Available to hire
I am Muhammad Saad Mustafa, an entry-level digital marketer with an MScBA in Marketing from Università degli Studi di Roma Tor Vergata, specializing in social media, analytics, and brand-focused execution.
I have led social media initiatives, helped teams adopt AI-powered content workflows, and delivered measurable results such as a 15% increase in brand recognition and 18% efficiency gains across campaigns.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Italian
Beginner
Work Experience
Instagram Team Lead (Intern) at Oigetit.ai
July 1, 2025 - October 2, 2025Recruited and trained six team members while ensuring alignment with marketing objectives and brand guidelines. Created editorial calendars, coordinated digital assets, and monitored KPIs to enhance campaign productivity accuracy. Boosted brand recognition by 15% through creative content strategies, storytelling, and community management efforts. Assisted team members in adopting AI tools to streamline content creation workflows, increasing efficiency by 18%.
Social Media Manager (Freelance) at Proversity
December 1, 2024 - October 2, 2025Increased traffic by 20% across Instagram and Facebook through targeted campaigns and digital advertising strategies. Created and published content (Reels, Carousels, Stories) aligned with brand identity, boosting engagement by 25%. Executed Meta Ads campaigns for lead generation, achieving 15% increase in qualified leads and campaign KPIs. Automated lead management workflows with Zapier, improving operational efficiency by 30% across processes.
Marketing Intern at Paralimi
September 1, 2024 - October 2, 2025Supported social media and digital marketing initiatives, contributing to 10% brand visibility increase in 2 months. Engaged, managed interactions, and raised brand awareness on Reddit and Discord, boosting engagement by 15%. Conducted competitor research on platforms like TikTok, Meta, and YouTube, that helped boost content reach by 11%. Designed, scheduled, and optimized social media content for various campaigns, improving overall reach by 10%.
Assistant Content Manager at Innovatech Solutions
August 1, 2022 - October 2, 2025Managed team of 8 copywriters, animators, and designers to deliver engaging social media content for multiple clients. Executed SEO and SEM campaigns, optimized landing pages, and prepared reports, improving visibility by 20%. Maintained and updated website content via CMS platforms for various businesses, increasing conversion rates by 25%. Developed SEO-driven, data-backed content strategies that boosted conversions by 20% and improved lead generation.
Instagram Team Lead at Oigetit.ai
March 1, 2025 - July 1, 2025Recruited and trained six team members while ensuring alignment with marketing objectives and brand guidelines. Created editorial calendars, coordinated digital assets, and monitored KPIs to enhance campaign productivity accuracy. Boosted brand recognition by 15% through creative content strategies, storytelling, and community management efforts. Assisted team members in adopting AI tools to streamline content creation workflows, increasing efficiency by 18%.
Social Media Manager at Proversity
September 1, 2024 - December 1, 2024Increased traffic by 20% across Instagram and Facebook through targeted campaigns and digital advertising strategies. Created and published content (Reels, Carousels, Stories) aligned with brand identity, boosting engagement by 25%. Executed Meta Ads campaigns for lead generation, achieving 15% increase in qualified leads and campaign KPIs. Automated lead management workflows with Zapier, improving operational efficiency by 30% across processes.
Assistant Content Manager at Innovatech Solutions
August 1, 2021 - August 1, 2022Managed team of 8 copywriters, animators, and designers to deliver engaging social media content for multiple clients. Executed SEO and SEM campaigns, optimized landing pages, and prepared reports, improving visibility by 20%. Maintained and updated website content via CMS platforms for various businesses, increasing conversion rates by 25%. Developed SEO-driven, data-backed content strategies that boosted conversions by 20% and improved lead generation.
Education
Master of Science in Business Administration (Marketing) at Università degli Studi di Roma Tor Vergata
January 11, 2030 - October 2, 2025Bachelor’s in Business Administration (Marketing) at Institute of Business Management (Karachi)
January 11, 2030 - October 2, 2025Master of Science in Business Administration (Marketing) at Università degli Studi di Roma Tor Vergata
January 11, 2030 - April 7, 2026Bachelor's in Business Administration (Marketing) at Institute of Business Management (Karachi)
January 11, 2030 - April 7, 2026Qualifications
Google Search Ads Certification
January 11, 2030 - October 2, 2025Google Analytics 4 Certification
January 11, 2030 - October 2, 2025Fundamentals of Digital Marketing
January 11, 2030 - October 2, 2025Digital Advertising
January 11, 2030 - October 2, 2025Social Media Marketing I & II
January 11, 2030 - October 2, 2025Search Engine Optimization
January 11, 2030 - October 2, 2025Develop Your SEO Skills
January 11, 2030 - October 2, 2025Excel for Marketers
January 11, 2030 - October 2, 2025Foundations: Data, Data, Everywhere
January 11, 2030 - October 2, 2025Google Search Ads Certification
January 11, 2030 - April 7, 2026Google Analytics 4 Certification
January 11, 2030 - April 7, 2026Fundamentals of Digital Marketing
January 11, 2030 - April 7, 2026Digital Advertising
January 11, 2030 - April 7, 2026Social Media Marketing I & II
January 11, 2030 - April 7, 2026Email Marketing
January 11, 2030 - April 7, 2026Develop Your SEO Skills
January 11, 2030 - April 7, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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