I'm a collaborative and results-driven designer with over a decade of experience leading design teams and shaping brand identities for clients of all sizes. I set design standards, streamline processes, and deliver digital experiences across web, email, social, and video. I enjoy translating business goals into creative, accessible solutions while mentoring others.

Mike Kooiman

I'm a collaborative and results-driven designer with over a decade of experience leading design teams and shaping brand identities for clients of all sizes. I set design standards, streamline processes, and deliver digital experiences across web, email, social, and video. I enjoy translating business goals into creative, accessible solutions while mentoring others.

Available to hire

I’m a collaborative and results-driven designer with over a decade of experience leading design teams and shaping brand identities for clients of all sizes.

I set design standards, streamline processes, and deliver digital experiences across web, email, social, and video. I enjoy translating business goals into creative, accessible solutions while mentoring others.

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Language

English
Fluent

Work Experience

Lead Interactive Designer at MSPC
July 1, 2025 - October 13, 2025
Led a small team of designers and video professionals; set design standards; built processes; managed asset storage; contributed to dozens of accounts for companies across sizes and industries; strategized business and creative solutions with internal and client teams; led agency marketing campaigns and brand identity.
Interactive Design Director at MSPC
November 1, 2021 - October 13, 2025
Led interactive design initiatives; collaborated with internal and client teams to develop digital experiences; directed asset preparation for web, email, and social; built interactive prototypes; ensured design integrity within brand guidelines.
Art Director at MSPC
January 1, 2018 - October 13, 2025
Directed art direction across accounts; concepted and designed digital publications and assets; built brand identities; prepared designs for web development; coordinated with video and content teams.
Art Director at City Pages
October 1, 2010 - Present
Conceptualized and designed covers, special issues, and editorial layouts; created special interactive projects for online readers; assigned and directed photographers and illustrators; managed photo interns.
Associate Art Director at City Pages
April 30, 2010 - October 12, 2025
Conceptualized and designed editorial layouts; assisted on covers and features; supervised photo shoots; contributed to overall editorial visual direction.
Marketing Creative Director at City Pages
August 31, 2007 - October 12, 2025
Designed and directed event materials, in-house marketing projects, and special publications; developed and maintained the City Pages brand identity and artistic quality.

Education

Post Baccalaureate Certificate at Minneapolis College of Art & Design
January 1, 2003 - October 13, 2025
Bachelor of Art at University of Minnesota
January 1, 1990 - December 31, 1993

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Healthcare, Non-Profit Organization, Computers & Electronics
    paper Infographics

    I’m passionate about creating great infographics and data visualizations—it’s a lost art!

    uniE621 Medical Infographic
    This infographic was designed to support website content.
    uniE621 Capital Construction Infographic
    This infographic was designed to support website content. illustrator graphicdesigner
    uniE621 Backup Infographic
    This infographic was designed to support website content. graphicdesigner illustrator
    uniE621 American Express History Timeline
    This infographic was designed to support website content.
    uniE621 NetApp animated GIF
    This infographic was designed to support website content.
    uniE621 Drug Forecast Infographic
    This infographic was designed to support website content.
    uniE621 Food Program Infographic
    This infographic was designed to support website content.
    uniE621 Lab Products Infographic
    This infographic was designed to support website content.
    uniE621 Cloud Storage infographic
    This infographic was designed to support website content.