Creativity is part of my identity. I believe that even simple things can turn into eye-catching aesthetic experiences. For over 15 years, I’ve been diving deep into the world of graphic design, paired with 4 years of experience in marketing. Whether I’m collaborating with a team or working alone, my goal is to understand the brand, its values, and bring a new perspective to its communication while keeping brand consistency. Leading a small creative team. Creation of campaigns, creative content of the brochures, POS materials for branches, operative creation of ad hoc campaigns. Supervising photoshooting and foodstyling. Creative and graphic processing of projects from concept to implementation. Daily communication with the marketing department. Responsibility for the creation of both digital and print formats for Kaufl and client. Creative ideas and art direction of projects from concept to implementation for the client like Allianz, Slovak paralympic team, Slovak olypmpic house, VSE, Land Rover, TASR etc.

Martina Vajdiakova

Creativity is part of my identity. I believe that even simple things can turn into eye-catching aesthetic experiences. For over 15 years, I’ve been diving deep into the world of graphic design, paired with 4 years of experience in marketing. Whether I’m collaborating with a team or working alone, my goal is to understand the brand, its values, and bring a new perspective to its communication while keeping brand consistency. Leading a small creative team. Creation of campaigns, creative content of the brochures, POS materials for branches, operative creation of ad hoc campaigns. Supervising photoshooting and foodstyling. Creative and graphic processing of projects from concept to implementation. Daily communication with the marketing department. Responsibility for the creation of both digital and print formats for Kaufl and client. Creative ideas and art direction of projects from concept to implementation for the client like Allianz, Slovak paralympic team, Slovak olypmpic house, VSE, Land Rover, TASR etc.

Available to hire

Creativity is part of my identity. I believe that even simple things can turn into eye-catching aesthetic experiences.

For over 15 years, I’ve been diving deep into the world of graphic design, paired with 4 years of experience in marketing. Whether I’m collaborating with a team or working alone, my goal is to understand the brand, its values, and bring a new perspective to its communication while keeping brand consistency. Leading a small creative team. Creation of campaigns, creative content of the brochures, POS materials for branches, operative creation of ad hoc campaigns. Supervising photoshooting and foodstyling. Creative and graphic processing of projects from concept to implementation. Daily communication with the marketing department. Responsibility for the creation of both digital and print formats for Kaufl and client. Creative ideas and art direction of projects from concept to implementation for the client like Allianz, Slovak paralympic team, Slovak olypmpic house, VSE, Land Rover, TASR etc.

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Language

English
Fluent
Slovak
Fluent
German
Advanced
Czech
Advanced

Work Experience

Creative Director at Kaufland and Slovenská republika, v. o. s.
January 1, 2020 - Present
Leading a small creative team; responsible for campaigns and creative content of brochures, POS materials for branches, and ad hoc campaign development. Supervising photoshoots and food styling. Managing end-to-end creative production from concept to implementation. Daily collaboration with the marketing department. Creating digital and print formats for Kaufland and clients. Art direction and ideation for projects for clients such as Allianz, Slovak Paralympic Team, Slovak Olympic House, VSE, Land Rover, TASR.
Senior Art Director at Marketing Null, s. r. o.
January 1, 2019 - December 31, 2019
Senior Art Director at a full-service agency, leading campaigns, art direction, and production; ensuring brand consistency across multi-channel creative work.
Art Director at Roko, a.s.
May 1, 2009 - December 1, 2018
Art Director at a full-service agency, creating campaigns, brochures, graphics, and overseeing the production of marketing materials.

Education

Certificate at London University of Art, LCC
September 1, 2007 - June 30, 2007
One year course of Publication Design
Bachelor of Economy at Economy University in Bratislava
September 1, 1998 - June 30, 2003
Fakulty of Business Managment with specialization in Marketing Strategy
Year course of Publication Design at Faculty of Business Management
January 11, 2030 - March 17, 2026
Publication Design at London University of Art, LCC
January 11, 2030 - January 1, 2007
Economics at Economy University in Bratislava
January 11, 2030 - January 1, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Government, Energy & Utilities, Financial Services, Media & Entertainment, Healthcare, Life Sciences, Travel & Hospitality, Retail, Agriculture & Mining, Non-Profit Organization, Education, Computers & Electronics, Professional Services
    uniE621 Logo and brand identity for Viva la Vida
    Logo, web and brand identity for non profit organisation that collects funds for children with physical and mental disabilities. Viva la Vida or Live Life is optimistic name so I used sun as a symbol for hope and everyday smile. The Sun is not drawn perfectly, to emphasize that even an imperfect “life” is entitled to hope and a smile. I also used a handwritten font, which makes it unique, like every person on this earth. You can see the result of this project together with many others on my website: martinavajdiakova.com