I am a Performance Marketing Specialist with over 5 years of experience in driving measurable growth through various paid channels. My journey began with a passion for digital marketing, leading me to manage significant ad spends and optimize campaigns for maximum ROI. I thrive in dynamic environments, consistently delivering quality leads and enhancing brand presence.

Mubashar Hassan

I am a Performance Marketing Specialist with over 5 years of experience in driving measurable growth through various paid channels. My journey began with a passion for digital marketing, leading me to manage significant ad spends and optimize campaigns for maximum ROI. I thrive in dynamic environments, consistently delivering quality leads and enhancing brand presence.

Available to hire

I am a Performance Marketing Specialist with over 5 years of experience in driving measurable growth through various paid channels. My journey began with a passion for digital marketing, leading me to manage significant ad spends and optimize campaigns for maximum ROI. I thrive in dynamic environments, consistently delivering quality leads and enhancing brand presence.

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Language

English
Advanced
Urdu
Fluent

Work Experience

Performance Marketing Specialist & Team Lead at Persian Horizon
September 1, 2025 - Present
Lead end-to-end paid marketing strategy across Google Ads, Meta, and LinkedIn for a high-ticket finance and business buy/sell firm. Managed over 200,000 AED/month in ad spend, consistently delivering over 100 leads daily with a high lead quality rate. Specialized in campaign optimization and funnel strategy.
Digital Marketing Expert & eCommerce Manager at Crystal Abaya Studio
October 1, 2023 - October 1, 2025
Managed full-funnel paid campaigns across multiple platforms achieving substantial ROAS. Increased website conversion rates through optimization strategies and executed targeted marketing campaigns to drive repeat purchases.
SEO Specialist at EV Charger Wire
September 1, 2022 - July 1, 2023
Sole SEO manager for a US-based EV products brand. Handled full on-page, off-page, and technical SEO strategies, contributing to substantial organic traffic growth.
Social Media Marketer at Ewelbo
March 1, 2021 - April 1, 2022
Planned and optimized paid social media campaigns, increasing ROI and improving conversion rates through targeted strategies and CRO best practices.

Education

Master's in Chemistry at University of Wah, Pakistan
August 1, 2015 - June 1, 2017
Master's in Chemistry at University of Wah, Pakistan
August 1, 2015 - June 1, 2017

Qualifications

SEO Crash Course
January 1, 2023 - April 20, 2026
Social Media Marketing Crash Course
January 1, 2023 - April 20, 2026
SEO Crash Course
January 1, 2023 - April 20, 2026
Social Media Marketing Crash Course
January 1, 2023 - April 20, 2026

Industry Experience

Financial Services, Media & Entertainment, Retail, Software & Internet