graphic Designer

Work experience· 11 roles

Lead Interactive Designer · MSPCJul 2025 – Oct 2025 · 4 mos

Led a small team of designers and video professionals; set design standards; built processes; managed asset storage; contributed to dozens of accounts for companies across sizes and industries; strategized business and creative solutions with internal and client teams; led agency marketing campaigns and brand identity.

Lead Interactive Designer · MSPCNov 2021 – Jul 2025 · 3 yrs 9 mos

Led design initiatives across dozens of accounts, established design quality standards, and built scalable processes. Managed a small team of designers and video professionals; collaborated with internal and client teams on business and creative solutions; led agency marketing campaigns and brand identity; oversaw asset acquisition and storage.

Interactive Design Director · MSPCNov 2021 – Oct 2025 · 4 yrs

Led interactive design initiatives; collaborated with internal and client teams to develop digital experiences; directed asset preparation for web, email, and social; built interactive prototypes; ensured design integrity within brand guidelines.

Interactive Design Director · MSPCJan 2018 – Nov 2021 · 3 yrs 11 mos
Art Director · MSPCJan 2018 – Oct 2025 · 7 yrs 10 mos
Art Director · MSPCOct 2013 – Jan 2018 · 4 yrs 4 mos
Art Director · City PagesOct 2010 – Present · 16 yrs 2 mos
Associate Art Director · City PagesApr 2010 – Oct 2025 · 15 yrs 7 mos

Education

Post Baccalaureate Certificate · Minneapolis College of Art & Design2003 – 2025
Bachelor of Art · University of Minnesota1990 – 1993
Post Baccalaureate Certificate: Graphic Design and Illustration · Minneapolis College of Art & Design2003 – 2025

Certifications and awards

Post Baccalaureate Certificate: Graphic Design and Illustration2003 – 2025

Hire Mike Kooiman today

Post a job and invite Mike, or contact them directly. No hidden commission.

Post a job