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I'm Muhammad Arshad, a results-driven digital marketing specialist with over 15 years of hands-on experience driving ROI across Meta Ads, Google Ads, and multi-channel campaigns. I've led education, nonprofit, and advocacy campaigns for global brands, managed large ad budgets, and built data-driven strategies that boost lead generation and engagement. I'm open to relocation to Dubai to contribute to mission-driven education teams.…I'm Muhammad Arshad, a results-driven digital marketing specialist with over 15 years of hands-on experience driving ROI across Meta Ads, Google Ads, and multi-channel campaigns. I've led education, nonprofit, and advocacy campaigns for global brands, managed large ad budgets, and built data-driven strategies that boost lead generation and engagement. I'm open to relocation to Dubai to contribute to mission-driven education teams.

Muhammad Arshad

Performance Marketer, Digital Marketer, Marketing Analyst, +2

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I'm Muhammad Arshad, a results-driven digital marketing specialist with over 15 years of hands-on experience driving ROI across Meta Ads, Google Ads, and multi-channel campaigns. I've led education, nonprofit, and advocacy campaigns for global brands, managed large ad budgets, and built data-driven strategies that boost lead generation and engagement. I'm open to relocation to Dubai to contribute to mission-driven education teams.…I'm Muhammad Arshad, a results-driven digital marketing specialist with over 15 years of hands-on experience driving ROI across Meta Ads, Google Ads, and multi-channel campaigns. I've led education, nonprofit, and advocacy campaigns for global brands, managed large ad budgets, and built data-driven strategies that boost lead generation and engagement. I'm open to relocation to Dubai to contribute to mission-driven education teams.

Available to hire

I’m Muhammad Arshad, a results-driven digital marketing specialist with over 15 years of hands-on experience driving ROI across Meta Ads, Google Ads, and multi-channel campaigns.

I’ve led education, nonprofit, and advocacy campaigns for global brands, managed large ad budgets, and built data-driven strategies that boost lead generation and engagement. I’m open to relocation to Dubai to contribute to mission-driven education teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Urdu

Fluent

Work Experience

Digital Marketing, Social & Content Lead at Times Midlands

January 1, 2012 - Present

Led high-performance digital campaigns across Google Ads and Meta Ads for diverse industries; Achieved 135% ROI while managing a $20,000/month ad budget; Generated targeted leads through audience segmentation and continuous A/B testing; Drove a 30% increase in engagement via data-informed content strategies; Delivered advocacy and education campaigns for major clients such as Subway and Pfizer.

National Marketing Consultant at Barnardo’s (Children Charity)

January 1, 2015 - December 31, 2017

Designed and executed child welfare education campaigns using performance marketing tactics; Managed a £150,000/month marketing budget; Focused on community engagement, audience trust, and storytelling for nonprofit education programs.