Available to hire
Hi there! I’m Myrna Rosentiehl Granados, a Social Media Marketing professional based in Irving, TX, with strong experience in organic and paid social media, influencer marketing, affiliate programs, and cross-functional project management. I design and execute campaigns across omnichannel channels that drive measurable impact while maintaining brand alignment. I love turning data into creative narratives that resonate with diverse audiences.
I’m passionate about connecting with diverse audiences through compelling, authentic storytelling and I enjoy leveraging AI tools like ChatGPT to optimize workflows, ideation, and campaign performance. I’m always eager to learn new trends and best practices in digital marketing.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Spanish; Castilian
Fluent
Work Experience
Social Media Strategy Manager at Samsung Electronics America
February 1, 2024 - September 14, 2025Supported global marketing campaigns for Galaxy ecosystem products with a social media approach. Monitored social trends and generated ideas for mobile engagement and net-new content. Coordinated development and approval of social media campaigns across departments and platforms. Designed and led influencer, affiliate, and UGC campaigns; created and executed project schedules; provided creative direction and analysis; enhanced workflow using AI tools like ChatGPT.
Social Media Project Coordinator at Mary Kay Inc.
June 1, 2023 - September 14, 2025Developed compelling messaging and provided creative direction for brand social media content. Scheduled posts on Facebook, Instagram, YouTube, and Pinterest daily. Managed short-term and long-term projects to ensure creative deliverables for organic social content and paid ads were approved and posted on time. Created and executed marketing project schedules, monitored progress, and made adjustments as needed.
Social Media Manager at Nice & Bella
July 1, 2022 - September 14, 2025Oversaw social media accounts (Facebook, Instagram, YouTube), scheduled posts, and managed content calendar. Wrote and produced content for social media, email, and SMS marketing campaigns; analyzed performance; implemented workflow improvements for efficiency.
Social Media Strategy Manager at Elektra USA
February 1, 2024 - PresentDesign and lead influencer, affiliate, and UGC campaigns from strategy through execution, ensuring measurable impact and alignment with brand. Launched the Go Promoters affiliate program using nano-influencers, increasing app downloads by 45%. Managed budgets and timelines across omni-channel initiatives, optimized resources, and streamlined approvals. Created content plans and campaign workflows; produced original video content and supported on-site events for lead generation and engagement.
Writer Intern at El Informador
December 31, 2014 - September 14, 2025Wrote and contributed to editorial content for the newspaper.
Video Editor Intern at Universidad Sergio Arboleda
December 31, 2013 - September 14, 2025Edited video content for campus productions and university projects.
Field Reporter Intern at Campo Televisión
December 31, 2010 - September 14, 2025Reported on local events and contributed to field reporting across programs.
Research Associate at RealPage Inc.
September 1, 2021 - September 14, 2025Collaboratively gathered data from residential properties and universities within U.S. and Canada. Reported and communicated team metrics to leaders and managers daily. Led team-building activities to promote collaboration.
Social Media Manager at Elektra USA
February 1, 2024 - PresentDesign and lead influencer, affiliate, and UGC campaigns from strategy through execution; launched 'Go Promoters' program increasing app downloads by 45%; managed budgets and timelines across omnichannel initiatives; directed content planning and campaign workflows; produced original video content; supported paid media campaigns.
Social Media Manager at Samsung Electronics America
February 1, 2024 - October 11, 2025Supported global marketing campaigns for Galaxy ecosystem products with a social media approach; monitored social trends and generated ideas for mobile engagement and net-new content; coordinated development and approval of social media campaigns across departments and platforms.
Social Media Manager at Nice & Bella
July 1, 2022 - October 11, 2025Oversaw social media accounts (Facebook, Instagram, YouTube); scheduled posts and managed content calendar; wrote and produced content for organic social media and paid ads; managed short-term and long-term projects to ensure creative deliverables for organic social assets.
Social Media Project Coordinator at Mary Kay Inc.
June 1, 2023 - October 11, 2025Developed compelling messaging and provided creative direction for brand social media content; scheduled posts on Facebook, Instagram, YouTube, and Pinterest; managed short-term and long-term projects to ensure creative deliverables.
Video Editor Intern at Universidad Sergio Arboleda
December 31, 2013 - October 11, 2025Edited video content for university publications and student projects.
Writer Intern at El Informador
December 31, 2014 - October 11, 2025Wrote articles for El Informador newspaper; contributed to editorial content.
Field Reporter Intern at Campo Televisión
December 31, 2010 - October 11, 2025Field reporting internship.
Education
B.A. in Social Communications & Journalism at Universidad Sergio Arboleda, Colombia
January 11, 2030 - January 1, 2014Digital Marketing Certificate at Southern Methodist University
January 11, 2030 - September 14, 2025Digital Marketing Certificate at HubSpot Academy
January 11, 2030 - January 1, 2023Certificate in Social Media Management & Advertising at Meta
January 11, 2030 - January 1, 2022Certificate in English for Speakers of Other Languages (ESOL) at Dallas College
January 11, 2030 - January 1, 2016B.A. Degree in Social Communications & Journalism at Universidad Sergio Arboleda, Colombia
January 11, 2030 - January 1, 2014Digital Marketing Certificate at Southern Methodist University
January 11, 2030 - October 11, 2025Certification in Social Media Management & Advertising at Meta
January 11, 2030 - January 1, 2022Digital Marketing Certification at HubSpot Academy
January 11, 2030 - January 1, 2023ESOL Certificate (English for Speakers of Other Languages) at Dallas College
January 11, 2030 - January 1, 2016Qualifications
Digital Marketing Certificate – HubSpot Academy
January 11, 2030 - January 1, 2023Certificate in Social Media Management & Advertising – Meta
January 11, 2030 - January 1, 2022Certificate in English for Speakers of Other Languages (ESOL) – Dallas College
January 11, 2030 - January 1, 2016Digital Marketing Certificate – Southern Methodist University
January 11, 2030 - September 14, 2025B.A. in Social Communications & Journalism – Universidad Sergio Arboleda
January 11, 2030 - January 1, 2014Certification in Social Media Management & Advertising
January 11, 2030 - January 1, 2022Digital Marketing Certification
January 11, 2030 - January 1, 2023ESOL Certificate (English for Speakers of Other Languages)
January 11, 2030 - January 1, 2016Digital Marketing Certificate – HubSpot Academy
January 11, 2030 - January 1, 2023Digital Marketing Certification – Meta (Social Media Management & Advertising)
January 11, 2030 - January 1, 2022Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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