I’m an SEO Consultant with 10+ years of experience helping eCommerce and consumer brands grow through organic search. Over the years, I’ve worked across MENA, UK, US, and India markets, leading SEO for enterprise brands as well as scaling smaller businesses. My focus has always been simple, making SEO drive real business outcomes, not just traffic or rankings. I work across the full spectrum of SEO, from technical audits and site structure to content strategy and execution. A big part of what I bring is the ability to move things forward, aligning teams, simplifying complexity, and ensuring strategies actually get implemented. More recently, I’ve been working on how search is evolving beyond Google, including AI-driven discovery across platforms like ChatGPT and Perplexity, helping brands stay visible where users are increasingly finding answers. I’m comfortable working remotely across teams and time zones, and I value clear communication, ownership, and consistent execution. If you’re looking for someone who can think strategically and also get things done, happy to connect.…

Mufaddal Sadriwala

I’m an SEO Consultant with 10+ years of experience helping eCommerce and consumer brands grow through organic search. Over the years, I’ve worked across MENA, UK, US, and India markets, leading SEO for enterprise brands as well as scaling smaller businesses. My focus has always been simple, making SEO drive real business outcomes, not just traffic or rankings. I work across the full spectrum of SEO, from technical audits and site structure to content strategy and execution. A big part of what I bring is the ability to move things forward, aligning teams, simplifying complexity, and ensuring strategies actually get implemented. More recently, I’ve been working on how search is evolving beyond Google, including AI-driven discovery across platforms like ChatGPT and Perplexity, helping brands stay visible where users are increasingly finding answers. I’m comfortable working remotely across teams and time zones, and I value clear communication, ownership, and consistent execution. If you’re looking for someone who can think strategically and also get things done, happy to connect.…

Available to hire

I’m an SEO Consultant with 10+ years of experience helping eCommerce and consumer brands grow through organic search.

Over the years, I’ve worked across MENA, UK, US, and India markets, leading SEO for enterprise brands as well as scaling smaller businesses. My focus has always been simple, making SEO drive real business outcomes, not just traffic or rankings.

I work across the full spectrum of SEO, from technical audits and site structure to content strategy and execution. A big part of what I bring is the ability to move things forward, aligning teams, simplifying complexity, and ensuring strategies actually get implemented.

More recently, I’ve been working on how search is evolving beyond Google, including AI-driven discovery across platforms like ChatGPT and Perplexity, helping brands stay visible where users are increasingly finding answers.

I’m comfortable working remotely across teams and time zones, and I value clear communication, ownership, and consistent execution.

If you’re looking for someone who can think strategically and also get things done, happy to connect.

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